Social Media Coordinator, Sterling Homes Edmonton

3 days ago

Edmonton, Canada Sterling Homes Edmonton Full time

**Title**: Social Media Coordinator

**Location**:3203 - 93rd Street NW, Edmonton and surrounding communities.

At Sterling Homes, our people make the difference. We offer an exciting place to build your career with competitive compensation and benefit packages, company matching RRSP/DPSP program and employee home purchase program.

**Job Overview**

Reporting to the Sales and Marketing Manager, as the **Social Media Coordinator** you will showcase the brand and products through content creation on social media platforms. You are responsible for supporting the execution of our social media strategy, improvement of our online presence, and increase of our brand's engagement with our followers.

Your day-to-day responsibilities will include:

- Creating, editing, and managing content for company website and social media platforms. Maintaining profiles, promotions, initiatives, and other communication on platforms.
- Developing and maintaining a content calendar to keep posts consistent across platforms and aligned with campaigns, events, and seasonal promotions.
- Customizing content strategies to fit each platform’s unique features and audience, ensuring content is optimized for platform-specific engagement.
- Visiting showhomes and communities, gathering information and preparing descriptions, photos and videos for social media content.
- Monitoring and analyzing content performance using analytic tools to improve future content creation and reporting results.
- Creating visual media content, short and long form video showcasing the features, design, and quality of properties and communities.
- Interacting with customers and/or audiences via company website and other digital platforms in a respectful and professional manner.
- Researching industry trends, customer needs, and competitor activities to inform content creation. Staying up-to-date with emerging content formats and trends and integrating them into the company's content strategy
- Collaborating with in-house Marketing team members and external agencies or contractors, developing content ideas to increase reach, engagement and following across multiple social platforms.
- Assisting the sales team, covering shifts for the online sales team, managing incoming phone calls and booking showhome appointments while providing excellent customer service.
- A strong communicator; you clearly express your thoughts in conversation and in written communication.
- An active listener; you seek to understand and listen to others in a non-judgmental way.
- Mindful; you respect diversity and deal with sensitive situations using high degree of integrity.
- Excellent service oriented; you handle relations with customers, internal and external parties with tact and diplomacy.
- A creative problem solver; you think outside the box for solutions without fear of failure.

**Essential Requirements**
- High School Diploma, or equivalent.
- Previous experience working as a Social Media Coordinator or recent studies related to digital marketing on social media is required.
- Valid driver’s licence and access to a reliable vehicle.
- Satisfactory verification of criminal record check.
- Proficient in Microsoft Office programs (Outlook, Word, Excel, Team, SharePoint, and PowerPoint) as well as video editing tools such as Capcut and Adobe Premier Pro.
- Proficient in using and curating content for social media platforms including Instagram, TikTok, Facebook, X and LinkedIn.

**What We Value**
- Creating trusting and successful working relationships.
- Setting clear, measurable and achievable goals.
- Cooperating with team members in an open, positive and respectful manner.
- Staying current with technical job skills.
- Consistently meeting customer expectation.
- Taking responsibility for the outcomes of decisions and actions.

**Work Conditions**

You primarily work in an office setting during regular business hours with frequent site visits to show homes and communities. Overtime may occasionally be required.

**About Us**

Sterling Homes, a single-family business unit of Qualico, has been building homes in Western Canada for over 60 years and providing outstanding service to homebuyers in many of Western Canada’s finest communities. We are committed to providing the best new home experience possible by providing an unwavering commitment to quality of design, construction and customer service. Sterling Homes operates in Edmonton, Calgary and Winnipeg. To learn more, click **here**.

**Closing Date**: January 13, 2025

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