Integrated Content Strategist

5 months ago

Montréal, Canada Youville Haussmann Park Full time

Youville Haussmann Park is an agency that creates experiences. Not just brand experiences, not just experiential, not just events. Its specialty is to create palpable emotions to create a lasting commitment between a brand and its consumers, and thus strengthen the bond between them. YHP partners with its clients to plan, execute and capture sensory and memorable moments. Drawing on industry best practices, YHP designs experiential campaigns that are always remarkably well thought out, both online and in person. YHP is a family of crazy kids. It is a band of unpretentious dreamers, as eccentric as they are ingenious, who celebrate the audacity of generosity. Want to become a craftsman of wonder?

SUMMARY

Shape and amplify our brand's voice across all channels as a 360° Media Planner specializing in Integrated Content Strategy. We're searching for a strategic visionary who can orchestrate content optimization, leverage data insights, and navigate dynamic digital trends to create a cohesive and impactful brand narrative.

ROLE AND RESPONSIBILITIES
- Develop and execute holistic content strategies, seamlessly integrating CRM, Social, Paid Media, and E-commerce, while aligning with larger brand goals and objectives.
- Collaborate cross-functionally to design a comprehensive content calendar that ensures consistent, resonant, and impactful content delivery.
- Leverage data insights to refine content strategies, optimizing engagement and personalization across the customer journey.
- Implement full-funnel marketing strategies that synergize with the content narrative, enhancing visibility and conversion opportunities.
- Monitor multi-channel content performance metrics, drawing insights to continuously enhance content strategies.
- Identify opportunities for cross-platform opportunities, amplification, and immersive storytelling for maximum impact.
- Foster seamless collaboration with the larger content team, as well as account and project managers to align on business objectives.
- Oversee content curation and management across digital platforms, ensuring alignment, accuracy, and 360° integration.
- Preparing and delivering campaign presentations.

QUALIFICATIONS
- Bachelor's degree in Marketing, Communications, Digital Media, or related field (or equivalent experience).
- Demonstrated expertise as a 360° media planner or in a similar integrated content strategy role, with a strong command of CRM, Paid Media, and E-commerce strategies.
- Proficiency in CRM systems, understanding customer segmentation, personalization, and journey optimization. Knowledge of salesforce marketing cloud is a plus.
- Mastery of SEO principles, E-commerce strategies, and content optimization techniques.
- Exceptional organizational skills, adept at managing multiple projects across various domains.
- Excellent communication and collaboration skills, fostering a dynamic team environment.
- Proficient English, both written and spoken.
- Comfortable with being client-facing.
- Familiarity with social media platforms and digital content trends.
- Basic understanding of graphic design and multimedia content creation is a plus.Youville Haussmann Park est une agence qui crée des expériences. Plus que des expériences de marque, plus que de l’expérientiel, plus que de l’événementiel. Sa spécialité? Les émotions authentiques, celles qui créent un engagement durable entre une marque et ses consommateurs, celles qui renforcent le lien qui les unit. YHP s’allie à ses clients pour planifier, exécuter et capturer des moments sensoriels et mémorables. En s’inspirant des meilleures pratiques de l’industrie, l’agence conçoit des campagnes expérientielles toujours remarquablement bien pensées, aussi bien en ligne qu’en personne. YHP, c’est une famille d’enfants terribles. Une bande de rêveurs sans prétention, aussi excentriques qu’ingénieux, qui célèbrent l’audace de la générosité. Devenir artisan de l’émerveillement, ça vous dit?

En tant que planificateur.trice média 360° spécialisé.e dans la stratégie de contenu intégrée, vous façonnez et amplifiez la voix d’une marque sur tous les canaux. Nous recherchons un.e visionnaire stratégique capable d'orchestrer l'optimisation du contenu, d'exploiter les données et de naviguer dans les tendances numériques dynamiques pour créer un récit de marque cohérent et percutant.

