Specialist, Partner Marketing

6 months ago

Toronto, Canada Plusgrade Full time

Travel is not just about the destination; it's about every memory made along the way. We are dedicated to shaping the future of travel by partnering with 200+ airline, hospitality, cruise, passenger rail, and financial services companies to create new, meaningful revenue streams through incredible customer experiences. Rooted in our core values of being ambitious, innovative, and collaborative, we are driven to continuously raise the bar, exceed expectations, and bring out the best in everyone, fostering a culture where we believe we are better together, working towards an extraordinary future in travel. Come help us transform everyday travel into extraordinary experiences.

**ABOUT THE ROLE**:
We are looking for an enthusiastic Partner Marketing Specialist to help us grow our partnerships. You will be working closely with Marketing, Data and Analytics, Product, and our account team to support the success of our partners. You will be responsible for identifying optimization opportunities to drive revenue growth and product penetration. This is a growth-oriented role that encompasses strategy, project management, and execution. You will identify the marketing initiatives that best meet growth objectives and ensure consistent engagement from partners and end users of the products.

You will be responsible for:

- Developing a deep understanding of our complex product offering, partners’ business, objectives and customers to ensure recommendations are tailor-made and on-strategy
- Identifying, creating, testing and implementing opportunities to increase engagement and drive KPIs
- Identifying channel expansion opportunities
- Collaborating with the Analytics & Insights team to provide smart business decisions including segmentation/targeting and campaign opportunities
- Monitoring and analyzing campaign performance metrics, providing insights and recommendations for optimization and improvement
- Collaborating with internal teams, including product management and creative to develop and implement marketing strategies aligned with business objectives
- Presenting marketing strategy, key findings, campaign performance and learnings internally and externally to partners
- Staying updated on industry trends, best practices, and emerging technologies in marketing, sharing knowledge and insights with the team to drive innovation and continuous improvement

**YOU ARE SOMEONE WITH**:

- 2+ years of experience creating B2C and/or B2B campaigns and a proven track record of achieving performance targets
- Experience working in a data-rich environment to uncover key insights to inform recommendations and the ability to:

- Tailor solutions & inform strategy based on actionable insight
- Build compelling messaging & stories based on business intelligence
- Ability to navigate a complex org/comfort with ambiguity
- Excellent communication (oral and written) and presentation skills
- Detail-oriented with strong analytical and problem-solving abilities
- Ability to work effectively in a fast-paced, deadline-driven environment, both independently and as part of a team.
- Strong organizational skills with the ability to manage multiple projects simultaneously.
- BA/BBA/MBA in Business or Marketing or a related field

**YOU ARE**:

- A creative thinker with a passion for marketing and a drive to innovate
- Results-oriented with a focus on achieving measurable outcomes and KPIs
- Someone with a collaborative mindset with the ability to work effectively with cross-functional teams
- Adaptable and flexible, able to thrive in a dynamic and rapidly changing environment.
- Self-motivated and proactive, with a willingness to take initiative and pursue opportunities for growth and development.

**WHAT YOU’LL LOVE ABOUT US**:
\uD83C\uDFE6 RRSP/401(k) Matching

\uD83C\uDFE5 Comprehensive Health Plans

\uD83D\uDCC5 Flexible Paid Time Off

✈️ Travel Experience Credit

\uD83E\uDDD8 Annual Wellness Credit

\uD83E\uDD57 Team Events and Monthly Lunches

\uD83D\uDCBB Home Office/Commuter Credit

\uD83C\uDF05 Work From Anywhere Program

\uD83C\uDF7C Parental Leave Top Up

\uD83C\uDF0D Adventure Pass

**OUR PROCESS**:

- Recruiter Phone Interview
- Hiring Manager Interview
- Take-home Assessment or remote coding exercise (if applicable)
- Team Interview

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