Account Director, Consumer Relations

2 months ago

Toronto, Ontario, Canada Zeno Group Full time

About the Role:

Zeno Group is seeking a seasoned professional to lead our consumer brand practice, overseeing client service, new business development, team management, and ensuring exceptional quality in work delivered to clients.

You will develop and execute PR strategies and programs in our Consumer practice, leveraging expertise in total account management, traditional and emerging PR tactics, media strategy, and providing sound creative and strategic counsel to clients to support their business objectives.

Key Responsibilities:

  • Develop and drive PR strategies and programs in our Consumer practice.
  • Provide expert counsel to clients on PR and communications matters.
  • Manage client relationships and ensure exceptional client satisfaction.
  • Develop and present new business opportunities to clients and internal stakeholders.
  • Collaborate with cross-functional teams to deliver integrated PR and communications programs.
  • Stay up-to-date on industry trends and best practices in PR and communications.

Requirements:

  • 6+ years of experience in consumer PR in an agency setting.
  • Proven track record of success in providing strategic counsel to clients and building credibility with senior-level client contacts.
  • Strong budgeting and financial management skills.
  • Excellent writing, presentation, and communication skills.
  • Experience in drafting and presenting new business pitches.
  • Proven leadership experience, mentoring, and developing junior talent.
  • Strong media strategy experience.

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