Field Marketing Manager

4 weeks ago

Montréal, Canada Red Bull Full time

University Degree, preferable in Marketing or Business

**Company Description**:
The Field Marketing Manager (FMM) is responsible for building the local face of the global Red Bull brand, highlighting local relevance while staying in line with global and national strategies and priorities in their respective region. You will build strong local networks that include opinion leaders and key influencers both online (social media) and offline. You will create and implement marketing initiatives across Red Bull’s four key pillars of the marketing mix (Student Marketing & Sampling Programs, Sports, Culture and Communications). As well, you will work with sales (On and Off Premise) to support new business opportunities, on campus or sales support in store for major product launches. You are constantly out ‘in the field’ making things happen. This position sits on the Commercial Leadership Team for the East (Quebec + Atlantic).

**STRATEGIC DIRECTION AND RIGHTNESS OF BRAND PRIORITIES**

Infuse global and national Red Bull priorities, strategies and philosophies into the field, focusing on building a local face to a global brand.

Ensure top-notch understanding of the local consumer in various playgrounds and occasions across the region, forming the basis of local idea generation, creativity and execution.

Define ideas and programs that increase understanding of the product’s functionality on a local level while building brand image (working closely alongside the national marketing teams - Brand, Sport, Culture, Consumer Collecting & Media Network).

Own regional intelligence, sharing market insights (consumer, competitors, etc.) with the national team to inform strategic decisions.

Work in conjunction with the regional sales teams to build mental availability hand in hand with physical availability within On Premise, Off Premise and New Business environments, ensuring Red Bull product is at arms reach in every field marketing activity.

Deliver the annual approved business plan for the region.

Drive relevance across a variety of consumption occasions and moments of need through tailored messaging, amplification of occasion campaigns and activating the right big moments in the region.

**PREMIUM APPEAL OF LOCAL PRIDE**

Create and support local key events, scenes and marketing opportunities in line with the Red Bull brand values and relevant to the local consumer.

Ensure every consumer experience with the brand is positive, with premium execution at all events and field marketing activities.

Add value to selective 3rd party events by determining the level of Red Bull brand support and branding, with an objective of increasing brand visibility and product usage in relevant scenes.

Build top-notch networks and sustainable relationships with key influencers of the region.

Leverage the Red Bull Event Vehicle program across the full Red Bull marketing mix to surprise and excite consumers.

Build smart and mutually beneficial partnerships by working with other brands, organizations and networks that bring added value such as expertise, networks, goods, budget or facilities within the region.

**MARKETING INNOVATION**

Understand the latest generational trends by being close to our consumers, talking and engaging with our networks across all relevant scenes.

Create new and innovative ideas that bring the Red Bull product and brand to life, tapping into local networks, scenes and opinion leaders, executing these ideas with the right balance across the marketing mix.

**DRIVING EFFICIENCIES**

Implement and uphold a logístical system for warehousing and infrastructure to ensure the right tools and management are in place to support local needs.

Develop and manage the regional budget with the support of the Director of Field Marketing and national marketing team.

**TALENT MANAGEMENT**

Source, hire, train and manage Field Marketing Specialists across Quebec & Atlantic Canada.

Act as a role model and coach, displaying the Red Bull values with a consistent tone that is motivating and inspiring.

Coach Consumer Collecting FMS’ in sourcing, hiring and training their Student Marketeer teams.

Set regional objectives and clear goals for FMS’ to ensure accountability to their key deliverables; conduct on-going, mid-year and end of year performance evaluations.

Identify and nurture key talent for potential pipeline and development opportunities within the team.

**Qualifications**:
5+ years in marketing experience, experience within brand/product management, sport and culture events and experiential marketing considered an asset.

Strong leadership skills and experience leading high performing teams.

Experience in working alongside and collaboratively with commercial teams - general sales or trade marketing.

Proven background in budget management, negotiations and partnership management.

A ‘connector’ who has excellent communication and networking skills, who can open doors and excite & inspire people

  • Marketing Internship

    1 week ago

    Montréal, Canada Connect 4 Marketing Ltd. Full time

    Job Title**:Marketing Intern / Coordinator (STUDENT - PAID)** **Need to be a Canadian citizen.** Connect 4 Marketing is a young marketing agency, offering marketing services to the Mining Industry, non-profits and e-commerce industry. From short-form content to in-depth Google Ads campaigns, we’re a full-service marketing agency, with 80% of our clients...

