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Content Marketing Specialist

2 months ago

Toronto, Ontario, Canada CB Canada Full time

About the Role:

We are seeking a highly skilled Content Marketing Specialist to join our Marketing and Communications team at CB Canada. As a key member of our team, you will be responsible for developing creative marketing copy to captivate our audiences and elevate our brand experience with compelling content and persuasive stories.

Key Responsibilities:

  • Develop and implement content marketing strategies to achieve business objectives
  • Write and edit high-quality marketing copy for various channels, including social media, email, and website content
  • Collaborate with cross-functional teams to ensure consistency and alignment across all marketing efforts
  • Conduct research to stay up-to-date on industry trends and best practices
  • Measure and analyze the effectiveness of content marketing campaigns and provide recommendations for improvement

Requirements:

  • 5+ years of experience in content marketing, copywriting, or a related field
  • Proven track record of developing and executing successful content marketing campaigns
  • Excellent writing, editing, and proofreading skills
  • Strong understanding of SEO principles and their application in content marketing
  • Ability to work collaboratively in a fast-paced environment

What We Offer:

  • A dynamic and supportive work environment
  • Opportunities for professional growth and development
  • A competitive salary and benefits package