Strategic Sales Communications Manager

2 weeks ago

Vancouver, Canada Lululemon Full time

who we are
lululemon is an innovative performance apparel company for yoga, running, training, and other athletic pursuits. Setting the bar in technical fabrics and functional design, we create transformational products and experiences that support people in moving, growing, connecting, and being well. We owe our success to our innovative product, emphasis on stores, commitment to our people, and the incredible connections we make in every community we're in. As a company, we focus on creating positive change to build a healthier, thriving future. In particular, that includes creating an equitable, inclusive and growth-focused environment for our people.

about this team
Through our product and our culture, we build quality and diverse relationships across North America that ignite positive guest experiences and create a lasting brand impact beyond our vertical channels: Drive awareness and acquisition by meeting guests where they are. Create and shift perceptions by extending brand reach and credibility. Grow retention and lifetime value by driving traffic to owned channels. Build community by supporting ambassadors & local businesses

**a day in the life**: what you’ll do
The Communications Lead is responsible for drafting all major department communications that are sent to 5000+ external partners, ensuring lululemon is well represented internally and externally. You will manage a communications strategy and create templates for internal and external partners across product education, visual merchandising, partnership/policy reminders, media statements, website updates and much more
- Develops and implements multi-program communications plans to support ad-hoc and multi-year initiatives
- Manages communications content calendar incorporating internal Strategic Sales channel, company/store-wide, Partner and Guest communications.
- Designs innovative ways of delivering information, including recommending best practices for usability, accessibility, and navigation.
- Executes and maintains quality assurance across communication guides, standards, and templates.
- Manages development and maintenance of a wide variety of communication templates and informational materials including internal communications, wholesale site standard responses and FAQs, partner journey and onboarding, product releases and education, policy reminders and operations rollouts.
- Serves as the primary liaison with PR, Corporate Communications, Retail Operations, GEC, Digital Engagement and Digital Product Management teams.
- Leads issues management for projects, and coordinates responses, FAQs, standard responses, and education.
- Understands change management importance and can effectively communicate change through clear and informative communications and visual content
- Solicits and actions feedback to improve and evolve our communication strategy and deliverables
- Always has your eyes peeled for opportunities to improve and enhance how we support our Account Managers in market as well as our overall partner, team and guest experience

qualifications
- 5+ years of dynamic experience in communications and/or operations
- Bachelor’s degree in communications, business or a related field
- Proven writing ability to translate complex issues into simple narratives and messages for different and diverse audiences
- Demonstrated success in strategic communications planning, objective setting and plan execution
- Ability to work at both the strategic level (generating new ideas) and at the tactical level (executing initiatives)
- Exceptional attention to detail and quality while managing multiple projects
- You are organized and care deeply about producing high quality work
- Exceptional written and oral communication and presentation skills
- Ability to create and present executive level materials
- Strong ability to connect with different departments to come up with innovative solutions that benefit everyone involved
- Passion for internal engagement and employee experience

must haves
- Acknowledge the presence of choice in every moment and take personal responsibility for your life.
- Possess an entrepreneurial spirit and continuously innovate to achieve great results.
- Communicate with honesty and kindness and create the space for others to do the same.
- Lead with courage, knowing the possibility of greatness is bigger than the fear of failure.
- Foster connection by putting people first and building trusting relationships.
- Integrate fun and joy as a way of being and working, aka doesn’t take yourself too seriously.

Additional Notes
Immigration support is potentially available for this role.

Compensation and Benefits Package

At lululemon, investing in our people is a top priority. We believe that when life works, work works. We strive to be the place where inclusive leaders come to develop and enable all to be well. Recognizing our teams for their performance and dedication, other components of our total rewards offeri

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