  • Marketing Copywriter

    3 weeks ago

    Montréal, Canada Midnight Marketing Full time

    **Midnight Marketing** is an energy industry focused digital marketing agency specializing in Marketing, Branding and Websites. Our team is agile, creative and eats stress for breakfast, lunch and dinner. If you're looking for a walk in the park, you've come to the wrong place. We can guarantee you challenges, learning opportunities and constant change....

  • Marketing Copywriter

    3 weeks ago

    Montréal, Canada Midnight Marketing Full time

    **Midnight Marketing** is an energy industry focused digital marketing agency specializing in Marketing, Branding and Websites. Our team is agile, creative and eats stress for breakfast, lunch and dinner. If you're looking for a walk in the park, you've come to the wrong place. We can guarantee you challenges, learning opportunities and constant change....

  • Marketing Copywriter

    1 week ago

    Montréal, Canada Midnight Marketing Full time

    **Midnight Marketing** is an energy industry focused digital marketing agency specializing in Marketing, Branding and Websites. Our team is agile, creative and eats stress for breakfast, lunch and dinner. If you're looking for a walk in the park, you've come to the wrong place. We can guarantee you challenges, learning opportunities and constant change....

  • Marketing Coordinator

    3 weeks ago

    Montréal, Canada Midnight Marketing Full time

    **Midnight Marketing** is a digital marketing agency specializing in branding, websites/apps, and creative design (video content, 2D/3D design, copywriting and digital advertising), primarily for the energy industry. Our team is agile, creative, and eats stress for breakfast, lunch, and dinner. If you're looking for a walk in the park, you've come to the...

  • Marketing Coordinator

    2 weeks ago

    Montréal, Canada Midnight Marketing Full time

    **Midnight Marketing** is a digital marketing agency specializing in branding, websites/apps, and creative design (video content, 2D/3D design, copywriting and digital advertising), primarily for the energy industry. Our team is agile, creative, and eats stress for breakfast, lunch, and dinner. If you're looking for a walk in the park, you've come to the...

  • Field Marketing Specialist

    2 weeks ago

    Montréal, Canada Red Bull Full time

    **Company Description**: The Field Marketing Specialist (FMS), Event & Activation is responsible for aiding in the planning and execution of Red Bull’s regional Field Marketing initiatives, in an effort to bring local relevance to our global brand. Owned events, supported events, partnerships, and consumer activations will need to be prioritized and...

  • Gestionnaire de projets marketing

    4 weeks ago

    Montréal, QC, Canada VIBRANT Marketing Full time

    VIBRANT est une agence de marketing commercial de premier plan en Amérique du Nord qui favorise la réussite de ses partenaires en leur proposant des expériences engageantes et des stratégies efficaces.En tant que Gestionnaire de projets marketing pour notre équipe d’expériences immersives, vous jouerez un rôle de premier plan dans la réalisation de...

  • Gestionnaire de projets marketing

    1 month ago

    Montréal, QC, Canada VIBRANT Marketing Full time

    VIBRANT est une agence de marketing commercial de premier plan en Amérique du Nord qui favorise la réussite de ses partenaires en leur proposant des expériences engageantes et des stratégies efficaces.En tant que Gestionnaire de projets marketing pour notre équipe d’expériences immersives, vous jouerez un rôle de premier plan dans la réalisation de...

  • Gestionnaire de projets marketing

    1 week ago

    Montréal, QC, Canada VIBRANT Marketing Full time

    VIBRANT est une agence de marketing commercial de premier plan en Amérique du Nord qui favorise la réussite de ses partenaires en leur proposant des expériences engageantes et des stratégies efficaces.En tant que Gestionnaire de projets marketing pour notre équipe d’expériences immersives, vous jouerez un rôle de premier plan dans la réalisation de...

