Manager, Category Development

4 months ago


Brampton, Canada Newell Brands Full time

**Position Title**: Manager, Category Development - Home _38_ Commercial

**Location**:Brampton, ON - hybrid model 3x2

**Reports to**:Country Marketing Lead

The **Manager, Category Development for Home _38_ Commercial** is the Canadian category expert enabling longer-term strategic planning for the local region and are responsible for the development of customer and category 3-yr planning and localizing category selling stories. In this role you will leverage syndicated data and category trends in partnership with Marketing, Customer Strategy _38_ Planning and Sales and Sales in the development of line reviews, JBP-s Top-to-Tops.

**Responsibilities**:

- Serve as the category expert for the customer _38_ sales team by providing actionable category, consumer and shopper insights and a POV on how to drive Newell growth _38_ category and retailer category market share growth;
- Delivers category 101 presentations to customer and/or sales teams to establish our POV on the category, growth projections and drivers of growth;
- Customizes national category selling stories to make relevant for retailer-specific opportunities;
- Leverage learnings from cross functional counterparts (e.g. Category Development, Consumer Insight, Trade Marketing, Planning, etc.) to deliver impactful recommendations to the sales team;
- Form perspective on multi-channel purchasing behaviors (e.g. site to store, store to site, etc.) Monitor channel shifting and the associated trends reflected in the marketplace;
- Leads weekly/monthly discussions with local sales team focused on category performance, volume drivers (decomps), and DSMP tracking;
- Key contributor in the line review process with shopper insights and data to make recommendations on optimal assortment, plan-o-gram space allocation and flow.**Qualifications**:

- Bachelor-s degree (emphasis in business/marketing or related field);
- 4-7 years of experience working with a leading CPG company;
- Strategic thinking, self-starter with ability to manage multiple projects simultaneously with aggressive deadlines;
- Proven ability to analyze and identify insights from a combination of data sources;
- Strong project management, follow-up, organizational, communication, and presentation skills;
- Excellent written and verbal communication skills;
- Ability to build strong sustainable working relationships at all levels and functions.
- If you feel you need accommodation because of illness or disability, please do not hesitate to contact Human Resources at 289-291-5600 at your earliest convenience. You will also be briefed on the Company's policies regarding accommodation and the Accessibility for Ontarians with Disabilities Act ("AODA") during your orientation process._

Newell Brands (NASDAQ: NWL) is a leading global consumer goods company with a strong portfolio of well-known brands, including Rubbermaid, Sharpie, Graco, Coleman, Rubbermaid Commercial Products, Yankee Candle, Paper Mate, FoodSaver, Dymo, EXPO, Elmer-s, Oster, NUK, Spontex and Campingaz. We are focused on delighting consumers by lighting up everyday moments.



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