Content Creator/tourism Administrator
3 months ago
The Town of Sylvan Lake_ _is a thriving, connected lakeside community that is resident focused, visitor
friendly and THE place to do business. Fifteen minutes from Red Deer, and an hour and a half from
both Calgary and Edmonton, we offer the amenities of a larger center with the relaxed living atmosphere
of a smaller community. With abundant year-round recreational and cultural activities, we have
definitely earned the name of “Brilliant All Year”
The Town of Sylvan Lake’s mission is to deliver responsible municipal services and infrastructure that
support an outstanding quality of life, unforgettable experiences, and a strong, diverse economy. We
achieve that through our values of integrity, accountability, engagement, innovation, diversity and
inclusion and our highly skilled workforce.
Would you like to work with a dynamic, agile, and resilient team in a beautiful community? If so, you
may be interested in this newly vacated position that we’d like to fill as soon as possible:
**CONTENT CREATOR AND TOURISM ADMINISTRATOR**
**Starting Wage $30.08/hour - 35 hours per week
The Content Creator and Tourism Administrator works in collaboration with the Culture & Tourism team
to engage the community and build the Town’s tourism brand by supporting destination and events
marketing, and providing visitor information services. This position is central to finding, curating, and
unifying entertaining and functional information that celebrates Sylvan Lake's unique culture and value
as a year-round tourist destination.
ACCOUNTABILITIES
- Maintains day-to-day destination marketing channel management
- Creates or sources daily marketing content for tourism marketing channels
- Maintains a strong marketing sales funnel through Visit Sylvan Lake
- Works with the Culture & Tourism team to translate marketing creative into marketing materials
- in alignment with Brand Guidelines
- Develops a visitor newsletter for regular distribution
- Supports the Tourism Partnership Program
- Coordinates logistics and attendance trade shows
- Assists in maintaining department administration
- Promotes and supports Brand Guidelines and Social Media Policy.
- Diploma in Tourism, Marketing, Communications or related area
- 1 Year of Relevant Experience
- Experience in Adobe Creative Suite and Graphic Design is an asset
- Social media management, Website management and content creation skills
- Strong communication and interpersonal skills to develop relationships with internal and
- external stakeholders
- A Class 5 Alberta Driver’s License as deemed acceptable by the Town
- An RCMP Based Criminal Record Check deemed acceptable by the Town
Community needs and have flexibility in their work schedule to accommodate special events, trade
shows and projects. Only those with a positive team oriented attitude will be considered.
In addition to having a fantastic community culture and work life balance, the Town of Sylvan Lake offers
training and development opportunities, competitive rates and a tremendous benefit package that
includes:
Health and Dental - 100% coverage paid for by the Town
Pension is a Defined Benefit plan (7.45% contributions for 2024, 100%+ Town matched)
Wellness Program - Wellness spending, paid wellness time and sick time
accepted until October 6, 2024.
- who are authorized to work in Canada and meet the qualifications are welcome to apply. We thank all applicants for their _
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