Digital Marketing Specialist

2 weeks ago


Aurora, Canada York Regional Police Full time

**Job Description**:
**Job Title**:Digital Marketing Specialist**Posting Start Date**:10/16/24**Closing Date**:10/29/24

**Requisition ID**:1368

**Title**:Digital Marketing Specialist

**Branch**:Executive

**Service**:Executive Services

**Bureau**:Marketing, Communications & Brand

**Unit**:Strategic Communications

**Salary**:$94,731.00 - $100,178.00 per annum

**Status**:Job Type**:Full-Time, Job Posting Type: Civilian, R/T: Regular

**Openings**:2

**Location**:
**Position Purpose**

The purpose of the position is to design and maintain all York Regional Police digital properties, including yrp.ca and YRPNet. This position will play an integral role in upholding the brand, reputation and communication objectives of York Regional Police.

**Major Duties & Responsibilities**

Participate in Marketing and Corporate Communications’ planning process by recommending the strongest digital strategies and tactics to optimally engage with the citizens York Region, across all digital platforms.
Act as a key project member on the redesign of the YRP website, providing strategic input into the UX, UI and content to ensure the successful launch of the new site.
Support the launch and implementation of YRP’s new SEO strategy, leveraging data and insights from YRP.ca to ensure that the site content and customer experience are optimized for search engines most commonly adopted by community members.
Collaborate with cross-functional teams including IT and other members of MARCOM, ensure YRP’s digital platforms are built and configured to support integrations, content and design updates and compatibility of the platform’s infrastructure.
Lead a regular maintenance schedule for all of YRP’s digital platforms, which would include troubleshooting, debugging, updating the site with system patches and scripts, upgrades.
Coordinate digital projects through planning, developing, testing, evaluating and advising project teams on effectiveness of new digital solutions (new apps, online forms, site architecture).
Recommend and implement key content and design updates to optimize the visitor experience, providing the strongest content for both YRP and community members.
Maintain and optimize the site map, navigation bar and customer journey for all digital properties.
Track, measure and monitor the performance of all digital properties through the adoption of web analytics and insights using a combination of tools and reporting methodologies.
Design and implement a set of standardized weekly, monthly and annual reports to communicate ongoing insights about YRP’s digital properties.
Participate in project development teams to ensure technical viability of end product, analyzing and evaluating client projects and technical needs, providing solutions and relating project scopes peripherally related requirements to project development teams and clients.

**Education, Licensing & Certifications**

Successful completion of a four (4) year degree in Business, Marketing, Communications, Digital Marketing or a related field.

Equivalent experience would be considered in the absence of required education.

**Experience**

Minimum of four (4) years of previous experience in a related role implementing initiatives and projects related to a digital strategy and properties, including creation and management.

**How to Apply**

Please submit your cover letter and resume as one PDF document,



  • Aurora, Canada Flow Marketing Full time

    At Flow we develop and produce national events and programs that move Canada. From mental health programs in schools and companies to large scale community events, our aim is to inspire action to enrich communities. **The Opportunity** **What Your Day-to-Day Will Look Like**: - Content creation for social media platforms including LinkedIn, YouTube,...


  • Aurora, Canada Bulk Barn Full time

    About Us Established in 1982, Bulk Barn is Canada's largest bulk food retailer with close to 300 stores and growing! The key to our success is progressive thinking, detailed/ methodical planning and flawless execution by passionate people across our organization. We strive to foster a balanced and flexible culture that benefits both our customers and...


  • Aurora, Canada VICTORIA MONTESSORI SCHOOL Full time

    Education: College/CEGEP - Experience: 2 years to less than 3 years **Tasks**: - Conduct comparative research on marketing strategies for industrial and commercial products - Assist in the preparation of brochures, reports, newsletters and other material - Develop, implement and evaluate communication strategies and programs - Gather, research and prepare...


  • Aurora, Canada VICTORIA MONTESSORI SCHOOL Full time

    Education: College/CEGEP - Experience: 2 years to less than 3 years - **Tasks**: - Prepare written material such as reports, briefs, website content - Prepare reports, research papers, educational texts or articles - Advise clients on advertising or sales promotion strategies - Assist in the preparation of brochures, reports, newsletters and other...

  • Marketing Specialist

    2 months ago


    Aurora, Canada York Catholic District School Board Full time

    YORK CATHOLIC DISTRICT SCHOOL BOARD Marketing Specialist One (1) Permanent Full-Time Position Exempt Level 6 $72,810 to $92,459 per annum **Position Summary**: **Major Responsibilities**: Plan and execute initiatives to promote the YCDSB in target audiences through a variety of channels Brainstorm innovative marketing ideas that will positively position the...

  • Marketing Coordinator

    5 months ago


    Aurora, Canada Kinnext Health Full time

    Are you a talented and dynamic individual with a passion for marketing and clinic management? Kinnext Health is seeking a highly motivated Marketing Coordinator to join our team. This role offers an exciting opportunity to work remotely while contributing to the growth of our clinic through digital performance marketing and clinic management tasks. If you...

