Global Marketing

4 weeks ago


Montréal, Canada WSP Full time

The Global Marketing Lead will work closely with a variety of internal and external stakeholders to move their strategy forward including sector leaders and the global and regional marketing and communications teams. Working with key client account teams, the Global Marketing Lead will also support marketing activities that reinforce the WSP reputation and elevate the client experience.

**Key responsabilites**
- Work with the Digital Offerings leadership, client accounts, and regional marketing leads to drive the design, development, and delivery of marketing strategies that further the growth of the Digital Offerings business.
- Provide strategic marketing guidance to the Digital Offerings leadership team that helps drive revenue, market share goals, and other key performance indicators.
- Develop a consistent and compelling narrative that effectively communicates the value proposition of our global digital offerings to internal stakeholders, clients, and partners; and supports broader WSP brand positioning.
- Devise and execute an effective campaign and channel strategy that delivers results consistent with the annual marketing plan and defined business priorities.
- Support the development of, and revisions to, marketing collateral and campaign materials that further marketing objectives and reinforce the WSP narrative. These could include, but are not limited to: WSP external website, LinkedIn and other digital and social content, client presentations, case studies, newsletters, etc.
- In conjunction with development of an annual marketing plan, establish the annual marketing budget.

Global and Regional Engagement
- Work with global and regional marketing counterparts to identify business priorities and ensure alignment of marketing objectives.
- Synchronize plans and campaigns with relevant global and regional participants, leverage activities, and maintain consistent messaging across channels and audience segments.
- Manage and lead campaigns with multiple stakeholders through strong project, campaign management, and people skills.

Reporting & Measurement
- Direct market research activities to help inform business decisions, understand competitive and client markets, and identify potential trends and/or issues where WSP can demonstrate leadership as part of its market strategy. Implement and report on feedback mechanisms and data analytics that monitor audience engagement and ROI, adjusting marketing strategies as needed to promote continuous improvement.

**What sets you apart**
- You have a bachelor's degree in business administration, communication or marketing or any other relevant field of study for the position and a minimum of 8 years of experience, or an equivalent combination of training and experience.
- Ability to monitor competitors, keep abreast of industry trends, and integrate this information into overall strategy.
- Ability to develop and manage marketing budgets, track expenses, and maximize return on investment (ROI)
- Strong marketing and channel strategy expertise.
- Advanced people and leadership skills to effectively manage both direct/indirect relationships in to achieve consensus, common direction, and achievement of results.
- Experience in working collaboratively with key stakeholders across the company and in influencing senior leaders and supporting businesses to achieve portfolio growth.
- A solid background in the successful management and delivery of multifaceted projects.
- Strong project management and performance measurement skills.
- Comfort working autonomously and the confidence to lead with mínimal supervision/direction.
- Ability to collaborate, inspire and brief internal & external creative agencies to deliver compelling and innovative content.
- Ability to adapt in a dynamic and constantly evolving environment.
- Proficiency in English is required, writing, and speaking.



  • Montréal, Canada Dialogue Health Technologies Inc. Full time

    **Your role as **Global Marketing Director** Reporting to Sally Habashy, Director, Content and Product Marketing, the mission of the Global Marketing Manager is to create awareness and pipeline among international markets and partners. **What you'll be doing**: - In partnership with key, cross-functional stakeholders (Global Sales, Product, etc.), define...


  • Montréal, Canada Ivalua Full time

    **Global Digital Marketing Intern** **NYC / Montreal / Pittsburgh (Hybrid)**: A "Magic Quadrant" leader, Ivalua's solutions work in a complex global economy. Our innovative Source-to-Pay solutions include automating customized workflows to source, contract, request, procure, receive, and pay for goods and services across the enterprise, refining the...


  • Montréal, Canada CGI Full time

    Insights you can act on While technology is at the heart of our clients’ digital transformation, we understand that people are at the heart of business success. When you join CGI, you become a trusted advisor, collaborating with colleagues and clients to bring forward actionable insights that deliver meaningful and sustainable outcomes. We call our...


  • Montréal, Canada GardaWorld Full time

    At GardaWorld, there is a whole career waiting for you! GardaWorld is currently looking for a **Marketing Strategy Manager**, Global Marketing Team** Location: Ville St-Laurent Your mission If you're a seasoned and data-driven GTM leader, this role is for you. Reporting to the Director of Growth Marketing, you will architect marketing strategies that...


  • Montréal, Canada Humanity Full time

    Company Description Jobs for Humanity is dedicated to building an inclusive and just employment ecosystem. Therefore, we have dedicated this job posting to individuals coming from the following communities: Refugee, Neurodivergent, Single Parent, Blind or Low Vision, Ethnic Minority, and the Previously Incarcerated. If you identify with any of the following...


  • Montréal, Canada PSP Investments Full time

    ABOUT US We’re one of Canada’s largest pension investment managers, with CAD$243.7 billion of net assets as at March 31, 2023. We invest funds for the pension plans of the federal public service, the Canadian Forces, the Royal Canadian Mounted Police and the Reserve Force. Headquartered in Ottawa, PSP Investments has its principal business office in...

