Marketing Coordinator
6 months ago
We are looking to hire a marketing coordinator with outstanding organizational, project management, content creating and design skills. Marketing coordinators are expected to be creative individuals with fantastic communication skills and excellent time management.
**A Day in the Life**
Our workplace is dynamic, supportive, and entrepreneurial in spirit, and we pride ourselves on being a collaborative team.
On a day-to-day basis, the Marketing Coordinator will:
- Manage and coordinate implement monthly marketing campaigns
- Manage and coordinate digital marketing efforts with external agencies and external creators
- Develop strategic marketing initiatives and activities.
- Implement marketing plans that include print and digital content.
- Create branded advertising campaigns and support by coordinating, creating, and collating content.
- Set up tracking systems for marketing campaigns and online activities.
- Conduct market research to identify marketing opportunities and negotiate media coverage.
- Traffic all advertising efforts to appropriate channels.
- Develop and manage all internal communication systems.
- Create, maintain and strengthen the organization's overall brand through all media avenues.
- Organize and streamline service offerings into user-friendly concepts.
- Manage print contractors and other promotional vendors.
- Maintain strict confidentiality of sensitive information.
- Simplify complex data into a user-friendly format such as graphs, charts and other visual aids for clients and management.
**Your Qualifications**
- Bachelor's degree in marketing/communications or related (essential).
- 6 months to one year of experience in content management, creative writing, advertising concepts and media negotiations is an asset.
- Experience with digital marketing platforms and understanding of digital ads, SEO and campaign management/optimization is an asset.
- Critical thinker with strong problem-solving and research proficiencies.
- Ability to comprehend and interpret competitor strategies and consumer behaviour.
- Ability to gather large amounts of data and convert it into meaningful analysis.
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate
- Experience with A/B and multivariate experiments
- Solid knowledge of website and marketing analytics tools
- Working knowledge of ad serving tools
- Solid organizational skills and detail-oriented.
- Ability to work under pressure and meet strict deadlines.
- Creative mind with superb written and verbal communication skills.
- Ability to simplify complex information into a user-friendly format.
- Proficient in Adobe Creative Suite and other design tools.
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