Digital Marketing Manager

2 weeks ago


Scarborough, Canada Allied Technical Solutions Inc. Full time

ATS is the industry leader in using technology to revolutionize engineering and design processes. We create tools to help engineers and architects to integrate complex systems quickly and accurately for North America’s most exciting building projects.

ATS has a strong work ethic committed to delighting clients and providing them with exceptional service. Our thriving and motivated culture is the heartbeat of our organization. We hope you will become a part of it
- **PLEASE NOTE THIS IS AN IN-OFFICE ROLE**_

**As our Digital Marketing Manager, you will**:
Plan, communicate and execute marketing plans with an integrated content calendar to grow our core architectural focused Brands including Spectrum Lockers, Spectrum Facades, Bobrick and Pressalit;
focused on 3 key strategies

1. Partner locally with Reps for marketing events and tools to enable them to create their own promotional events. (Live & Virtual CEU’s / LunchN Learns, trade shows, Product demos)

2. Create tools that ignite passion for our sales professionalism enabling digital/remote promotion of our brands. Primary task to identify, manage and execute delivery of 10 A List assets.

3. Leverage technology to create inbound leads (trade shows, samples, web downloads), and close the loop with sales team via Hubspot
- Manage a marketing coordinator; being hands-on, collaborative and prepared to give direction, leadership and guide your team to success
- Coordinate and organize projects, accountable for driving success by exceeding targets
- Lead the management and mapping of HubSpot for sales analytics, as well as partner with the migration of other tools (NetSuite being adopted in 2023 company wide)
- Lead the digital promotion strategy for ATS-Sales brands
- Increase digital conversion rates through campaigns and optimization initiatives
- Coordinate the implementation of these defined strategies and tactics with internal and third-party players
- Create and manage monthly digital marketingnewsletters
- Analyze results, build reports and develop recommendation to optimize each strategy

**As a Digital Marketing Manager, you must have**:

- A Bachelor Degree in marketing or communication-related fields
- The skill set to effectively lead, coach and mentor others
- The ability to be a team player who thrives in a collaborative work environment and is motivated by team success
- Excellent written and verbal communication skills, with the ability to manage and influence across all levels of the organization
- Superior organizational skills, with the ability or prioritize and manage multiple tasks with accuracy and strong attention to detail
- Graphic Artist skill set with Adobe Creative suite proficiency
- Required experience with a web analytics tool such as Google Analytic
- Bilingual English/French is considered an asset

**Your Life and Career at ATS**:
ATS is dynamic, industrious, innovative and collaborative. We believe diverse and inclusive organizations create work environments that are inventive and open-minded, where people spark new ideas and explore alternatives. At ATS, we offer the following to make sure you have a rewarding and enjoyable experience:

- Standard Health benefit program
- RRSP Matching program, after 1 year employment
- Visibility of your goals and success and career progression through a performance management tool (15five). The tool also has many career and educational tools built-in. Bi-annual formal review process focused on OKRs
- LinkedIn Learning portfolio
- On-site Gym, EV Charging, lunchroom with ping-pong and foosball, outdoor basketball
- Dog friendly office
- Company hosted events include Winter Holiday Party and Summer BBQ & a highly competitive inter-office Halloween costume party
- Primary Charitable recipient; Toronto Sick Kids Hospital - through previous ATS hosted outdoor hockey event “Hat-Trick for Humanity”

**NO PHONE CALLS OR WALK-INS PLEASE.**
- Allied Technical Sales Inc. values diversity and is proud to be an Equal Opportunity Employer. We are committed to the principles and practices of employment equity and encourage all qualified individuals, including women, persons with disabilities, visible minorities, and Aboriginal Peoples to apply. Should you be individually selected to participate in an assessment or selection process, accommodations are available upon request in relation to the materials or processes to be used._

**Job Types**: Full-time, Permanent

**Benefits**:

- Casual dress
- Dental care
- Extended health care
- Paid time off
- RRSP match
- Vision care

Schedule:

- 8 hour shift
- Monday to Friday

Work Location: One location



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