Marketing Campaign Specialist

1 month ago

Oakville, Canada Ink Thread & Tech Corp. (also known as Entripy) Full time

**About us**:
We are headquartered in a vertically integrated 55,000 plus square foot state-of-the-art facility in Oakville, Ontario. Our technology-focused and vertically-integrated operations allow us to provide clients with superior speed, quality, convenience and pricing. We are Canada’s leader in custom branded apparel, but we are just scratching the surface of our potential.

**Job Summary**:
We are looking for a motivated, creative, and highly effective self-starter to join our team as a **Marketing Campaign Specialist**. In this role, you will support the weekly campaign efforts driving revenue within our e-commerce channel.

**Responsibilities**:

- Develop a strong understanding of our customers and their behaviours across our businesses in order to successfully execute weekly marketing campaigns.
- Support in the executional development of campaigns, including writing copy designed for conversion.
- Work with graphic designer on the creation of campaign assets.
- Work with team to ensure the accuracy of all campaign messaging and related assets.
- Conduct A/B tests across channels to continuously optimize campaign and channel performance
- Support manager in executing monthly and quarterly planning; accountable for tracking performance metrics with a focus on ROI and revenue growth
- Project manage the delivery of marketing calendar executions.
- Understands basic concepts of digital design best practices.
- Additional marketing projects as they arise.

**_ Note that this role is not a remote or hybrid position. The person in this role will be required in-office, 5 days/week. There will also be occasional participation at public events such as tradeshows._**

**Skills and Qualifications**:

- Must have 1-2 years of experience in an in-office setting.
- Bachelor’s degree in Business, Marketing or Communications.
- Must be proficient in Excel.
- Ability to self-learn any skills they don’t have.
- Lives and breathes being detail oriented and organized.
- Possesses strong project management skills.
- Ability to work as part of a team and independently.
- Strong communication skills.
- Works well in a fast-paced environment and is comfortable with ambiguity and changing priorities.

**Benefits**:

- Medical/Dental benefits after successful completion of probation period
- Employee Discounts (so you can rock your personalized attire)
- Casual dress (leave your business gear at home)
- Fun social events (we work hard and play hard)
- Fitness benefits (we will help you get your fit on)
- Fantastic location (Mississauga/Oakville border)
- Ink Thread & Tech Corp. (also known as Entripy) is proud to be an equal opportunity workplace and in accordance with the Accessibility for Ontarians with Disabilities Act 2005, will provide accommodation throughout the recruitment, selection and assessment process._

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