Marketing Coordinator

2 months ago

Toronto, Canada Panago Pizza Full time

**About us**

Panago Pizza is an innovative and customer-focused delivery/takeout pizza franchise with over 200 stores across Canada. Our goal is to provide remarkable customer experiences, offering a diverse menu of affordable meals using the highest quality ingredients.

We are committed to continuous improvement and ensuring our employees are engaged and aligned with our company values, culture and purpose. This position is meaningful in driving the Panago brand forward.

**Role Summary**

In this role, you will provide general support to the Marketing team. Your day-to-day work will focus on responding to customer inquiries directed to the Marketing team, supporting stores across the country with their local promotion plans by implementing best practices, attending special events, working with cross-functional team leaders to drive program executions, and identifying opportunities to move the business forward based on latest market conditions, trends, and competition. This role will also include conducting competitive analysis and internal marketing analysis.

This position reports directly to the Director of Marketing. This is a hybrid role with flexible hours and work-from-home capabilities.

**Key responsibilities**:

- Assist mid/senior level team members in developing marketing calendars and new marketing initiatives within the allocated yearly budget.
- Event Support
- overall event management, coordinating logistics, managing product orders, set up/tear down, and post-event reporting for local store events.
- Maintain accuracy and accountability of event budgets, evaluate results against goals, deliver wrap-up reports, and generate learnings for improvement.
- Assist with Grand Opening campaigns.
- Respond to customer inquiries for product and certificate donations.
- Assist with the management of the School Lunch Program with the goal of increasing sales by developing marketing materials, attending school trade shows, and working with internal business units to optimize the program’s results.
- Build cross-functional relationships, particularly with Operations, IT, and franchise partners, to ensure excellent execution of all programs.
- Complete store visits to identify local promotion opportunities for stores.
- Work with all marketing team members to stimulate incremental business and creative ideation.
- Leverage a deep understanding of internal and external market positioning and our target audiences to inform decisions.
- Assist with competitive analysis and internal analytics requests.

**Required Education and Experience**:

- Bachelor’s degree in business, marketing, or a related discipline. BCom or BBA is an asset.
- Proficient in Microsoft Excel, including running and creating functions, pivot tables and charts.
- Self-starter with the ability to work autonomously and proactively to uncover opportunities to move the business forward.
- Excellent project management and communication skills.
- Flexibility in your work schedule. This role will require someone who can work flexible hours and occasional travel (Canada only).
- You have a valid driver's license.
- Franchise and/or food service industry experience is an asset.

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