SEO Specialist

2 weeks ago

Toronto, Canada BIMM Full time

BIMM is booming, so we're looking for an **SEO Specialist, **on contract until December 2024 to join our team.

**Who we are**
BIMM is a Toronto-based agency that lives at the intersection of data, technology, and creativity to provide clients with high-performing campaigns and digital products that shape connected customer experiences. We've helped our clients implement fully integrated CRM customer journeys, built robust digital experiences, and created national loyalty programs with decades of experience in sectors of automotive, financial, telco and retail. We are creative realists, which means our ideas and solutions are grounded in the realities of our clients' business. We believe big ideas are nothing without big results (and flawless execution); high-performing agencies deliver high-performing campaigns, products, and experiences; and the best solutions happen when we collaborate with clients as partners.

**Who we're looking for**
The SEO Specialist plays a key role in ensuring that content is optimized for reach and engagement. They will complement our Design and Content practices by analyzing, testing, and adjusting copy across our clients' digital ecosystems, both inside and outside a CMS platform. The end goal is to set our clients up for success with best SEO practices that deliver high-impact and high-performing content. As a dedicated specialist, this role will help establish SEO standards and services for our organization, lending their expertise to clients as well as help us build out and lead an SEO practice that grows to serve multiple client accounts.

**Responsibilities**
- Collaborate with writers in Design and CMS teams in Content to review and optimize copy before pushing to publish
- Enhance copy for search engines and high-ranking search results
- Support the migration of content and URLs across multiple platforms and websites while maintaining, or possibly enhancing, SEO rankings and performance
- Remain informed on the latest trends and updates to SEO for major search engine platforms (Google, Bing, etc)
- Proactively work with our product teams and clients to gain access to performance insights, marketing strategies, as well as data and analytics as needed for evaluation
- Demonstrates the ability to adjust their approach to SEO based on lifecycle of content: evergreen versus timely, core content versus landing pages
- Establish SEO guidelines across various streams of our clients' digital ecosystems
- Understand and provide guidance for technical SEO tactics involving: metadata, keywords, URL structure and slugs, hosting, indexing, and page loading
- Work with both internal and external Marketing and CRM teams to understand the objectives of inbound marketing, brand communication, information architecture, and the competitive landscape

**Requirements**:

- 2-4 years of relevant SEO experience
- Ability to organize insights and solutions into a roadmap of short
- and long-term actions for our product teams
- Ability to identify and utilize reliable, industry-leading tools/platforms for our growing SEO practice
- A willingness to learn, take feedback, ask for help, and support teammates
- A willingness to educate and advocate for all things SEO

**Nice to have**
- Experience working within an agency or consultancy setting
- Experience working within an Agile delivery framework
- Experience with the Atlassian Suite: Confluence, Jira
- Experience working with Designers and Developers

**What's in it for you?**
- Work Life Balance with BIMM days: Spend your birthday any way you'd like, as long as it's not at the office. Extra day off to enjoy every summer holiday and a week-long end-of-year break. Boo-yah
- Benefits: We offer a comprehensive health & dental benefits plan with an Employee Assistance Program. BIMMers are also given extra $$$ to put towards wellness or health-related needs. Did we mention our RRSP with

matching? A lil BIMM bonus to build your bank.
- Culture: Our squad is fun, friendly and entirely egoless. Our social committee plans BIMM bashes,Tasty Thursdays and quarterly outings like candle making workshops, board game nights, Jays games and cooking classes. Our summer and holiday parties are quite memorable as well Having Fun Everyday is one of our core values.
- We believe in working & meeting with purpose. We observe a hybrid working model in our beautiful dog-friendly office located in the Distillery District, stuffed with snacks.
- Belonging: Our dedicated DEI committee provides thought-provoking insights which are reflected in our work; They also organize engaging awareness activities and events to showcase BIMMER's professional talents and personalities. What talents might you bring? :)
- Growth: BIMM is part of kyu collective which gives our employees access to the network's resources, training, offices, and more. We also prioritize your personal and professional development with opportunities like on-site Lunch n' Learns, conferences and online cours

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