Marketing Coordinator

1 day ago

Vancouver, Canada Northland Full time

Do you enjoy travelling, meeting new people, and exploring new places? Would you like to help develop inspiring, creative marketing campaigns for a global audience? Would you like to work with fun, dynamic, and talented people? If this sounds appealing, keep reading

We are currently hiring for a Marketing Coordinator to join our team at the Sandman Hotel Group and Sutton Place Hotels. Reporting to the Marketing Manager, you will work within the marketing team to help coordinate, execute, and collaborate on hotel-level marketing and digital activities.

With over 65 hotels across Canada, the US, Scotland, England and Ireland, there has never been a more exciting time to join our team.

**WHO ARE YOU?**

To be successful in this role you:

- Have a passion for marketing and creativity
- Are genuinely interested in hospitality and making guests happy
- Have a go-getter attitude with a commitment to getting things done right
- Are excited to tackle new challenges while learning from a great team
- Are smart, have no ego and are goal-orientated
- Are laser-focused on details and have a love for keeping things organized
- Demonstrate excellent verbal and written communication skills

**WHAT WILL YOU DO?**
- Work with the Marketing Manager and the wider marketing team to develop, implement and measure marketing campaigns to increase awareness, drive occupancy and build brand love for the Sandman Hotel Group and Sutton Place Hotels
- Support in developing our annual marketing plan focused on driving business into low & shoulder seasons while enhancing the guest experience during peak seasons
- Coordinate the creation and editing of marketing collateral, such as brochures, advertisements, website content, and social media posts
- Assist with organizing photo/video shoots for earned, owned, and paid channels
- Work with our onsite food & beverage partners (Moxies, Chop Steakhouse, Denny's and Shark Club) to develop cross-brand promotions
- Attend key operational meetings to ensure alignment with all hotel stakeholders
- Execute brand marketing tactics, partnerships, programming, and activations at a national / chainwide level
- Assist in conducting market research and competitor analysis to identify trends, target audiences, and opportunities for optimization
- Help manage marketing budgets, tracking expenses, and ensuring accurate financial records
- Stay updated with industry trends, emerging technologies, and best practices in marketing to bring fresh ideas to the team

**SKILL REQUIREMENTS**
- Bachelor's degree in marketing, business administration, or a related field
- Proven experience (minimum 2 years) in a marketing or related role. Experience in the hospitality or restaurant industry would be great, but it's not required
- Working knowledge of current marketing tools and strategies to execute a successful marketing campaign
- Strong project management skills, ability to own the coordination and communication of key tasks and timelines for national or local campaigns from the brief through to creative production and execution
- Ability to collaborate and work effectively in a team, in a fast-paced environment
- Excellent written and verbal communication skills, with a good grasp of grammar, spelling, and punctuation
- Eagle eyes when it comes to proof-reading marketing materials. Eagle eyes when it comes to proof-reading marketing materials (see what we did there?)
- Familiarity with digital marketing channels and basic understanding of SEO, SEM, and social media advertising
- Ability to work collaboratively in a team environment, interacting with cross-functional teams and external partners
- Proactive and self-motivated, with the ability to work independently and meet deadlines

**NICE-TO-HAVES**
- Working knowledge of simple graphic design programs such as Canva, or basic knowledge of design programs such as InDesign / Photoshop / Illustrator
- Strong creative skills in copywriting and/or photography is a bonus
- _ Parlez-vous Français? C'est super_

**OTHER DETAILS**
- This role is full time, located at Northland Properties head office in beautiful Vancouver, BC
- Our office supports a hybrid work schedule with a mix of in-office days and work from home days

**WHY WORK WITH US?**
- We are proud to be part of Northland Properties, recognized throughout Canada as one of the most trusted names in hotels, restaurants, sports teams, and construction
- For you, this means unrivalled growth opportunities across the Northland family of companies, with access to team perks and benefits for brands including Moxies, Chop Steakhouse, Denny's, Shark Club, Grouse Mountain Resort and Revelstoke Mountain Resort (to name a few)
- We are Canada's fastest growing hospitality company, with over 12,000 employees and are expanding quickly
- We offer a competitive salary package with great medical and extended health benefits
- Flexible work arrangements, generous vacation and personal day allowance and we match RRSP cont

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