Senior Manager, Sales Strategy
1 month ago
Restaurant Brands International Inc. is a leading quick service restaurant company with a global presence. With over $40 billion in annual system-wide sales and over 30,000 restaurants in more than 100 countries, RBI owns four of the world's most prominent and iconic quick service restaurant brands – TIM HORTONS, BURGER KING, POPEYES, and FIREHOUSE SUBS.
Our OpportunityThe Canadian Consumer Packaged Goods business is focused on driving growth of Tim Hortons packaged coffee, beverage and food products within grocery, mass, drug, and other retail channels across Canada and around the world. We are seeking a Senior Manager, Sales Strategy & Insights to join our team based in Toronto, ON.
Key Responsibilities- Develop and lead annual customer/channel and trade planning process to deliver Gross Sales, Net Sales and Trade targets, ensuring linkage to brand/category strategies.
- Identify opportunities, risks and solutions that balance customer and business needs. Lead Business Development Managers and Brokers in developing and optimizing promotional support plans within guardrails and with maximum return on investment.
- Lead modelling efforts to propose and quantify impact of pricing and promotion changes. Develop strategic recommendations on elements such as target price points and gaps vs competition, investment changes, new pack sizes or pricing tiers, mix shifts or pricing actions.
- Own the communication of customer forecasts and impact of key demand drivers to internal stakeholders, to inform aligned demand plan.
- Support planning and execution of customer long-term business-building sessions, and partner with Customer Sales and Brand Marketing teams to develop optimized channel assortment, shelving and merchandising recommendations.
- Establish customer-specific new item targets and provide strategic counsel to cross-functional partners on pricing for innovation and channel packs.
- Provide support and guidance on customer JBP/negotiation to Sales team and Brokers. Partner with marketing to create and deliver compelling, insight-driven sell decks relevant to customers.
- Well-developed business acumen including the ability to formulate pricing strategies that enhance brand value for customers and consumers and achieve company's top and bottom-line growth targets.
- Strong analytical, quantitative and financial modeling skills including the ability to effectively utilize data from multiple sources to drive decisions.
- Excellent communication interpersonal skills to drive success working individually and as a member of a team; ability to quickly forge new relationships.
- Strong negotiation skills and ability to sell/influence stakeholders, with proven track-record of working with retailers in the Canadian marketplace.
- Strong process management capabilities to create structure and clarity from ambiguity.
- A Bachelor's Degree (Master's Degree or MBA an asset).
- 5+ years of progressive Customer, Sales, Finance or Trade/Revenue management experience in the CPG industry.
- Track record of success in driving growth and profitability of a business based on insights from consumer research and competitive/industry intelligence.
- Proven ability to drive initiatives from strategy to execution.
- Demonstrated success leading and influencing cross-functional teams and managing various enterprise priorities.
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Toronto, Ontario, Canada Restaurant Brands International Inc Full time{"title": "Senior Manager, Sales Strategy & Insights", "company": "Restaurant Brands International Inc.", "location": "Toronto, ON", "job_type": "Full-time", "category": "Sales", "industry": "Consumer Packaged Goods", "job_summary": "We are seeking a Senior Manager, Sales Strategy & Insights to join our team based in Toronto, ON. This individual will act as...
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Toronto, Ontario, Canada Restaurant Brands International Inc Full time{"title": "Senior Manager, Sales Strategy & Insights", "company": "Restaurant Brands International Inc.", "location": "Toronto, ON", "job_type": "Full-time", "category": "Sales", "industry": "Consumer Packaged Goods", "job_summary": "We are seeking a Senior Manager, Sales Strategy & Insights to join our team based in Toronto, ON. This individual will act as...
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