RÔLE ET RESPONSABILITÉS
- Développer et exécuter des stratégies de contenu holistiques, intégrant de manière transversale CRM, Social, Paid Media et E-commerce, tout en s'alignant sur les objectifs de la marque.
- Collaborer de manière interfonctionnelle à la conception d'un calendrier de contenu complet qui garantit une diffusion de contenu cohérente, résonnante et percutante.
- Exploiter les données pour affiner les stratégies de contenu, en optimisant l'engagement et la personnalisation tout au long du parcours du client.
- Affiner diverses formes de conten

  • Digital Strategist

    5 months ago

    Montréal, Canada Espace Properties Full time

    **POSITION** DIGITAL COORDINATOR DIGITAL STRATEGIST **KEY RESPONSIBILITIES** CONTENT DIRECTION CONTENT COORDINATION OUTSOURCING SOCIAL MEDIA MANAGEMENT COMMUNITY MANAGEMENT **APPLY NOW** Additional Contact: 514-458-1029 **1) HUNGRY GHOST KITCHEN**: Hungry Ghost is a shared kitchen space created for the modern restaurateur. Our space consists of...

  • Cx & Performance Strategist

    5 months ago

    Montréal, Canada Nurun Full time

    **Company Description**: **Who we are**: We are Nurun, at the crossroads of creativity and technology. We create digital experiences that help to grow brands and transform organizations. We are hybrids who organize our work around multi-disciplinary collaboration. Our vision: humans first, technology second. Always the same ingredients, but never the same...

  • Manager, Air Content Integration

    5 months ago

    Montréal, Canada FlightHub Full time

    **UNCAGE YOUR** **AMBITION **as a Manager, Air Content Integration**: We are **FlightHub Group**, an ambitious team of people that created **FlightHub** and **Justfly**. Our brands have grown to become two of the top-ranked travel agencies in North America. We now serve over 3 million customers per year, totaling 3 billion dollars in sales, and, whereas the...

  • Stratège de Contenu Intégré/ Integrated Content

    5 months ago

    Montréal, Canada YHP Full time

    Youville Haussmann Park is an agency that creates experiences. Not just brand experiences, not just experiential, not just events. Its specialty is to create palpable emotions to create a lasting commitment between a brand and its consumers, and thus strengthen the bond between them. YHP partners with its clients to plan, execute and capture sensory and...

  • Digital Strategist

    5 months ago

    Montréal, Canada Evolving Web Full time

    Do you want to work at a growing digital agency to foster client relationships and build client success? Evolving Web is looking for an ambitious and energetic Digital Strategist to help us. Your mission? Work alongside with Evolving Web’s project teams and bring your expertise to push our projects to the next level. You will be the client’s eyes and...

  • Social Media Strategist

    1 month ago

    Montréal, QC, Canada Maison Battat Inc. Full time

    **Social Media Strategist** **Maison Battat Inc. - Montréal QC.** At Battat, we’re in the business of making kids happy. Thanks to our team of dynamic, talented, and motivated individuals, we design and manufacture high-quality, educational, and innovative toys that kids and parents worldwide have loved for over 45 years! Joining Battat means working in...

  • Content Stategist

    5 months ago

    Montréal, Canada Intact Full time

    Who needs insurance? Everybody. That keeps us busy. Very busy. At the Intact Lab, we use machine learning, data science, software engineering, AI, agility, UX and design thinking to transform the customer experience for millions of Canadians. Join our team and get ready to explore, take risks, make mistakes, and learn all day, every day. We’ll support...

  • Social Media Strategist

    2 months ago

    Montréal, QC, Canada Maison Battat Inc. Full time

    Social Media Strategist **Maison Battat Inc. - Montréal QC.** At Battat, we’re in the business of making kids happy. Thanks to our team of dynamic, talented, and motivated individuals, we design and manufacture high-quality, educational, and innovative toys that kids and parents worldwide have loved for over 45 years! Joining Battat means working in a...

  • Strategy & Content Manager

    5 months ago

    Montréal, Canada Spark Foundry Full time

    **Company Description** At Spark Foundry we are balancing the nimble spirit of a startup with the powerhouse soul of Publicis Media. We are scrappy, driven and above all dreamers. Every day we are re-imagining what the future will look like with our clients in mind. We combine boutique-caliber insights and service with the buying clout and first-look access...

