Marketing Generalist
5 months ago
**About us**
Eli is a women's health company on a mission to improve lifelong health by continuously monitoring hormones in saliva. Hormones impact overall health every day and at all stages of life. Yet, traditional testing methods and send-out tests only provide infrequent snapshots. In three simple steps, Eli's at-home technology continuously provides personalized hormone profiles to transform how women manage their hormonal health in key areas like menopause, fertility, contraception, and endocrine conditions.
This scientific and engineering breakthrough, resulting from years of R&D, enables Eli to fill a major data gap and provide people with the information they need to optimize their overall health from puberty through menopause and beyond.
Read more about Eli Health in Forbes
**About the Role**:
As a Digital Marketing Generalist at Eli Health, you will play a crucial role in shaping and executing our content strategy, enhancing our digital presence, and driving engagement across all digital platforms. Your creativity, strategic insight, and hands-on approach will be instrumental in advancing our marketing objectives and contributing to our overall success.
This is a 3 month contract position to start with high likelihood to transition to a full-time role.
**Key Responsibilities**:
- Develop and manage the editorial calendar, ensuring a consistent and impactful content strategy across all digital channels.
- Write, edit, and oversee the creation of high-quality content in collaboration with our freelance content team.
- Support the development and production of our podcast, including guest identification, interviewing, and publishing.
- Manage and optimize digital advertising campaigns across platforms such as Facebook Manager and Google AdWords, with a monthly budget of $10K.
- Contribute to the website's strategy, including creating webpages, updating copy, and enhancing overall user experience.
- Leverage photography and videography skills to produce engaging visual content that aligns with our brand identity.
**Qualifications**:
- 3-5 years of experience in digital marketing, with a proven track record of success in content creation, digital advertising, and website management.
- Strong writing and editing skills, with the ability to produce compelling and brand-aligned content.
- Experience managing digital advertising campaigns, with proficiency in Facebook Manager and Google AdWords.
- Familiarity with website management tools and best practices.
- Creative skills in photography and videography are highly desirable.
- Bachelor’s degree in Marketing, Communications, or a related field preferred.
**What We Offer**:
- A collaborative and inclusive work environment where creativity and innovation are valued.
- Opportunities for professional growth and development.
- Hourly compensation ranging from $30-50 CAD/hour.
**Why you’ll love working at Eli**
- You’ll work with a group of talented and mission-driven people eager to improve women’s health at scale.
- You’ll be part of the core team developing and commercializing the first product that collects hormonal data daily and over a lifetime.
- You’ll join at the early-stage startup phase and have a wide-reaching impact in a constantly evolving and fast-paced environment.
- You’ll be part of a small (
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