Group Sales Manager

2 months ago

Old Toronto, Ontario, Canada The Second City Full time
About the Role

We are seeking a highly motivated and experienced Group Sales Manager to join our team at The Second City. As a key member of our sales team, you will be responsible for developing and executing a comprehensive group sales program that drives revenue growth and enhances our brand presence.

Key Responsibilities
  • Develop and implement a multi-faceted group sales program that aligns with our business objectives.
  • Build and maintain relationships with corporate partners, tour operators, and hotel partners to drive sales and revenue growth.
  • Identify and develop opportunities to enhance visibility for The Second City Toronto.
  • Collaborate with our marketing team to implement group advertising and promotional campaigns.
  • Project manage the creation and coordination of group sales materials, including promotion codes, dedicated webpages, and client gifts.
  • Work closely with our Assistant General Manager and Audience Services team to manage reservations, holds, seating, pricing, and order fulfillment.
  • Develop and manage group sales budget to ensure fiscal efficiency and responsibility.
  • Represent The Second City at association luncheons, networking events, and sales meetings to establish and maximize relationships with key targets.
Requirements
  • Proven track record of at least 2-3 years of sales experience in an entertainment, attractions, or travel & tourism setting.
  • Entrepreneurial, outgoing, and personable, with a natural ability to network and build meaningful relationships.
  • Service Excellence – Highly developed customer service skills, genuinely warm presence, a sincere and outgoing nature, strive for service excellence.
  • Experience working in the business-to-business sales environment.
  • Functional knowledge of event ticketing and hands-on experience with ticketing systems.
  • Experience project managing within a sales environment.
  • Demonstrated history of exceeding sales goals and quotas.
  • Professional and positive demeanor and comfort communicating effectively in person, on the phone, and by email.
  • Experience in supporting strategic partnerships and audience development programs.
  • Demonstrated experience maintaining relationships with diverse audiences.
  • Ability to work and collaborate with folks from many backgrounds and cultural experiences.
  • Strong written and oral communications skills.
  • Adaptable to change and able to bring new ideas to the table that use our facility to the fullest.
  • You have strong organizational skills and the ability to remain flexible to changing business needs.
  • Mathematical Skills: Basic math functions such as addition, subtraction, multiplication, division, and analytical skills.
  • Reasoning Ability: Must be able to work independently with minimal supervision and make sound decisions.
  • Proficiency in Microsoft Word and Excel. Knowledge of is helpful.
About The Second City

The Second City is a premier brand in improv-based sketch comedy, with sold-out shows playing on stages in Chicago, Toronto, and New York City. We are committed to entertaining, inspiring, and transforming through courageous comedy. Our Training Centre is the largest school of improvisation-based arts on the planet, with locations in Chicago, Toronto, and New York. Second City Works, our B2B side, has brought award-winning improvisation and audience-driven techniques to over 600 Fortune 1000 companies.

We are an open, inclusive workplace and welcome applicants who bring along with them diverse life experiences. We strive to continue our efforts to work with people who may otherwise be marginalized or underrepresented in our business and around our community.

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