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Sponsorship and Partnership Marketing Coordinator

3 months ago

Canada Bass Pro Shops Full time

Overview:

Under the guidance of the Marketing Planning & Operations Manager, the Sponsorship and Partnership Marketing Coordinator will oversee the management of sponsorship and partnership initiatives, collaborating closely with internal stakeholders. This role will also involve the administration of the Pro Team program, which engages outdoor influencers. The Coordinator will ensure cohesive messaging across various marketing channels (such as flyers, social media, email, etc.) for promotional activities, campaigns, and relationship management for Bass Pro Shops and Cabela's Canada. This includes validating messaging and imagery on marketing assets for consistency, brand voice, and market relevance. Additionally, the Coordinator will collaborate with a team to strategize and execute campaigns for influencer programs.

Work Environment:

This position operates in a hybrid work model, allowing for a combination of remote work and in-office collaboration.

Key Responsibilities:

  1. Assess sponsorship and partnership proposals against organizational objectives.
  2. Facilitate the implementation of sponsorships and partnerships.
  3. Manage daily relationships with Pro Team members.
  4. Collaborate with the Pro Team to develop digital assets and ensure brand consistency.
  5. Evaluate campaign materials for precision, coherence, and relevance.
  6. Work with a team to identify and coordinate influencers for marketing campaigns.

Required Qualifications:

  1. Post-secondary degree in Marketing, Communications, or Business Administration.
  2. 3-5 years of experience in a relevant marketing role.
  3. Knowledge of sponsorships is advantageous.
  4. Ability to adapt in a dynamic work environment.
  5. Strong attention to detail and organizational skills.
  6. Proficient in prioritizing tasks and managing time effectively.
  7. Excellent interpersonal communication skills.
  8. Familiarity with social media platforms and influencer marketing.
  9. Proficient in Microsoft Office Suite (Word, Excel, Outlook).

Bass Pro Shops & Cabela's is committed to inclusivity and welcomes applications from individuals with disabilities. Accommodations are available upon request during the selection process.

Employee Benefits:

  1. Discounts on retail products, dining, and recreational attractions.
  2. A vibrant and enjoyable work atmosphere.
  3. Competitive salary structure.
  4. Comprehensive benefits package.
  5. Opportunities for career growth and advancement.
  6. Participation in the Bass Pro Cares Fund.