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Social Media Specialist

4 months ago

Kingston, Canada Tribute Technology Full time

**ABOUT TRIBUTE TECHNOLOGY**:
At Tribute Technology, we make end-of-life celebrations memorable, meaningful, and effortless through thoughtful and innovative technology solutions. Our mission is to help communities around the world celebrate life and pay tribute to those we love. Our comprehensive platform brings together software and technology to provide a fully integrated experience for all users, whether that is a family, a funeral home, or an online publisher. We are the market leader in the US and Canada, with global expansion plans and a growing international team of more than 400 individuals in the US, Canada, Philippines, and Ukraine.

**ABOUT YOU**:
The Social Media Specialist is responsible for interacting with client funeral homes to manage their social media strategy and results. The role entails utilizing our internal social media tools (called Growth Engine) while interacting with clients, managing their requests, monitoring their results, and helping them understand the value.

If you’re someone who is uber-creative, likes to try new things and is always pushing the envelope for social media results, this position is for you. As the Social Media Specialist, you’ll be given free rein to build social media strategies and access to a generous paid advertising budget. Your day-to-day will consist of building strategies, writing social media content, designing posts, calling clients, and collaborating with team members.

**ESSENTIAL DUTIES AND RESPONSIBILITIES**:

- Maintain a portfolio of funeral home clients
- Receive requests for custom content
- Submit content requests to design team, and manage feedback and approval
- Deploy content for clients within our internal digital marketing tool, Growth Engine
- Monitor results and identify opportunities for improvement
- Reach out to clients on a defined schedule to communicate results and value
- Use creativity to generate ideas for improvement and new content to get improved results

**KNOWLEDGE, SKILLS, AND ABILITIES**:
- A passion for digital marketing and software tools
- Good communication skills and comfort talking to clients on the phone
- Ability to think fast and make educated decisions on the fly
- Ability to read and analyze data, and use that data to formulate proper strategy
- Process-oriented, ability to plan and execute tasks consistently and on time
- Ability to work independently, exercise good judgement and act with integrity
- Highly motivated and self-driven
- Eager to learn and take ownership of projects and tasks
- Creativity in thinking of new ideas and follow through to try them out
- Passionate about staying on top of social media trends

**EDUCATION AND/OR EXPERIENCE**:

- Experience with social media and digital marketing
- Education in marketing, business, journalism, or a related field
- Experience with Facebook Ads
- Content writing experience
- Experience with social media related design (ex: posts, eBooks, infographics... etc.)
- Client experience is preferred

**BENEFITS**:

- Competitive salaries
- Great benefits package
- An outstanding collaborative work environment

**TRAVEL**:

- Drive occasionally for events, meetings, etc.

**WORK ENVIRONMENT / PHYSICAL DEMANDS**:
Work is generally performed in an office environment and routinely requires employees to perform the following while carrying out the essential functions of this job:

- Use standard office equipment (computer, phone, printer/photocopier, etc.)
- Sit for long periods of time
- Lift and/or move up to 10 pounds and occasionally lift and/or move up to 20 pounds

**Psychological conditions**:

- Contact with clients on regular basis, multiple priorities and deadlines, pressure of sales targets

**DISCLAIMER**

Because of the changing nature of work and work to be done, this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities required of the incumbent. The incumbent may be asked to perform other duties as required.

**_Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions of the position._