Events & Experience Specialist

3 weeks ago

Calgary, Canada POD Marketing Inc. Full time

**Meeting & Event Planner**

**Who is POD Marketing?**

POD Marketing is a full-service digital marketing agency that offers clients a wide range of marketing solutions. Unlike other agencies, we specialize in specific industries, which makes us true experts in both digital marketing _and_ the industries we serve.

While we are committed to our clients, our number 1 priority has and always will be our employees. We believe this employee-obsessed approach is the biggest contributor to our company’s growth and success. In only 9 years, we’re now working with over 1,000 clients all across North America, which would not have been possible without employing a talented team of over 100 employees.

Office culture is not about having a beer fridge or a ping-pong table (but yes, we have those too), it’s about how being at work makes you feel. We asked our staff and here are some of the things they said they loved most about working at POD Marketing: They feel accepted for who they are, supported, challenged, enjoy the flexibility of being able to work from home, the open lines of communication with every member on the team including upper management, having physiological safety, and are energized by the opportunities to grow, develop and progress their careers.

In recognition of our outstanding employee-focused approach, we are proud to have won multiple employment awards, including being named one of Canada's most admired corporate cultures.

**Job Summary**

As the Events & Experience Specialist at POD Marketing, you will be the strategic and creative leader behind a diverse range of events, spanning internal company activities and external engagements. This role is pivotal in fostering a strong company culture, building the brand's external presence, and delivering high-impact experiences. Your responsibilities will include planning and executing internal events, corporate meetings, trade shows, think tanks, and conferences. As a Certified Meeting Professional (CMP)-aligned role, you will ensure every event meets the highest industry standards, aligns with company values, and strengthens the organization’s image and objectives.

**Responsibilities**
- Plan, organize, and execute an extensive portfolio of events, including internal culture events, strategy meetings, company-wide gatherings, training sessions, and external events such as trade shows and industry conferences.
- Lead the planning and execution of thought leadership initiatives such as think tanks and panel discussions, positioning the company as an innovator in the marketing space.
- Coordinate and oversee the organization of corporate meetings, ensuring alignment with strategic goals and stakeholder expectations.
- Develop and execute plans for large-scale recruitment events, including university hiring fairs and an annual recruitment-focused meet and greet.
- Maintain and manage the company’s comprehensive events calendar to ensure seamless coordination across teams and alignment with business priorities.
- Take charge of all aspects of event planning and execution, including:

- Venue sourcing and management
- Catering and vendor negotiations
- AV and technical requirements
- Transportation and accommodation logistics
- Branding, promotional materials, and decor
- Guest lists, speaker coordination, and VIP experiences
- Act as the on-site expert for all events, managing set-up, operations, and teardown to ensure flawless execution.
- Collaborate with the executive team to align event objectives with company goals, ensuring each event drives organizational success and enhances brand visibility.
- Serve as the primary liaison for external events such as trade shows and conferences, managing booth design, lead generation strategies, and promotional activities to maximize ROI.
- Ensure all events reflect POD Marketing’s values and brand identity while leaving lasting positive impressions on attendees.
- Implement CMP standards and best practices in event planning, logistics, and post-event evaluations to continually improve event quality and attendee satisfaction.
- Track and manage budgets effectively, negotiating with vendors to achieve cost efficiency without compromising quality.

**Required Experience & Skills**
- Legally able to work in Canada and located in Calgary, AB
- Diploma or degree in event management, hospitality, or a related field is an asset.
- CMP designation or a strong understanding of CMP standards and practices
- Proven experience in planning and managing diverse events, including trade shows, conferences, corporate meetings, and internal culture-building activities.
- Exceptional organizational skills with the ability to manage multiple projects simultaneously and meet tight deadlines.
- A keen eye for detail, particularly in creating elevated, memorable event experiences.
- Excellent verbal and written communication skills for effective collaboration, negotiation, and stakeholder engagement.
- Demonstrated expertise in budget

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