Associate Program Manager

4 weeks ago


Toronto, Canada CT Corporation Full time

**Help us boldly shape retail in Canada**

Canadian Tire Corporation’s (CTC) rich heritage of serving Canadians from coast-to-coast dates back to 1922. Our vision is to become the #1 retail brand in Canada and we are focused on innovating and making important investments in our business, especially when it comes to our people. To reach our goal, we need the best talent to help us evolve and drive change across the business - and boldly help shape Canada’s retail industry. As we strive to be at the forefront of a complex and vastly changing retail industry, it is an exciting time to join the Canadian Tire family of companies.

Our Marketing team plays a key role in our evolution. Digital marketing, personalization and loyalty are three areas that will see the greatest transformation in the next few years. That strategic focus, alongside innovative marketing campaigns continue to strengthen our relationships with Canadians, and ultimately our brand.

**What you’ll do**

The _Associate Program Manager _is responsible for establishing and executing omni-channel content marketing programs for CTC brands while creating a consistent and optimized customer journey. Working with our Content & Creative team members as well as various stakeholders across the organization this role works to develop high-performing content that creates a consistent experience for our customers across all customer touchpoints.
- Establish and manage project timelines & deliverables while providing stakeholders project status updates
- Manage requests from internal clients, evaluate requirements, identify content opportunities based on objectives, align on all channel requirements, actively determine solutions and integration opportunities across the organization, develop internal omni-channel briefs, identify omni-channel resource requirements, develop project plans, establish budgets, if necessary, brief creative and production teams, and ensure content is delivered based on the channel requirements and our creative standards
- Responsible for chairing & leading meetings to present creative to “internal clients” in order to share work, discuss feedback, advocate for the creative work as required, build consensus around next steps, communicate results post-meeting to the project team (Creative Director, Designers, Writers, Producers, 3rd party as required)
- Collaborate with cross functional groups and continuously find innovative ways to incorporate content across our channels and ensuring a consistent customer journey
- Build a great relationship with our internal clients, providing status updates, and constantly communicating with them
- Own and be responsible for every element of the project from inception to launch
- Be a strategic partner by constantly looking for ways to innovate and enhance the projects

**Who you are**

We are looking for individuals who are:

- Creative and courageous, with the ability to manage in an environment of change and ambiguity to help us take bold, strategic moves in this rapidly evolving retail environment
- Action oriented, and comfortable taking calculated risks to better serve our customers and business
- Outcome focused, critical thinkers with the ability to analyze and visualize, to ensure continuous improvement across our entire business
- Collaborative team players with superior influencing skills, who build relationships easily across various stakeholder groups to move initiatives forward
- Inclusive leaders who can effectively anticipate and respond to disruption, while consistently delivering strong performance
- Natural problem solvers, with the ability to plan, anticipate and communicate potential issues on projects
- Diligent and ability to work in a fast pace environment
- Can work well with others, be flexible and adaptable

If you’re curious, ready to take on new challenges and open to doing things differently to help us evolve rapidly, then this is definitely the place to be.

**What you bring**
- Post-secondary education in business/commerce, marketing, or a related field is required
- 5-10 years of experience working in account management, creative project management in an agency or other creative teams
- Experience managing programs for both digital and traditional marketing with an understanding in paid media, best practices and creative execution.
- Proven track record of success leading small and large creative programs across all media channels
- Expertise in: Microsoft Office, PM Tools and Workflow systems
- Experience with Wrike is an asset
- Experience with loyalty programs or financial services marketing in a retail environment is an asset

LI-RM1
- Canadian Tire and its family of companies are boldly shaping retail in Canada and we continue to deliver a positive experience for our customers. As one of the most trusted brands in Canada, our employees take pride in the work we do across the country. It’s more than the iconic triangle that keeps our employees a



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