Digital Experience Manager, Like New

6 months ago

Vancouver, Canada Lululemon Full time

who we are
lululemon is an innovative performance apparel company for yoga, running, training, and other athletic pursuits. Setting the bar in technical fabrics and functional design, we create transformational products and experiences that support people in moving, growing, connecting, and being well. We owe our success to our innovative product, emphasis on stores, commitment to our people, and the incredible connections we make in every community we're in. As a company, we focus on creating positive change to build a healthier, thriving future. In particular, that includes creating an equitable, inclusive and growth-focused environment for our people.

about this team
This role is part of the Global Guest Innovation team. The team is responsible for identifying new ways to engage with our guests, globally and across channels. This includes creating new product experiences, developing new store formats, retail concepts and standing up new business models. The team is responsible for everything from market research, strategy, business modelling, operationalization, implementation and evaluation. We love strategic, resourceful and innovative people that excel at operations - recognizing business needs, collaborating and initiating action. This role specifically supports the Like New program, lululemon’s signature trade-in and resale experience.

**a day in the life**: what you’ll do
- Own the online guest ecommerce journey, identifying new areas of opportunity to improve guest experience and drive incremental sales across the full conversion funnel
- Leverage site analytics, industry research, and program objectives to generate a roadmap of site enhancements, and prioritize based on effort and impact
- Lead site merchandising efforts and creative refreshes of the resale site: collaborate with marketing, inventory planning, and site vendor to adjust and optimize site design based on inventory position and campaign strategy
- Assess real-time site performance and guest behaviour to lead both short-term tactics and long-term strategy to achieve stronger sales and improved guest experience
- Own and drive the roadmap of site and experience enhancements and prioritize based on effort and impact; lead cross-functional teams and vendor to drive delivery
- Explore and test new growth opportunities for the Like New digital experience

qualifications
- Bachelor’s degree in Business, Marketing, Technology, or a related field
- 5+ years digital experience with demonstrated roles in product management, site and merchandising/planning as well as knowledge of UX
- Experience with running ecommerce websites based on business performance and guest insights; resale/circularity experience is a bonus
- Knowledge of digital merchandising tools/systems, Oracle Endeca or similar
- Experience working with a third party ecommerce company, Trove, Shopify, or similar
- Experience with large sku counts or complex/diverse assortments
- Strong understanding and comfort with web analytics and financial analysis (Google Analytics, Adobe Analytics, or similar)

must haves
- Demonstrates leadership skills - visionary, clarity of purpose, motivated, relentless execution
- Excellent problem solver with analytical capabilities and is comfortable leading data driven decisions
- Ability to drive results independently, but thrives in collaborative environments
- Excellent communication skills - interpersonal, written, and verbal
- Possess an entrepreneurial spirit and continuously innovating to achieve great results
- Proactive, solution oriented with the proven ability to drive a project through tough timeline constraints
- Ability to hold cross-functional partners and peers accountable
- Possess an entrepreneurial spirit and continuously innovate to achieve great results

LI-Hybrid
LI-NS1

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