  • Marketing Coordinator

    2 months ago


    Aurora, Canada Apple Self Storage Full time

    As a Marketing Coordinator, you will play a key role in supporting the marketing department in daily activities while gaining experience and opportunities to take on more responsibility. Reporting to the Marketing Manager, you will assist in a variety of tasks designed to drive growth, improve processes, and maintain our brand’s visibility across multiple...


  • Aurora, Canada TC Transcontinental Full time

    **Loyalty Marketing Signage Specialist - 6 month Contract**: - Aurora - Ontario - 10362BR **Job description and requirements** - We require a Loyalty Marketing specialist for a**We have been driving innovation since 1976.** With over 8,000 employees and 41 production sites, TC Transcontinental is a leader in the packaging and printing industry, as well as...

  • Operations Specialist

    2 months ago


    Aurora, Canada Blakely Full time

    **We are looking for you!** The Operations Specialist (OS) is the glue that keeps projects and people together at Blakely. They bring the required skills and leadership to effectively manage campaigns from inception to completion within the agency. The OS is the consummate collaborator who brings stakeholders together to problem solve and ensure successful...


  • Aurora, Ontario, Canada I N D U C A N A D A I N C . Full time

    Job Title: Marketing Project ManagerWe are seeking a highly skilled Marketing Project Manager to join our team at I N D U C A N A D A I N C. The successful candidate will be responsible for developing and implementing marketing strategies to promote our business and drive growth.Key Responsibilities:Develop and implement marketing strategies to promote our...


  • Aurora, Ontario, Canada I N D U C A N A D A I N C . Full time

    Job Title: Marketing Project ManagerWe are seeking a highly skilled Marketing Project Manager to join our team at I N D U C A N A D A I N C. The successful candidate will be responsible for developing and implementing marketing strategies to promote our business and drive growth.Key Responsibilities:Develop and implement marketing strategies to promote our...


  • Aurora, Canada I N D U C A N A D A I N C . Full time

    Work Term: Permanent - Work Language: English - Hours: 30 hours per week - Education: Bachelor's degree - Experience: 1 year to less than 2 years **Tasks**: - Develop all kinds of events for publicity, fundraising and information purposes - Evaluate communication strategies and programs - Oversee the preparation of public written material - Provide...


  • Aurora, Ontario, Canada I N D U C A N A D A I N C . Full time

    Job Title: Marketing Project ManagerWe are seeking a highly skilled Marketing Project Manager to join our team at I N D U C A N A D A I N C. The successful candidate will be responsible for developing and implementing marketing strategies to promote our business and drive growth.Key Responsibilities:Develop and implement marketing strategies to promote our...


  • Aurora, Ontario, Canada I N D U C A N A D A I N C . Full time

    Job Title: Marketing Project ManagerWe are seeking a highly skilled Marketing Project Manager to join our team at I N D U C A N A D A I N C. The successful candidate will be responsible for developing and implementing marketing strategies to promote our business and drive growth.Key Responsibilities:Develop and implement marketing strategies to promote our...


  • Aurora, Canada GoldenHome Cabinetry Eastern Canada Inc. Full time

    **Company Overview**: GoldenHome Cabinetry is one of the world’s leading cabinet makers, with many locations stretching across China, Australia, Middle East, the U.S. and Canada. We are expert in a variety of finishes including Matte and High Gloss, Laminates, Melamine etc. Our goal is to become one of the largest and higher quality frameless cabinetry...


  • Aurora, Ontario, Canada KW Realty Centres Full time

    Unlock Your Potential as a Real Estate Acquisition SpecialistFrequently recognized as the most innovative and agent-friendly brokerage in Canada, KW Realty Centres Aurora/Newmarket is a busy well-established office with over 230 agents. We are #1 in market share in our area.As a Real Estate Acquisition Specialist, you will play a crucial role in the growth...


  • Aurora, Canada I N D U C A N A D A I N C . Full time

    Work Term: PermanentWork Language: EnglishHours: 30 hours per weekEducation: Bachelor's degreeExperience: 1 year to less than 2 yearsTasksDevelop all kinds of events for publicity, fundraising and information purposesEvaluate communication strategies and programsOversee the preparation of public written material Provide consultation on planning and starting...


  • Aurora, Canada I N D U C A N A D A I N C . Full time

    Durée de l'emploi: PermanentLangue de travail: AnglaisHeures de travail: 30 hours per weekEducation: Expérience: EducationBachelor's degreeTasksDevelop all kinds of events for publicity, fundraising and information purposesEvaluate communication strategies and programsOversee the preparation of public written material Provide consultation on planning and...


  • Aurora, Ontario, Canada pt Health Full time

    Physiotherapy Specialist OpportunityWe are seeking a skilled Physiotherapy Specialist to join our team at Lifemark Physiotherapy Aurora. As a Physiotherapy Specialist, you will have the opportunity to work with a multi-disciplinary team of clinicians and provide high-quality care to our patients.Key Responsibilities:Provide hands-on manipulation to the...


  • Aurora, Ontario, Canada KW Realty Centres Full time

    About the RoleWe are a high-performance real estate team seeking a full-time Real Estate Acquisitions Specialist to join our dynamic team. As a key member of our acquisitions team, you will be responsible for identifying, evaluating, and closing real estate deals that drive business growth and success.Key ResponsibilitiesLead Generation: Respond promptly to...