Marketing Coordinator
6 months ago
BCIT’s
- **SMART**
**Operations** department is seeking a
- **temporary, part-time (0.57**
**FTE**
**) Marketing Coordinator**. This position will join the Zero Emission Vehicle Initiative (ZEVAI) team to develop and execute a strategic marketing and communications plan with the goal of increasing awareness of the ZEVAI Microcredential, promoting events and sharing success of the program.
- This position is responsible for coordinating and implementing marketing, media relations and communication strategies, and assisting with government relations and internal communications. Working with management, plans, develops, and executes marketing and communication activities that position Applied Research positively to internal and external stakeholders.**Duties & Responsibilities**
**DUTIES**
***
**AND**
***
**RESPONSIBILITIES***:
- Creates awareness and support for Applied Research and its achievements among key stakeholder groups, including the BCIT community, government, industry, potential customers, and the broader public audience.
- Manages social media for Applied Research; plans, develops, publishes and shares social media content that builds meaningful connections, increases awareness, and encourages users to engage.
- Functions as primary liaison with BCIT’s Marketing and Communications Team to promote Applied Research activities, assess and respond to incoming media inquiries, and coordinate appropriate responses and interviews when necessary.
- Identifies media stories/opportunities, develops and drafts communication materials including news releases, media and government event briefs and agendas, speaking notes, Institute key messaging, marketing and promotional materials, and website content; coordinates media shoots, broadcasts, and interviews.
- Researches and develops stories that contribute to the Applied Research Strategic Plan, demonstrating Applied Research’s value, while building relationships across the Institute’s multiple campuses, as well as with external clients and stakeholders.
- Plans, organizes, and facilitates events, workshops and related activities to showcase and promote Applied Research within BCIT and to government, industry and business; coordinates involvement in campus events (e.g. Big Info, PD Day, Open House, etc.); works with management to develop concepts and ideas, and maintains supply of promotional items.
- Coordinates, promotes and implements the annual BCIT Student Innovation Challenge competition, encouraging students to adopt an innovative and entrepreneurial stance in their careers, and helping them turn new ideas into practical reality.
- Participates in Records Custodian training and remains current with record keeping practices,
policies and procedures (both BCIT and FOIPOP).
- Performs related duties as assigned.
**Qualifications**
**QUALIFICATIONS***:
**Definition**:
The qualifications section for this position was developed using the approved job evaluation plan,
- agreed to between the BCGEU and BCIT. The qualifications represent the minimum qualifications
- required in the future (i.e. to be reflected in job postings) and do not reflect the incumbent’s existing qualifications.
- **Education**:
- Diploma of Technology with a specialization in marketing, communications and/or journalism.
**Experience**:
- Two years’ general experience plus four years’ practical, current experience in a similar position.
**Software/Computer Application(s) and Expertise**:
- Experience with WordPress.
**Communication/Interpersonal Skills**:
- Demonstrated proficiency with oral and written communications.
- Proven ability to establish and maintain effective working relationships by exercising tact and diplomacy.
- Ability to work independently and as a team player.
- Demonstrated ability to work under pressure, meet deadlines, plan and manage multiple projects, and effectively handle changing priorities.
- Strong organizational, analytical, and decision-making skills.
**Other Skills/Abilities**:
- Aptitude for news and current events.
- Proven experience in writing engaging, plain-language content for speaking notes, web content, and media events.
**Additional Information**
**Benefits - Why you’d love working with us**
- Competitive pay
- Minimum of fifteen days of vacation
- Competitive employer-paid extended health and dental plan - take a look at our **benefit plans**
- Defined benefit **pension** plan with employer contributions
- Flexible hybrid work arrangements available
- **Professional Development** funds and resources
- Access to most BCIT Flexible Learning **courses** free of charge
- **Wellness** and Employee Assistance programs
- Complimentary membership with free access to the Fitness Centre, Gymnasium, and **_more_**- The British Columbia Institute of Technology acknowledges that our campuses are located on the unceded traditional territories of the Coast Salish Nations of xwməθkwəy̓əm (Musqueam), Sḵwx̱wú7mesh (Squamish)
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