Marketing Operations Specialist

7 days ago

Vancouver, Canada Ntirety Full time

**COMPANY OVERVIEW**:
We are first and foremost a service company, enabled by technologynot the other way around. We believe that service is the core to creating a vibrant, “built-to-last”, organization. If what we’ve said isn’t a mission, you can get behindstop reading.

Still with us? You likely believe that the mission really matters. Good. Because we believe that too.

**POSITION PURPOSE**:
Reporting to the Senior Manager, Marketing, the Marketing Operations Specialist is a foundational member of our growing marketing team. You will build processes and a tech stack that support revenue growth and retention for NetNation and our partners by overseeing tools, data, automations, and integrated marketing campaigns. You’ll use your previous experiences with diverse approaches to B2B marketing to work cross-functionally with your colleagues in Marketing, Sales, and Customer Success and support the development and launch of demand generation campaigns. This is a hands-on position that requires a strong technical background, flexibility, and an entrepreneurial mindset.

**ESSENTIAL JOB DUTIES AND RESPONSIBILITIES**:

- Own end-to-end marketing operations for NetNation
- Own our current marketing technology stack
- Recommend a roadmap for the Marketing technology infrastructure for the next 1-3 years and work with appropriate internal and external resources to advocate for, and ultimately implement the necessary tools
- Manage prospect-to-lead scoring, lead tracking, and provide analysis of prospect and lead tracking in partnership with Sales, ensuring that quality leads are passed on to our Sales team
- Monitor, measure, and analyze the effectiveness of marketing campaigns, activities, and projects as they relate to company objectives, surfacing key insights and recommendations to help inform our marketing strategy and tactical mix
- Own our reporting, including reports and dashboards on the impact of marketing activities on the business (pipeline generated/influenced), and provide insights and recommendations for optimization, in collaboration with your colleagues
- Identify improvements to grow the marketing database, establish data integrity, and governance of best practices.

**Requirements**:
**DESIRED MINIMUM QUALIFICATIONS**:
You have:

- BA/BS degree (In lieu of degree, relevant skills or equivalent experience will be considered)
- 5+ years of hands-on marketing operations experience, preferably B2B
- Expert knowledge of marketing automation platforms such as HubSpot or Marketo (we use ActiveCampaign)
- Demonstrated knowledge of Salesforce and data integrations
- Experience deploying and measuring multi-touch attribution a strong plus
- Agile marketing background a plus
- Excellent organizational and analytical skills
- Great at collaborating with other functions and teams
- Comfortable functioning on a small team within a large, multicultural, international organization
- You must have a dedicated, functioning space in which to work from home, including a stable internet connection (we provide the computer and monitor, keyboard, headset, and mouse)

**Benefits**

NetNation, a division of Ntirety is an Equal Employment Opportunity / Affirmative Action Employer (EEO/AA).

NetNation offers a competitive salary and benefits including Paid Time Off, FREE Medical to Employees, Dental, retirement plan with 401(k) match, and much more. If you are interested in joining a profitable, growing, and dynamic company, we want to hear from you Ntirety is an Equal Opportunity Employer and does not discriminate on the basis of race, color, religion, sex, age, national origin, disability, veteran status, sexual orientation, or any other classification protected by Federal, State or local law.

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