Social Media Specialist

4 weeks ago


Montréal, Canada Parsis Immigration Services Full time

Overview:
We are seeking a talented and creative Social Media Specialist to join our team. As a Social Media Specialist, you will be responsible for managing and executing social media strategies to enhance brand awareness, engage with our audience, and drive traffic to our website. This is an exciting opportunity to make a significant impact on our digital presence and contribute to the growth of our organization.

**Responsibilities**:

- Develop and implement social media strategies to increase brand visibility and engagement
- Create and curate compelling content for social media platforms, including graphics, videos, and written posts
- Monitor social media channels for trends, insights, and opportunities
- Engage with followers, respond to comments and messages in a timely manner
- Conduct research on industry trends and competitor activities to inform content creation
- Collaborate with internal teams to ensure consistent messaging across all platforms
- Manage social media advertising campaigns to drive traffic and conversions
- Track and analyze key metrics to measure the success of social media efforts
- Stay up-to-date with the latest social media trends, tools, and best practices

Qualifications:

- A degree in Marketing, Communications, or related field is a plus
- Proven experience in social media management or related role
- Strong graphic design skills with proficiency in Adobe Creative Suite or similar software
- Excellent written and verbal communication skills
- Knowledge of public relations principles and practices
- Familiarity with advertising platforms such as Google Ads or Facebook Ads Manager
- Basic photography skills for capturing high-quality visuals
- Understanding of e-commerce platforms and online sales strategies
- Knowledge of English, French and Farsi (Persian) is desirable

Schedule:

- 8 hour shift

Supplemental pay types:

- Bonus pay
- Commission pay

**Language**:

- English (required)
- French (preferred)
- Farsi (Persian) (required)

Work Location: In person

Expected start date: 2024-05-01



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