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Lead Specialist in Communications and Fundraising
3 months ago
Position Overview: The Lead Specialist in Communications and Fundraising is a permanent role that plays a crucial part in enhancing the visibility and outreach of Carefor Health & Community Services.
Role Summary: Reporting directly to the Director of Communications, Marketing, and Fundraising, the Lead Specialist will implement a cohesive communications strategy across various traditional and digital channels. This position is essential in promoting Carefor's mission and services effectively.
Key Responsibilities:
- Formulate and execute a detailed fundraising strategy and annual operational plan to achieve regional fundraising objectives in support of Carefor's programs and services.
- Create and manage integrated marketing and communication campaigns targeting external audiences through diverse platforms including advertising, direct marketing, and social media.
- Identify and develop compelling narratives from clients, care-partners, staff, and volunteers for use in communications and fundraising initiatives.
- In alignment with organizational guidelines, enhance the organization's profile by:
- Crafting engaging content for all digital and social media channels.
- Overseeing the creation, production, and editing of printed materials.
- Engaging with local media through press releases and managing media inquiries.
- Maintain a comprehensive prospect list and collaborate with Regional Council members to identify and nurture potential and existing donors.
- Monitor and report on progress towards fundraising targets.
- Coordinate with vendors to support communications and fundraising efforts.
- Develop and manage budgets effectively.
- Organize and oversee fundraising events.
- Secure and manage sponsorships, both in-kind and monetary.
- Maintain accurate records of donations and update the donor database accordingly.
Qualifications:
- A post-secondary degree in communications or a related discipline (e.g., marketing, journalism, or fundraising).
- Certification as a Fund-Raising Executive is advantageous.
- A minimum of three years of experience in leading communication initiatives and executing social media campaigns.
- Experience in fundraising is preferred.
- Familiarity with coordinating volunteer efforts for fundraising activities is a plus.
- Proficiency in Adobe Creative Suite, including Photoshop, InDesign, and Premiere Pro.
- Experience in video production is beneficial.
- Exceptional writing and interpersonal communication skills.
- Strong organizational and time management abilities.
- Bilingualism (English/French) is an asset.
- Flexibility to work from home with the possibility of office attendance as required.
Benefits:
- Defined Pension Plan through the Healthcare of Ontario Pension Plan (HOOPP).
- Comprehensive health and dental benefits.
- Emphasis on work-life balance.
- Access to an Employee Assistance Program.
- A collaborative team environment dedicated to making a positive impact in the community.
Employment Type: Full-time, Permanent