Marketing Specialist

3 weeks ago


Remote, Canada Luminara Academy Full time

Job Summary:
**Responsibilities**:

- Conduct market research to identify target audiences and trends
- Create engaging content for website, blog posts, social media platforms, and other marketing materials
- Optimize website content for SEO purposes
- Manage marketing automation platforms to streamline processes and improve efficiency
- Analyze marketing data to inform and refine strategies
- Monitor and analyze campaign performance using Google Analytics and other tools
- Collaborate with team members to ensure consistent messaging and branding
- Stay up-to-date with industry trends and best practices in marketing

**Experience**:

- Bachelor's degree in Marketing or related field
- Proven experience as a Marketing Specialist or similar role
- Strong knowledge of digital marketing strategies and tactics
- Proficient in using Google Analytics, SEO tools, and marketing automation platforms
- Experience with HTML5, WordPress, and copywriting is preferred
- Familiarity with product management principles is a plus
- Excellent written and verbal communication skills
- Strong analytical skills with the ability to interpret data and make data-driven decisions

**Job Type**: Part-time

**Salary**: $25.00-$30.00 per hour

Expected hours: 10 - 15 per week

**Benefits**:

- Flexible schedule

Schedule:

- Day shift
- Monday to Friday

Supplemental pay types:

- Bonus pay

**Education**:

- Bachelor's Degree (preferred)

**Experience**:

- Marketing: 3 years (required)
- Digital marketing: 2 years (required)

**Language**:

- English (required)

Work Location: Remote

Application deadline: 2024-04-19



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