Marketing Coordinator- Graphic Design

3 weeks ago

Acheson, Canada Profire Energy, Inc. Full time

**Position: Marketing Coordinator-**
**Graphic Design**

**Job Summary**:
Profire Energy is looking for a dedicated and passionate Marketing Coordinator. If you are someone who has a positive attitude, a love for brand consistency, and a hunger to expand your knowledge of the industrial combustion world, then this position is for you.

You will conquer an ongoing list of projects varying from conceptualizing and designing print & digital materials to owning marketing campaigns; collaborating with all departments to ensure brand consistency with a customer-focused approach.

Your eye for detail and understanding of brand identity will ensure our presence remains consistent and impactful across all mediums, driving engagement and growth. Your balance of graphic design expertise and campaign experience makes you a perfect fit to assist with promoting legacy products, partner highlights, and new product launches.

**Responsibilities**:

- Analyze and report on campaign success, trends, and recommendations.
- Champion brand guidelines for consistency company wide and ensure all company projects are completed with quality and brand consistency.
- Work with the web developer team on UX/UI design for sites and apps. Assist with website and app maintenance as needed.
- Create and maintain branded Microsoft Office templates for staff use.
- Conduct market research to identify new marketing opportunities and audiences, identifying psychographics, demographics, and buying behaviors.
- Assist Sales team with ad hoc requests as well as support them with Trade Show and event organization as needed.

**Qualifications**:

- Bachelor's or technical degree or diploma in Graphic Arts, Design, Marketing, or related field
- 1-3 years of experience in graphic design preferred
- Exceptional Knowledge of Adobe Creative Suite (Photoshop, Illustrator, and InDesign)
- Working knowledge of and experience in customer journey and sales cycle to optimize lead-nurturing and customer retention
- UI/UX design experience preferred
- Basic understanding of HTML, CSS, and WordPress preferred
- Proficiency with SEO/SEM campaigns is an asset
- Familiarity with HubSpot CRM is an asset
- Familiarity with ClickUp Project management software is an asset
- Video editing and creation capability is an asset
- Adaptability to changing priorities and ability to adhere to tight timelines
- Ability to work with Engineering drawings or CAD files is a bonus

**Who You Are**:

- Someone with an excellent eye for detail
- Passionate about branding and customer experience
- Compelling portfolio of work over a wide range of creative projects
- Strong analytical skills and experience in the B2B environment
- Open to feedback and challenging projects
- Strong prioritization, organization, and project management skills
- Self-starter who can work independently with mínimal oversight in the creative process
- A team player who can collaborate well
- Forward thinking and not afraid to give or receive honest feedback

**Who We Are**:
At Profire we provide reliable burner management and combustion control systems and solutions to industry leaders who pride themselves on being at the forefront of safety and technology within their sector. We have team members throughout Alberta, Utah, Oklahoma, Colorado, North Dakota, Pennsylvania, Ohio, New York, and Texas.
- Note: This job description is not intended to be all-inclusive. Employee may perform other related duties as negotiated to meet the ongoing needs of the organization._

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