Marketing Manager

2 days ago

Vancouver, Canada Rennie Marketing Systems Full time

**About rennie & Our Culture**

We are real estate at its thoughtful best. For more than 40 years, we have led the industry by approaching real estate as a means to build better communities and improve lives.

Integrated under rennie are developer services, consumer services, advisory services, rennie foundation and rennie museum. Founded on a people-first culture, we foster a supportive and collaborative environment between our inhouse Intelligence, Technology, Conveyance, Finance, Marketing, Brand, and Advisor Teams. Together, we drive each other's collective success.

Our head office team of 120 and our growing team of 200+ Realtors, work seamlessly to deliver exceptional experiences and services. Whether our clients are buying a home, selling a home, or building a community, they can depend on the rennie team to bring expert knowledge and insight.

**About the Opportunity**

The Marketing Manager is an innovative and charismatic professional that strategically identifies, implements and evaluates marketing initiatives through industry leading campaigns to drive demand for sales programs and achieve our client’s business goals. This person has strong experience working with and leading creative professionals and individuals in technical roles and they know how to bring together multiple disciplines in order to create highly engaging campaigns that are backed by strong analytics. This is a client facing position that plays a key role in ensuring all internal teams and consultants are aligned towards project goals and objectives.

The Marketing Manager is a team player that is a vital member of their Community with the support of Marketing Coordinators and under the guidance of a Marketing Director and VP of Client Services. Understanding clients needs and wants, with the ability to execute an innovative marketing plan on time and within budget will ensure a Marketing Manager’s success.

We’re a fun team with an integral role at a mission driven company. Come join us

**Duties and Responsibilities**:

- ** Marketing**
- Oversees all aspects of a marketing campaign from planning to execution within their assigned project portfolio.
- Collaborates with Sales Directors to design creative marketing strategies that utilize up-to-date tactics applicable to new development real estate projects.
- Ensures projects are driving quality demand through innovative and effective marketing strategies to drive sales and meet client goals
- Establishes strong relationships with creative partners (E.g. agencies, renderers, media, photographers, influencers, etc) for effective collaboration.
- Plans events and experiential marketing for presentation centre launches, media, realtor and public events.
- Negotiates contracts for suppliers and vendors including agencies and media outlets.
- Budgets and cost controls on campaign expenditures including estimating, reconciliation, and reporting.
- Monitors and evaluates marketing and sales KPIs on an ongoing basis and report back to key stakeholders.
- Completes writing, proofreading and layout of copy.
- Oversees production, layout, and distribution of e-blasts.
- Analyzes competing developments and industry campaigns.
- ** Project Management**
- Collaborates with cross functional teams including Technology, Intelligence, Conveyance and Finance to deliver well rounded service to our clients.
- Identifies and manages risks that would impact project delivery and proactively resolves issues.
- Maintains detailed status and project reports on each project to present to stakeholders.
- Estimates project timelines, effort and costs for new opportunities.
- Project manages outside vendor teams for a variety of project initiatives.
- Gathers and documents all completed project results and reports or presents them to the appropriate parties. Highlights successes and setbacks for continuous improvement.
- Performs other related duties as assigned by Leadership.
- Travel is required.
- ** Leadership**
- Leads by example to manage project teams to success.
- Oversees the workflow and output of the Marketing Coordinators they are paired with on client files.
- Supports Marketing Directors on identified projects within their client portfolio and on corporate initiatives.
- Seeks educational opportunities to improve skill sets and knowledge.
- Participates in rennie rDS and corporate events.
- Represents rennie at networking events to develop relationships and promote business development.

**Desired Skills/Experience**:

- Degree or diploma in marketing, communications, real estate or a related field.
- Minimum of 5+ years of experience working in marketing or the real estate related field.
- Ability to present confidently in boardroom meetings with clients.
- Proven experience in creating and delivering successful creative and strategic marketing project plans and concepts
- PMP certification is considered an asset.
- Language skills, particularly in Mandarin and Cantonese is considered

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