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Digital Marketing Leader

2 months ago

Langley BC, Canada Centra Windows Full time
Job Title: Virtual Digital Marketing Director

We are seeking a highly skilled and experienced Digital Marketing Director to lead our digital marketing efforts with a strategic, results-driven approach.

Job Summary:

The Digital Marketing Director will be responsible for developing and executing a comprehensive digital marketing strategy that drives conversions, optimizes performance, and ensures our digital campaigns achieve their full potential.

Key Responsibilities:
  • Develop and execute a digital marketing strategy that aligns with business goals and objectives.
  • Lead a team of digital marketing professionals with a hands-on approach, providing strategic direction and actively participating in the execution of campaigns.
  • Utilize advanced analytics tools, such as Google Analytics, SEMRush, and CRM systems, to monitor key metrics, analyze data, and make informed decisions.
  • Work closely with sales, product, creative, and data teams to ensure integrated and effective digital marketing strategies that support overall business objectives.
  • Stay ahead of digital marketing trends and best practices, ensuring our digital marketing efforts remain competitive and effective.
Requirements:
  • 7-10 years of hands-on digital marketing experience, with at least 3-5 years in a leadership role.
  • Bachelor's degree in Marketing, Business, Communications, or a related field. An MBA or similar advanced degree is preferred.
  • Deep knowledge of digital marketing tools and platforms, including Google Analytics, SEMRush, Google Ads, Facebook Ads, and CRM systems.
  • Expertise in SEO, SEM, PPC, content marketing, and marketing automation platforms.
What We Offer:

Centra Windows is a leader in high-performance vinyl windows and building envelope restorations, with state-of-the-art manufacturing plants in Langley and Calgary. We offer a dynamic and innovative work environment, with opportunities for growth and development.

We are committed to fostering a culture of excellence, innovation, and teamwork. If you are a results-driven digital marketing professional with a passion for driving conversions and achieving results, we encourage you to apply for this exciting opportunity.