Social Media Coordinator

2 weeks ago

London, Canada Sparks Marketing Communications Full time

Social Media Coordinator

Meet the consumer experience agency. Sparks Marketing Communications works with brands who share our passion for providing the best experience for consumers at every touchpoint. We execute on a variety of marketing tactics - including experiential, traditional, digital and social media.

About this role:
Sparks is seeking a Social Media Coordinator to join our team Reporting to the Head of Digital, the Social Media Coordinator will play a critical role in helping to develop and implement compelling social media content for Sparks’ clients. You are a highly organized, self-motivated, creative, hungry and passionate marketer.

Key Responsibilities:

- Manage content calendars across multiple social media channels for our clients
- Ensure consistent brand voice and messaging across touchpoints
- Identify trends and insights that inform development of brand voice guidelines for clients, that align with their target demographic and speak to their business objectives
- Generate ideas to enhance storytelling and maximize engagement across channels
- Leverage analytics to assess performance and inform optimizations
- Support the Head of Digital in testing new channels and technology to drive innovation and client acquisition
- Stay up-to-date on current industry trends and best practices
- Establish strong relationships with internal and external stakeholders

Qualifications:

- Minimum 1 year experience in a social media role
- Excellent communication and interpersonal skills (written and verbal), with key attention to detail
- Natural storyteller with a demonstrated ability to effortlessly adapt to different brand voices for different audience personas
- Must have diverse portfolio of writing samples with an ability to write effective, insight-oriented content
- Be data-driven and have the ability to speak confidently to data-based insights
- Ability to manage multiple projects and to deliver against deadlines and budget
- Ability to work independently and collaborate both in-person and remotely with the team
- Ambitious, growth-focused mindset; not afraid to take on new challenges and navigate uncharted territory to innovate for the business

What We Offer:

- Competitive salary and benefits package
- A collaborative and innovative work environment
- Professional development opportunities and room for career growth
- Flexible work environment (remote, with select in-office opportunities based on location)

Sparks Marketing Communications is an equal opportunity employer. We are committed to creating an inclusive and welcoming environment for everyone. All employment is decided on the basis of qualifications, merit, and business needs. Sparks celebrates and embraces diversity.

We thank all applicants for their interest in working with Sparks. Only those selected for an interview will be contacted.

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