Manager Shopper Marketing

2 weeks ago

Toronto, Canada Metro Inc. Full time

**Position Title**:
***Manager Shopper Marketing

**Requisition ID**: 30426

**Career Group (ADSP)**:
***Administrative

**Division**:Qc - Marketing Metro (80069072)

**Department**:
***Marketing and e-Commerce

**Work Location**:METRO ON - 5559 DUNDAS STREET W (#A-DUND)

**Province**:Canada : Ontario

**Position Type**:Permanent

**Summary**:
The Manager, Shopper Marketing, is accountable for building and managing an exceptional customer experience that navigates the shopper through the path-to-purchase. The role is critical as main contact to Metro's store network and directly support the weekly needs of our operations. The Manager, Shopper Marketing, reporting to the Senior Manager, Shopper Marketing, will, in collaboration with the Shopper Marketing Team, develop and execute insight-based, category specific marketing programs that influence shopper behavior, drive traffic, support the alignment of team and cross functional priorities, build visibility for priority products and categories, and stimulate sales growth at store level and across promotional communication assets. The role supports our senior leadership cross key strategic initiatives and projects, and will directly report to executive sponsors when assigned to such initiatives.

**Specific Responsibilities**:

- Responsible for the strategic development of our in-store experience (includes static and digital POS, and in-store radio) from ideation to execution with a evolutionary signage plan across key departments, and with clear links to relevant consumer and industry insights.
- Lead Marketing team and internal stakeholders through the development and execution of shopper and category marketing plans with clear links to relevant shopper insights
- Oversee the development of all in-store communication touch points, including category and promotional signage, POS, in-store media, etc.; collaborate with Operations & Design/Construction on Décor development
- Work closely with the Merchandising Team to build category marketing plans to support new food launches and innovation; includes private label support
- Ontario Project Lead for _My Health My Choices_ health and wellness program - including coordination with Senior Management stakeholders, development of strategic plan, budget and agency management, execution across all paid and owned marketing channels, and program measurement including reporting finding and opportunities for future program development.
- Marketing support for the Pharmacy team - Development and execution of agreed strategies/tactics across Metro Ontario and Food Basics Pharmacies.
- Marketing representative with key strategic partners (eg. Starbucks, Skip the Dishes, Nature’s Signature). Support activation plans and actively participate in top-to-top meetings with Metro Ontario senior executive team.
- Support new and renovated store grand opening initiatives, such as setting up stores with needed signage and promotional materials.
- Lead the annual budget planning process and ensure fiscal period consolidations remain on target throughout the fiscal year for all assigned budget lines; ensure financial auditing processes are adhered to by self and team.
- Regularly liaise with senior level stakeholders to ensure timely feedback is gathered from all stakeholders and approvals are issued.
- Manage long term relationships with revenue partners, agency partners, designers, copy writers, translators and printers to maintain efficiencies and cost effectiveness.
- Continually bring forth and champion new and unique opportunities for improvement in processes and direction.

**Qualifications**:

- Bachelor Degree; MBA an asset
- 7-10 years marketing experience ; relevant retail experience an asset.
- Effective communication skills, both written and verbal, with the ability to build clearly articulated and influential sales and marketing presentations.
- Ability to interact with and influence key stakeholders across all levels of management.
- Excellent project management skills and negotiation skills.

**Relationships**:
This role is instrumental in ensuring ongoing alignment between Marketing, Merchandising, Operations, Store teams and the Customer.

LI-Hybrid

**_
Metro values, respects and leverages the differences and competences of all employees from a variety of different backgrounds. We will consider all qualified applicants for employment._**

**_ _**

**_ Only applicants that meet the qualifications will be contacted._**

**_ We respectfully request no calls or unsolicited resumes from agencies._

  • Shopper Marketing Manager

    Found in: Jooble CA O C2 - 2 weeks ago

    Toronto, ON, Canada Itvjob Full time

    The Shopper Marketing Manager owns and is accountable for the Nutrition Business Unit (BU) end-to-end in-store and online customer marketing programs. Owns the execution of Retailer accounts shopper marketing activity system and contributes to their ROI and sales targets. Is accountable for the development and execution of customer-specific shopper...

