Programmatic Account Manager
6 months ago
ad servers,ACCOUNT MANAGER
ROLE OVERVIEW
- Partner with Account Management through each step of the campaign process; from ideation to implementation to post-campaign reporting
- Liaise between Sales, Account Managers, & Ad-Operations to ensure successful campaign execution, including asset deliverables, reporting, insights
- Partner with Ad-Operations to troubleshoot delivery issues and proactive optimization strategies to ensure clients KPIs are observed
- Design and coordinate marketing proposals and customer touch points
- Assist in RFP responses to ensure ease of setup by ad operations team
- Produce reports and recommendations
- Trading knowledge an asset
SKILLS REQUIRED
- 2+ years of experience in programmatic, campaign analysis, and optimization
- Experience working with industry-recognized technology platforms (i.e. ad-servers, DSPs, DMPs), DV 360 & Campaign Manager 360 preferred. (Knowledge of Trade Desk an asset).
- Detail-oriented, curious, proactive, and resourceful
- Ability to work under pressure, meet deadlines and manage volume
- Excellent organization and communication skills
- Understanding of attribution models, customer journey, ROAS, ROI, and advertising metrics
- Expert level in Excel; you can create advanced reports and dashboard
- Ability to develop relationships with customers (internal and external), suppliers and co-workers
- Proficiency in Microsoft Office (PowerPoint, Excel, Word) or Google Workspace (Google Slides, Google Docs, Google Sheets) is a must.
- English language, written and spoken, are necessary.
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