  • Marketing Executive

    1 month ago


    Montréal, Canada Global United Inc Full time

    **About us** Global United Inc is a small business in Toronto, ON. We are professional, and our goal is to To set us a Import - Export division in North America for our parent company back in India Our work environment includes: - Growth opportunities - Small company work culture - Quick management decisions **Job Types**: Full-time,...


  • Montréal, QC, Canada Vention Inc Full time

    Vention is headquartered in Montreal, Canada, with offices in Berlin and Boston, and is used in over 3,000 factories on 5 continents. As one of Canada’s Most Admired Cultures and Great Place to Work , we are a performance driven culture that cares deeply about happiness. We like ambitious goals, facts & data, and constructive debates. But at the same...


  • Montréal, Canada Scotiabank Full time

    Requisition ID: 175486 Join a purpose driven winning team, committed to results, in an inclusive and high-performing culture. Term: May-August 2024 Location: Montreal There's no better way to find your dream job than to do a co-op or internship with Scotiabank! During your work term, you’ll have the opportunity to be part of a winning team, build your...


  • Montréal, Canada GardaWorld Full time

    At GardaWorld, there is a whole career waiting for you! GardaWorld is currently looking for a **Digital Content Manager**, Global Marketing Team** Location: Ville St-Laurent Your mission **Responsibilities**: - Develop a full-year editorial calendar with content that supports global marketing campaign goals, organic traffic, as well as overall brand and...


  • Montréal, QC, Canada Cision Global Full time

    Cision employs the brightest, most passionate people in the tech industry. We invest in our people through training and professional development while supporting you along the way—all so you can meet your career goals. Thisroleoversees and manages theexecution of the Sales strategy and drives growthwithinassignedmarketsthroughthe delivery of exemplary...


  • Montréal, QC, Canada WSP Global Inc. Full time

    Reporting to the Director of Marketing and Brand Strategy, the Brand Strategy Manager works closely with the Marketing team in Canada and the Global team to ensure brand consistency across Canada. They bring WSP's identity to life, in line with its values, for all its marketing activities, with various targets. They actively contribute to the achievement of...

  • Global Benefits Avp

    5 days ago


    Montréal, Canada Aon Corporation Full time

    Posting Description: **EB Captive Manager**: **Aon is looking for a Global Benefits Assistant Vice President** As part of an industry-leading team, you will help empower results for our clients by delivering innovative and effective solutions supporting the North America Global Benefits team to deliver employee benefits captive consulting. This position is...

  • Global Benefits Avp

    5 days ago


    Montréal, Canada Aon Full time

    EB Captive Manager Aon is looking for a Global Benefits Assistant Vice President As part of an industry-leading team, you will help empower results for our clients by delivering innovative and effective solutions supporting the North America Global Benefits team to deliver employee benefits captive consulting. This position is based in Montreal-Canada....


  • Montréal, Canada Lightspeed Commerce Full time

    **Hi there! Thanks for stopping by** Are you actively looking for a new opportunity? Or just checking the market? Wellyou might just be in the right place! We're looking for a Global Corporate Events Manager to join our Global Corporate Events team in Montreal. Reporting to the Head of Global Corporate Events, you will help manage the planning and...


  • Montréal, Canada TD Bank Full time

    417478BR Campus Program Montreal, QC August 22, 2023 Campus Role Type Internship/Co-Op and Summer Opportunities Start Date - Summer Hours 37.5 Workplace Model Hybrid Department Overview **TD Securities**: TD Securities offers a wide range of capital markets products and services to corporate, government, and institutional clients who choose us...


  • Montréal, Canada BRP Full time

    At Can-Am, we are not stuck in our wayswe learn, we debate, we discuss, we grow! Not only is our thinking progressive but so are our innovative brand and content storytelling strategies. We are looking for a content specialist to join our growing global content team in our mission of changing the face of riding, through best-in-class storytelling and...


  • Montréal, Canada CGI Full time

    **Global Media Relations Manager**: **Category**: Marketing **Main location**: Canada, Quebec, Montreal **Position ID**: J1122-1377 **Employment Type**: Full Time **Position Description**: This position has the global responsibility to promote and raise CGI’s profile, safeguard its reputation, and drive market awareness primarily by positioning CGI in...

  • Market Supervisor

    5 days ago


    Montréal, Canada TMX Group Limited Full time

    Venture outside the ordinary - TMX Careers The TMX group of companies includes leading global exchanges such as the Toronto Stock Exchange, Montreal Exchange, and numerous innovative organizations enhancing capital markets. United as a global team, we’re connecting cross-functionally, traversing industries and geographies, moving opportunity into action,...


  • Montréal, Canada Lightspeed Commerce Full time

    **Hi there! Thanks for stopping by** Are you actively looking for a new opportunity? Or just checking the market? Wellyou might just be in the right place! We're looking for a Global Director, Customer Implementation (Retail), to oversee the successful implementation, expansion and upgrade of Lightspeed customers from SMB's, to Enterprise level. The global...