  • Digital Strategist

    3 months ago

    Montréal, QC, Canada Evolving Web Full time

    Do you want to work at a growing digital agency to foster client relationships and build client success? Evolving Web is looking for an ambitious and energetic Digital Strategist to help us. Your mission? Work alongside Evolving Web’s project teams and bring your expertise to push our projects to the next level. You will be the client’s eyes and ears to...

  • Content Creator

    5 months ago

    Montréal, Canada Reborn Aesthetic Full time

    **About Us**: Reborn Aesthetic, a premier medical spa in Montreal, specializes in advanced aesthetic services such as laser hair removal, skincare treatments, and rejuvenation procedures. Our commitment is to assist clients in looking and feeling their best. **Position Overview**: Join Reborn Aesthetic as a Content Creator, playing a crucial role in...

  • Bilingual Content Editor

    2 months ago

    Montréal, QC, Canada Cision Full time

    Cision employs the brightest, most passionate people in the tech industry. We’d love for you to join our growing team! We invest in our people through training and professional development while supporting you along the way—all so you can meet your career goals. To us, the most important measure of our success is yours. Our Customer Content Specialist...

  • Social Media Manager

    5 months ago

    Montréal, Canada Herbaly Marketplace Inc Full time

    **Hi there, we're SLSN Group and we're seeking a full-time, experienced Social Media Manager who will play an integral role in the marketing and sales efforts of our brands.** We created a digital-first brand that offers high-quality functional wellness products to women and men from all over the world, including North America, Europe, Australia, and...

  • Social Media Content Specialist

    5 months ago

    Montréal, Canada Merkle Full time

    **Advertising**: **Remote | Montréal, QC** **About the job**: Want to join the team? We are looking for driven **Social Media Content Specialists** that are available to work a **combination of shifts, including days - 8AM - 4PM North American Central Standard Time, evenings - 4PM -12AM North American Central Standard Time, and overnight shifts - 12AM -...

  • Experience Strategist

    5 months ago

    Montréal, Canada Wunderman Thompson Full time

    **Who we are**: At Wunderman Thompson we exist to inspire growth for ambitious brands. Part creative agency, part consultancy and part technology company, our experts provide end-to-end capabilities at a global scale to deliver inspiration across the entire brand and customer experience. We are 20,000 strong in 90 markets around the world; our people bring...

  • Digital Content Manager

    5 months ago

    Montréal, Canada GardaWorld Full time

    At GardaWorld, there is a whole career waiting for you! GardaWorld is currently looking for a **Digital Content Manager**, Global Marketing Team** Location: Ville St-Laurent **Your mission**: **Your responsibilities**: - Develop a full-year editorial calendar with content that supports global marketing campaign goals, organic traffic, as well as overall...

  • Digital Strategist, Sales and Marketing

    3 months ago

    Montréal, QC, Canada Cirque du Soleil Full time

    **Digital Strategist, Sales and Marketing** Sales, Marketing and Communications - Permanent position**We were born from an eclectic troop of performers. Come live the experience of being yourself every day to create the extraordinary.** *** **OUR MISSION** At Cirque du Soleil Group, we cultivate the power of creativity and use the infinite potential...

  • Integrator

    5 months ago

    Montréal, Canada Aylo Careers Full time

    Established in 2004, we are a tech pioneer offering world-class adult entertainment and games on some of the internet's safest and most popular platforms. With the support of an international team of dynamic and collaborative innovators, we are on a mission to enable safe user experiences and empower our communities by celebrating diversity, inclusion, and...

  • Creative Strategist

    2 months ago

    Montréal, QC, Canada J7 MEDIA Full time

    job type : Full time Job location : Montreal **Description**: J7 Media is looking for a Creative Strategist to bridge the gap between marketing strategy and the visual and editorial creation of advertising campaigns. By combining data analysis with creativity, you will contribute to the design, execution, and optimization of campaigns to ensure their...

  • Bilingual Client Content Specialist

    5 months ago

    Montréal, Canada Cision Full time

    Cision employs the brightest, most passionate people in the tech industry. We’d love for you to join our growing team! We invest in our people through training and professional development while supporting you along the way—all so you can meet your career goals. To us, the most important measure of our success is yours. Our Customer Content Specialist...