Content Marketing Lead

2 months ago

Toronto, Ontario, Canada Relay Full time
Join Relay's Marketing Team as a Content Marketing Lead

We're seeking a highly skilled Content Marketing Lead to join our marketing team at Relay. As a Content Marketing Lead, you will be responsible for developing and executing a comprehensive content strategy that drives meaningful growth in registrations and approvals, high-quality lead capture, product utilization, and increased brand awareness.

Key Responsibilities:

  • Develop and execute a content strategy that aligns with Relay's business objectives
  • Lead a team of content managers to create impactful content across various platforms
  • Measure, analyze, and report on the impact of Relay's content
  • Determine content and campaign-related KPIs and craft requirements for data reporting
  • Manage and coordinate external resources to ensure timely delivery of high-quality content

Requirements:

  • 6+ years of content marketing experience
  • Proven track record of driving measurable, impactful bottom-line growth
  • Strong analytical and problem-solving skills
  • Ability to work in a fast-paced, scrappy environment
  • Experience working at a startup or high-growth environment

What We Offer:

  • Flexible Health or Wellness Spending Accounts and medical, dental, and vision coverage
  • Flexible vacation and time off
  • Parental leave with top-up
  • Hybrid work environment
  • 100% floof-friendly office

How to Apply:

  • A 30-minute Google Meets video call with a member of the People Team
  • A 45-minute Google Meets video call with the Director of Brand
  • A take-home writing sample + case study followed by a 1-hour presentation of your solution to our Marketing team
  • A 30-min Google Meets video call with a member of Relay's Leadership team

We believe that diversity is key to building high-performing teams, and creating an inclusive work environment is our priority. We will work with applicants to provide accommodations at any stage of the hiring process.

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