  • Specialist Shopper Marketing

    2 weeks ago

    Toronto, Canada Metro Inc. Full time

    **Position Title**: ***Specialist Shopper Marketing (1 year Contract) **Requisition ID**: 33121 **Career Group (ADSP)**: ***Administrative **Division**:Qc - Marketing Metro (80069072) **Department**: ***Marketing and e-Commerce **Work Location**:METRO ON - 5559 DUNDAS STREET W (#A-DUND) **Province**:Canada : Ontario **Position...

  • Manager, Shopper Insights

    2 days ago

    Toronto, Canada Mondelēz International Full time

    **Job Description**: **Are You Ready to Make It Happen at Mondelēz International?** **Join our Mission to Lead the Future of Snacking. Make It With Pride.** You will support our growth and the delivery of excellent business results. You will be responsible for converting in-depth shopping and retail environment insights into category, retail and customer...

  • Shopper Execution Executive

    3 days ago

    Toronto, Canada Molson Coors Full time

    **Date**:Feb 7, 2024**Location**:Toronto, ON, CA**Requisition ID**:29720**The Headlines**: - In the role of **Shopper Execution Executive **you will be part of the Marketing Activation and Customer Solutions team. You’ll be the executional customer expert and own the execution of the Perfect Store strategy for assigned customers. You’ll hold a robust...

  • Personal Shopper

    2 weeks ago

    Toronto, Canada A Plus Creative Inc. Full time

    Want to join a fun, creative team at a top Toronto advertising, marketing, and production company? We’re looking for a talented fashion personal shopper to join us! **Position Summary**: As a Personal Shopper, the primary responsibility of this freelance position is to pull fashion and wardrobe items for the on-figure photo and video shoots based on...

  • Shopper Marketing Associate

    4 days ago

    Toronto, Canada Spin Master Ltd Full time

    Are you a kid at heart looking to build a career with a leading global children's toy, entertainment and digital gaming company? At Spin Master, our unwavering commitment to open mindedness, integrity and innovation is a great part of what has made us an industry leader. How do we stay ahead of the pack? By hiring the best and brightest minds—and that’s...

  • Manager, Marketing

    6 days ago

    Toronto, Canada Coca-Cola Canada Bottling Limited Full time

    Facility Location - Toronto Work Location - Posting Locations - Toronto Department - Customer Collaborative Marketing Job Function - Sales and Marketing Employee Type - Regular Employee FT Salaried Shift/Hours - **About Us**: **_ Proudly Canadian and Independently Owned, We are Coke Canada!_** Coca-Cola Canada Bottling Limited is Canada’s premier...

  • Senior Growth Marketing Manager, Shoppers Drug Mart eCommerce

    Found in: Jooble CA O C2 - 2 weeks ago

    Toronto, ON, Canada Knewin Full time

    At Loblaw Digital, we know that our customers expect the best from us. Whether that means building the best, most innovative online shopping experiences, or designing an app that will impact the lives of people across the country, we’re up for the challenge. Loblaw Digital is the team responsible for building and operating the online businesses of...

  • Senior Growth Marketing Manager, Shoppers Drug Mart eCommerce

    Found in: Talent CA C2 - 1 week ago

    Toronto, Canada Loblaw Digital Full time

    At Loblaw Digital, we know that our customers expect the best from us. Whether that means building the best, most innovative online shopping experiences, or designing an app that will impact the lives of people across the country, we’re up for the challenge. Loblaw Digital is the team responsible for building and operating the online businesses of...

  • Senior Growth Marketing Manager, Shoppers Drug Mart eCommerce

    Found in: Jooble CA O C2 - 2 weeks ago

    Toronto, ON, Canada Medium Full time

    At Loblaw Digital, we know that our customers expect the best from us. Whether that means building the best, most innovative online shopping experiences, or designing an app that will impact the lives of people across the country, we’re up for the challenge. Loblaw Digital is the team responsible for building and operating the online businesses of...

