Social Media Content Specialist

4 weeks ago

Montréal, Canada Mad Science Group Full time

**Are you eager to build strong, engaged online communities?**
***
**Are you passionate about photography, video editing and copywriting?**

Who we are:
With locations all around the globe, Mad Science is the world's leading science enrichment provider for children ages three through twelve. We deliver unique, hands-on science experiences and toys for children, that are as entertaining as they are educational. Every year, Mad Science is proud to introduce millions of children to a world of discovery while sparking their imagination.

IMAGINE ARTS ACADEMY is a new art concept, developed be the creators of Mad Science, in partnership with Crayola®. We aim to inspire children to dream big with unique art experiences that broaden their horizons. With 22 locations across the US and Canada, this new company is just taking off.

Who you are:

- You have a strong grasp of current marketing trends and digital publishing
- You are self-driven, passionate and forward-thinking. A motivated self-starter who displays strong initiative and can have open, honest, difficult conversations.
- You have a creative mind, capable of building, launching and managing projects/programs that drive results.
- You are a problem solver, able to work independently with a can-do, roll-up-your sleeves approach.
- You can multitask but never lose sight of the importance of careful attention to detail.
- You are easy going and love working with others to accomplish goals; in doing so, you build strong relationships with teammates.
- You are an open-minded person and welcome feedback.
- You have excellent and creative problem-solving skills, with the ability to analyze and prioritize to meet business objectives.
- You are conscious of the need to meet deadlines, and can deliver using your superior organization skills.
- You are a champion of change and positive outlook on challenges.
- You have strong communication skills to be able to understand and be understood by users alike.

Your Primary responsibilities will be to:

- Develop, manage and design content across all social media channels (Facebook, Instagram, Linkedin, Tik Tok) and digital marketing platforms
- Ideate, develop, edit and design of digital branded materials such as short videos, reels and photos
- Create content (photo, video and copy) for social media channels
- Community management and engagement for our two brands
- Plan, develop and execute social media marketing calendars
- Grow social media accounts to form strong client relationships through social media interaction.
- Keep up-to-date with our audience's preferences and proactively suggest new campaigns.
- Liaise with marketing, R&D and graphic design to optimize customer experience and ensure brand consistency across all campaigns.
- Stay up-to-date with social media technology developments.

Your Qualifications:

- A Bachelor's Degree in Marketing, Journalism or Communications
- Excellent writing and video editing skills
- Preferred 1-year experience in communications, blogging or marketing experience
- Hands-on experience as a Content Creator
- Proficient in English, both verbal and written

What we offer:

- We offer a pleasant workplace based on respect, where everyone has a voice and participates in decision-making
- A young and dynamic environment, that yearns for your input and creativity

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