  • Gestionnaire de projets marketing

    4 weeks ago

    Montréal, QC, Canada VIBRANT Marketing Full time

    VIBRANT est une agence de marketing commercial de premier plan en Amérique du Nord qui favorise la réussite de ses partenaires en leur proposant des expériences engageantes et des stratégies efficaces.En tant que Gestionnaire de projets marketing pour notre équipe d’expériences immersives, vous jouerez un rôle de premier plan dans la réalisation de...

  • Field Marketing Manager

    3 weeks ago

    Montréal, Canada Cegid Full time

    **A propos de nous **:Venez vivre des expériences variées, rejoignez-nous ! Cegid, c'est un groupe international de plus de 4400 collaborateurs dans plus de 20 pays qui accompagnent les professionnels des métiers de l'Expertise-Comptable, de la Paie et des Ressources Humaines, de l'ERP, de la fiscalité et du Retail. Cegid conçoit des solutions de...

  • Portfolio Manager

    3 weeks ago

    Montréal, Canada T.I.P. Wealth Manager Inc. Full time

    **ROLE: Portfolio Manager** Location: Montreal (hybrid) Duration: 12 months to permanent Compensation: Competitive **SUMMARY OF DAY TO DAY RESPONSIBILITIES**: - Work with experienced portfolio managers to manage investment portfolios - Conduct securities research and analysis, select suitable securities and structure portfolios according to investment...

  • Field Sales Manager

    4 weeks ago

    Montréal, Canada OSL Retail Services Inc Full time

    Overview: OSL is a family of passionate and enthusiastic movers and shakers, over 5000 strong. We’re always on the lookout for awesome individuals to join our growing team. We are great people doing greater things, every day. Our promise is to help organizations drive sales through engagement by combining technology, process and passion to create engaging...

  • Territory Manager

    4 weeks ago

    Montréal, Canada Lindt Sales & Marketing Full time

    We are looking for an enthusiastic and keen individual to fill the role of a permanent Territory Manager in Montreal. Reporting to the Field Sales Manager, the Territory Manager will effectively represent Lindt & Sprüngli to the selling banners in a professional manner that promotes the aggressive growth and development of Lindt, Ghirardelli, Russell Stover...

  • Marketing Manager

    2 weeks ago

    Montréal, Canada Maison Dentaire Full time

    '''Job Summary''' '''Responsibilities''' - Develop and execute marketing campaigns to drive brand awareness and lead generation - Conduct market research to identify trends and opportunities - Manage and optimize digital advertising campaigns across various platforms (e.g., Google Ads, social media) - Analyze marketing data and provide insights to improve...

  • Marketing Manager

    4 weeks ago

    Montréal, Canada Canadian Salsa Dance Corp Full time

    Join Our Dynamic Team as a Marketing Manager! Are you a passionate marketing guru with a love for dance? Are you ready to make a real impact by showcasing the artistry and joy of dance to the world? Look no further! Our renowned dance school is seeking an exceptional Marketing Manager to join our team and revolutionize the way we promote our vibrant...

  • Field Sales Manager

    3 weeks ago

    Montréal, Canada OSL Retail Services Inc Full time

    Overview: It’s an exciting time to be at OSL Retail Services, working for a people focused company that’s at the top of its game. The momentum we’ve generated in recent years with our commitments to client customers, innovation, business results, and an entrepreneurial spirit has created energy, enthusiasm, and engagement among our employees that is...

  • Digital Marketing Program

    3 weeks ago

    Montréal, Canada BRP Full time

    BRP, a powersports company, is seeking a highly motivated and experienced Digital Marketing Program & French Digital Field Advisor to join our team. As a Digital Marketing Program & French Digital Field Advisor, you will be responsible for ensuring the day-to-day performance of our digital turnkey marketing solutions, as well as supporting the field team in...

  • Marketing Manager

    3 weeks ago

    Montréal, Canada Acuity Brands Full time

    **We light the way!** **Job Summary** **BRAND**: THIS ROLE WILL BE WITH ONE OF THE SPECIALTY LIGHTING GROUP BRANDS **LOCATION**: BASE IS THE MARKETING HUB AT EUREKA (Montreal), BUT MOST WORK WILL BE REMOTE **MARKETING MANAGER** Working with stakeholders externally and internally across Marketing, Sales and Design, the Marketing Manager is responsible for...