  • Marketing Director, Shopper Marketing

    47 minutes ago

    Toronto, Canada Coca-Cola Canada Bottling Limited Full time

    Work Location - Toronto (Hybrid) Employee Type - Regular Employee FT Salaried **About This Opportunity**: In this role, you will develop, implement, and execute growth strategies and beverage solutions in collaboration with a national retail and Food Service On-Premise (FSOP) customer portfolio across Canada. You will be responsible for driving value,...

  • Marketing Manager

    1 day ago

    Toronto, Canada INCOM Web & e-Marketing Solutions Full time

    Are you a marketing professional looking for a new opportunity to drive growth within a SAAS environment? The Marketing Manager will be responsible for the ideation, planning and execution of all marketing strategies, including social media and community strategies, to enhance brand awareness, customer acquisition, engagement, and retention. iNCOM is a...

  • Lead Driver/Warehouse Management

    Found in: Jooble CA O C2 - 2 weeks ago

    Toronto, ON, Canada Acosta Sales & Marketing Full time

    Mosaic is a leading North American Integrated Agency, specialized in connecting brands with consumers through Experiential Marketing, Sales & Merchandising, and Shopper Marketing. At Mosaic, we are never satisfied with the status quo and are in constant search for new ideas and new ways to help our clients build their brands amidst the evolving dynamics of...

  • Senior Manager, Insights

    Found in: Talent CA C2 - 1 week ago

    Toronto, Canada McCain Foods Full time

    Position Title: Senior Manager, Insights  Position Type: Regular - Full-Time ​ Position Location: Toronto HQ  Requisition ID:  27008  McCain knows the importance that food plays in people's lives – the power it has to bring people, families and communities together. That is why our purpose is celebrating real connections through...

  • Customer Strategy Manager

    7 days ago

    Toronto, Canada Mondelēz International Full time

    **Are You Ready to Make It Happen at Mondelēz International?** **Join our Mission to Lead the Future of Snacking. Make It With Pride.** You will support our growth and the delivery of excellent business results. You will be responsible for converting in-depth shopping and retail environment insights into category, retail and customer strategies and...

  • Senior Manager, Insights

    Found in: Talent CA C2 - 1 week ago

    Toronto, Canada mccainfood Full time

       Position Title: Senior Manager, Insights Position Type: Regular - Full-Time ​Position Location: Toronto HQ Requisition ID: 27008   McCain knows the importance that food plays in people's lives – the power it has to bring people, families and communities together. That is why our purpose is celebrating real connections through delicious,...

  • Senior Full Stack Developer

    Found in: Talent CA C2 - 1 week ago

    Toronto, Canada Loblaw Digital Full time

    At Loblaw Digital, we know that our customers expect the best from us. Whether that means building the best, most innovative online shopping experiences, or designing an app that will impact the lives of people across the country, we’re up for the challenge. Loblaw Digital is the team responsible for building and operating the online businesses of...

  • Digital Marketing Account Manager

    Found in: Appcast CA A2 P - 1 week ago

    Greater Toronto Area, Canada Noah Digital Marketing Full time

    SummaryWe are seeking a dynamic digital account manager to join our marketing team. In this role, you'll develop and oversee the digital marketing strategies of our clients to ensure that their digital goals are met. You'll also act as the primary point of contact between our clients and the company.To ensure success as a digital account manager, you should...

  • Digital Marketing Account Manager

    Found in: Talent CA 2A C2 - 1 day ago

    Greater Toronto Area, Canada Noah Digital Marketing Full time

    SummaryWe are seeking a dynamic digital account manager to join our marketing team. In this role, you'll develop and oversee the digital marketing strategies of our clients to ensure that their digital goals are met. You'll also act as the primary point of contact between our clients and the company.To ensure success as a digital account manager, you should...

  • Digital Marketing Account Manager

    Found in: Appcast CA C2 Glassdoor - 1 week ago

    Greater Toronto Area, Canada Noah Digital Marketing Full time

    SummaryWe are seeking a dynamic digital account manager to join our marketing team. In this role, you'll develop and oversee the digital marketing strategies of our clients to ensure that their digital goals are met. You'll also act as the primary point of contact between our clients and the company.To ensure success as a digital account manager, you should...