Product Marketing Coordinator
1 week ago
We are seeking a highly skilled Product Marketing Coordinator to join our team at BRP. As a key member of our marketing team, you will play a crucial role in supporting the Snowmobile and Marine Accessories business.
Key Responsibilities- Product Information Management: Define and manage product information, including features and benefits, in collaboration with marketing brand teams.
- Marketing Production and Asset Management: Oversee the production and management of marketing assets, including product information and content, to supply all required Accessory content for the Product Information Management (PIM) and Digital Asset Management (DAM) systems.
- Customer Voice and Go-to-Market Activities: Act as the Voice of Customer (VOC) in the creation of product information and support various go-to-market activities, including Media Intro, Special Events, and Club BRP.
- Product Download Documentation and Accessorized Unit Builds: Prepare and present Product Download documentation to introduce new products to related departments, and propose and lead Accessorized unit builds for various events.
- Team Collaboration and Integration: Support the Marketing, Digital, Go-to-Market, and Sales teams, and contribute to the integration of accessories into Go-to-Market action plans.
- Online Accessories Experience: Contribute to improving the online accessories experience at BRP.
- Education: Bachelor's degree in Marketing, Administration, Communications, or related concentration.
- Knowledge and Experience: Knowledge and comprehension of the Powersport business, experience in influencing cross-functional teams, and strong experience in the Microsoft Suite of software, particularly PowerPoint.
- Language Skills: Bilingual, English and French, both oral and written.
- Soft Skills: Strong communication skills, professionalism, creativity, enthusiasm, ability to manage multiple projects, and passion for recreational products.
BRP is a world leader in recreational vehicles and boats, creating innovative ways to move on snow, water, asphalt, dirt, and even in the air. We operate manufacturing facilities in Canada, the United States, Mexico, Finland, Australia, and Austria, with a workforce of close to 20,000 people. We are committed to nurturing a culture that invites, connects, and propels the ambitions of people of all backgrounds, profiles, beliefs, and experiences.
What We Offer- Annual Bonus: Annual bonus based on the company's financial results.
- Paid Time Away: Generous paid time away.
- Pension Plan: Pension plan.
- Collective Saving Opportunities: Collective saving opportunities.
- Industry-Leading Healthcare: Industry-leading healthcare fully paid by BRP.
- Flexible Work Schedule: Flexible work schedule.
- Summer Schedule: Summer schedule that varies by department and location.
- Holiday Season Shutdown: Holiday season shutdown.
- Educational Resources: Educational resources.
- Discount on BRP Products: Discount on BRP products.
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