Traditional & Digital Marketer
1 week ago
**Responsibilities/Duties**:
- Organic social media content creation on Facebook and Instagram, 2 to 3 posts per week per platform
- Writing Blogs and key messaging for all marketing materials
- Marketing winery events and products (B2C) with meta-ads, google ads and third-party event listings
- Collect photos and videos of winery events for marketing purposes
- Analyze marketing campaigns using Google Analytics
- Ecommerce, adding new products to the website and other 3rd party sites as well as updating the pricing
- Update winery retail store hours on KCEW website, Google, and Yelp
- Creating SEO friendly events pages on the WordPress website and adding events to booking software (FareHarbor)
- Creating graphic for social media, website and wine labels using Adobe products
- Creating wine packages for Wine Club members using Commerce7
- Reporting on LCBO sales using Sale of Data (SOD)
- Updating wine lists for farmers markets
- Maintain the Helcim POS product catalogue
- Respond and distribute incoming electronic mail to coordinate the flow of information internally
- Answer telephone and electronic enquiries and relay telephone calls and messages
- Other duties as may be required by management.
**Qualifications**
- A portfolio of past graphic design/copywriting work is a plus
- Brand management experience is a plus
- Strong Spoken & Written English a must
- Must have strong analytical skills
- Knowledge of Google analytics and WordPress are a requirement
- Strong graphic design skills are a necessity
- Some knowledge of video production a plus
- Proficient use of Adobe Suite and Microsoft office
- Excellent communication skills, excellent interpersonal skills
- Willingness to learn and train for job specific programs
- Must have own transportation public transit not available
- Cell phone with Data plan
**Job Types**: Full-time, Permanent
**Salary**: From $21.00 per hour
Expected hours: 40 per week
**Benefits**:
- Dental care
- Extended health care
- Store discount
- Vision care
Schedule:
- 8 hour shift
- Monday to Friday
Supplemental pay types:
- Overtime pay
**Education**:
- Bachelor's Degree (preferred)
**Experience**:
- Digital marketing: 2 years (required)
Work Location: In person
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