Ecommerce Manager

About the Company

The Avid Group is an end-to-end apparel and brand platform operating a portfolio of high-growth lifestyle and licensed brands across DTC, wholesale, and strategic partnerships. Our brands include Troll Co Clothing, Market Studios, and Barstool Sports. We manage the full brand lifecycle - from creative and merchandising through production, fulfillment, finance, and distribution across the U.S. and Canada.

About the Role

We’re hiring an Ecommerce Manager to own the day-to-day execution and performance of our Shopify-based DTC websites and Amazon storefronts (U.S. & Canada).

This is a hands-on, execution-focused role responsible for ensuring our digital storefronts are accurate, optimized, and performing at a high level. You’ll work closely with Marketing, Operations, Brand, and Customer Experience teams to deliver strong launches, promotions, and a best-in-class shopping experience.

Responsibilities

Site Management (Shopify – DTC)

- Own daily operations of multiple Shopify-based DTC storefronts
- Maintain homepage content, collections, navigation, and product launches
- Upload and maintain product data, imagery, pricing, and merchandising rules
- Conduct ongoing QA to ensure accuracy, functionality, and strong mobile performance

Amazon Marketplace Management (U.S. & Canada)

- Manage product listings, pricing, imagery, A+ content, and storefronts
- Coordinate launches and promotions with DTC and wholesale calendars
- Monitor performance metrics including sales, conversion, reviews, and advertising
- Ensure compliance with Amazon brand standards and platform requirements

Promotions & Campaign Execution

- Build and execute promotions including discount codes, bundles, and limited-time offers
- Partner with Marketing to launch campaigns cleanly across platforms
- Ensure pricing and promotional consistency across Shopify, Amazon, and Tapcart

Performance Analysis & Optimization

- Track key ecommerce KPIs including revenue, conversion rate, and AOV
- Use tools such as Shopify, GA4, and Triple Whale to identify insights
- Recommend and implement improvements to site performance and conversion

Technology & Platform Management

- Own day-to-day management of the ecommerce tech stack: Shopify, Klaviyo, Yotpo, Tapcart
- Partner with developers and agencies to resolve issues and deploy enhancements
- Ensure integrations for inventory, analytics, and attribution are functioning properly

Product & Inventory Coordination

- Work with Operations to ensure product availability, pricing accuracy, and timely launches
- Maintain clean product data, variants, tagging, and collections
- Manage back-in-stock flows and inventory-driven merchandising logic

Customer Experience & Operations

- Partner with Customer Service to resolve site or order-related issues
- Audit checkout, shipping thresholds, and returns to improve conversion and satisfaction
- Monitor and respond to customer feedback and reviews, especially on Amazon

Growth, Testing & Optimization

- Conduct A/B testing across content, layout, and calls-to-action
- Support SEO and marketplace optimization efforts
- Evaluate new tools and initiatives to drive ecommerce growth

Qualifications

- 5+ years of hands-on ecommerce experience
- Strong experience managing Shopify-based DTC websites
- Experience with Amazon Seller Central or Vendor Central (U.S. and/or Canada)
- Understanding of digital merchandising, CRO, and ecommerce analytics
- Experience with tools such as Shopify, Klaviyo, GA4, Triple Whale, and Amazon reporting
- Highly organized with strong attention to detail and follow-through
- Comfortable QA’ing launches, promotions, and technical changes
- Analytical, proactive, and execution-oriented mindset

Why The Avid Group

- Work across multiple scaled, culturally relevant apparel brands
- Hands-on ownership with real impact on revenue and customer experience
- Close collaboration with Brand, Marketing, and Operations teams
- Fast-moving, execution-driven environment