Coordinator, Marketing, Partnerships and Events

2 weeks ago

Vaughan, Canada Ontario Soccer Full time

Position Title: Coordinator, Marketing, Partnerships and Events

Position Term: Two (2) Year Contract

Location: Vaughan, Ontario

Reports To: Manager, Marketing, Partnerships, and Events

Background:
Do you want to gain invaluable work experience in the world of amateur sport? Have you ever wanted to help grow the game of soccer in Ontario?

Founded in 1901, Ontario Soccer is currently comprised of more than 500 Clubs servicing over 24,000 teams with 380,000 registered players, 70,000 coaches and managers, and 6,000 match officials, as well as countless volunteers, parents and supporters encompassing a direct, multi-cultural community of over 1,000,000 Ontarians.

Ontario Soccer develops and delivers exceptional and sustainable programs and services throughout Ontario with the mission of providing leadership and support for the advancement of soccer in collaboration and cooperation with our member District Associations, partners and other stakeholders. Ontario Soccer also operates the Ontario Player Development League (OPDL); the province’s premier standards based youth development program, as well as “Team Ontario”, Ontario Soccer’s provincial Xcel program. Ontario Soccer proudly supports Canada Soccer’s National Teams, the Canadian Premier League and Toronto FC.

The overall objective of Ontario Soccer as a hub for Coach, Match Official and Player Development is to be innovators and leaders in sport and to assist with the equitable development of soccer as a healthy lifestyle choice, provide a talented pathway for participants to excel and encourage inclusive community involvement at all levels.

Reporting to the Manager of Marketing, Partnerships, and Events, this role is for those with a vested interest in events, marketing, and partnership development, and how one can raise the brand profile of amateur sport organizations. Are you constantly scrolling to see what brands, sports organizations or personalities are doing to engage with their audience? Does a beautifully executed marketing campaign give you chills? Is graphic design and creative execution in your wheelhouse? Do you love to get to know and work with corporate partners to provide them best in class servicing? Will you love the thrill of event management, motivating you to go above and beyond to enhance the participant experience?

Of particular focus will be the generational opportunity surrounding the 2026 FIFA Men’s World Cup, and your 2+ years of marketing experience will bring immense value to the team, and support a highly complex Ontario Soccer membership engagement campaign in the lead-up, throughout the duration, and wrap-up of this milestone event.

As a marketing/partnerships professional, you will have a strong background in marketing, event management, branding, and partnership servicing. As the Marketing, Partnerships, and Events Coordinator, you will have the opportunity to develop marketing campaigns, collateral and creative assets under Ontario Soccer’s first-class brand, assist in promoting and executing top events and programs including the Ontario Soccer Summit, the Ontario Cup, and the Gary Miller Charity Shield, and build relationships with our suite of partners to deliver value to them, day in and day out.

Most importantly, we are looking for a true team player, who will come to the table with a wide skill set, creative energy, performance mindset, infectious enthusiasm and a constant appetite to learn and grow. If this sounds like you, let’s get this conversation started

Primary Duties and Responsibilities:
The Coordinator of Marketing, Partnerships, and Events will support the Marketing, Partnerships, and Events Manager in meeting the department’s operational objectives in the following areas:
Marketing and Branding
- Brand development and marketing of Ontario Soccer primary marks and sub-brands, in addition to ensuring a consistent brand look, feel and voice in all Ontario Soccer assets;
- Ideation and creation of marketing campaigns (particularly the Road to 2026 Campaign) that support the various program areas and strategic direction of Ontario Soccer;
- Monitoring of brand protection across entire membership spectrum;
- General support as an “in-house agency marketer”;
- Survey design and analysis for marketing, event, and partnership evaluations.

Partnership Servicing and Procurement
- Manage and strengthen relationships with existing partners, including:

- Management of activation programs, including onsite activations;
- Day-to-day management of all partner requests and programs.
- Assist in developing pitch decks and proposals for new partners;
- Detailed tracking and reporting of Ontario Soccer - partner relationship and activations;
- General duties related to partnership sales and business development support;
- Oversee key partner and supplier accounts, including equipment/supply orders and VIK.

Event Management
- Promotion and communication of Events;
- Manage and execute even

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