Conversion Rate Optimization

4 weeks ago

Toronto, Canada Onlia Full time

**Onlia’s mission: Bring clarity to Insurance**

Onlia offers innovative digital insurance and a telematics app that incentivises good driving to the Ontario market. Onlia’s mission is to bring clarity to insurance and simplify consumer’s relationship with their insurance company through a digital experience, and best in class customer service. Launched in 2018, Onlia is a joint venture between Achmea, the largest insurance group of the Netherlands, and Fairfax Financial, a Canadian-based financial holding company.

We are here to disrupt insurance in Ontario and are building a team of heavy hitters to make that a reality. We work collaboratively in a fast-paced and agile environment. Every member of our team is empowered to take ownership of their role, and to assist in the build of a best-in-class experience for our customers.

Do you have a mind that is both analytical and creative? Are you fascinated by how people use products and technology? Do you ALWAYS think about the customer first? If so, Onlia is looking for an experienced Conversion Rate Optimization Lead to be a key contributor to optimizing the performance of our webs. In this role you will be take the lead on evaluating and crafting conversion-centric, digital strategies and experiences to help improve the metrics that matter most

**Key Accountabilities**:
**KA 1** Create and drive the conversion rate strategy that optimizes sales funnel, marketing campaigns, and landing pages, proactively uncovering opportunities and making data-informed decisions.

**KA 2** Manage and improve conversion points in the visitor journey to drive sales and exceed site goals.

**KA 3** Increase visitor-to-sale conversion through fast and actionable A/B testing

**KA 4 **Test improvement proposals and other deliverables that help inform the ideal experiences for our customers leveraging

**KA 5** Manage site navigation, search, taxonomy, categories, filters, and product placement by setting the eCommerce strategy

**KA 6** Daily analysis and management of our brand’s website. This involves monitoring Google Analytics, customer feedback, Metabase and other data to identify opportunities to improve the user’s digital journey.

**KA 7 **Work with the development team to implement site updates and improvements to make sure the site is fast and error-free for all users.

**KA 8 **Collaborate with a multifunctional team to implement new web content and features

**KA 9 **Conduct competitive research and assessment that generate actionable insights.

**KA 10 **Stay on top of Conversion Rate Optimization trends and best practices/tools

**KA 11 **Provide updates on performance of our channels.

**Qualifications and Competencies**:

- A degree in marketing or a related field required
- At least 8 years of experience in a marketing conversion role
- Must be able to work collaboratively and effectively with communicate with teams and stakeholders
- Experience using conversion assistance tools such as Google Analytics, Google Optimize, Google Tag Manager, Google Optimize, Hotjar etc.
- Experience with Sitecore an asset
- Knowledge of HTML, CSS and Javascript are a plus.
- A strong technical foundation and background in digital marketing
- Critical thinker and strong attention to detail
- Superb time management and project management skills
- Passion for CRO, UX and overall digital marketing.

**WORKING AT ONLIA**

Our aim is to create a workforce that is diverse, promotes positivity, and demonstrates the values of equality, fairness, and respect in everything we do. We are dedicated to an anti-discrimination approach and provide equal opportunity for employment and advancement throughout Onlia regardless of gender, race, ethnicity, national origin, age, sexual orientation or identity, education, or disability. We respect and value diverse life experiences and cultures and ensure that all voices are valued and heard.

**Salary**: Up to $140,000.00 per year

Schedule:

- 8 hour shift
- Monday to Friday

Work Location: Hybrid remote in TORONTO, ON

  • Conversion Rate Optimization

    2 weeks ago

    Toronto, Ontario, Canada Onlia Full time

    Onlia's mission: Bring clarity to InsuranceOnlia offers innovative digital insurance and a telematics app that incentivises good driving to the Ontario market. Onlia's mission is to bring clarity to insurance and simplify consumer's relationship with their insurance company through a digital experience, and best in class customer service. Launched in 2018,...

  • Conversion Rate Optimization Specialist

    3 weeks ago

    Greater Toronto Area, Canada PocketHealth Full time

    What if you could personally impact the future of healthcare? As part of the PocketHealth team, you will enable hospitals and clinics across North America — and more importantly, empower over a million patients — to discover a better healthcare experience. PocketHealth is a patient-centric platform that enables hospitals and clinics across North America...

  • Conversion Optimization Strategist

    4 weeks ago

    Toronto, Canada Jobber Full time

    **Does driving growth at one of Canada's fastest growing startups excite you?**: Then Jobber might be the place for you! We're looking for a **Conversion Optimization Strategist **to work on conversion optimization programs as part of our Marketing department. Jobber exists to help people in small businesses be successful. We work with small home service...

  • Senior Website

    4 weeks ago

    Toronto, Canada AgencyAnalytics Inc Full time

    Description Are you a talented website project manager, SaaS merchandiser, and conversion optimization expert with experience in site management, A/B testing, website conversion rate optimization, Google Analytics 4, and developing engaging website user experiences? Excited about executing highly effective website analytics, optimization, and development...

  • Team Lead, Personalization, Optimization,

    3 weeks ago

    Toronto, Canada Questrade Financial Group Full time

    Questrade Financial Group (QFG) of Companies is committed to helping our customers become much more financially successful and secure. We are everything a traditional financial institution is not. At QFG, you will be constantly moving forward, bringing the future of fintech into existence. You will be a part of a collaborative team that cares deeply about...

  • Quality Assurance Analyst/optimization

    4 weeks ago

    Toronto, Canada Triumph Advertising Inc. Full time

    Triumph Advertising inc is searching for a conversion specialist to optimize and manage our conversion rates for our online marketing campaigns. In this role, you will perform analyses and testing to determine the best strategies for our business with the goal of improving our sales conversions. To ensure success, you should be passionate about digital...

  • Conversion Copywriter

    3 weeks ago

    Toronto, Canada Wise Publishing, Inc. Full time

    **Job Title**: Conversion Copywriter **Salary Range**: $70,000- $80,000 depending on experience **About Wise Publishing**: Wise Publishing, Inc. is a digital publisher and technology company but we’re much more than that; we’re a group of talented, passionate people who believe that consumers deserve the best possible information to help them make smart...

  • Quality Assurance Analyst/optimization

    2 weeks ago

    Toronto, Ontario, Canada Triumph Advertising Inc. Full time

    Triumph Advertising inc is searching for a conversion specialist to optimize and manage our conversion rates for our online marketing campaigns. In this role, you will perform analyses and testing to determine the best strategies for our business with the goal of improving our sales conversions.To ensure success, you should be passionate about digital...

  • Web Optimization Manager

    2 weeks ago

    Toronto, Ontario, Canada CARFAX Full time

    Description Join Team CARFAX as a Web Optimization Manager One last thing: Our four-day week continues in Summer 2024 CARFAX is seeking a Web Optimization Manager who will own, manage, and strategize our A|B Testing initiatives across the entire roadmap of product. This role will use the power of testing data to optimize products and enhance our...

  • Web Optimization Manager

    4 weeks ago

    Toronto, Canada CARFAX Full time

    Description Join Team CARFAX as a Web Optimization Manager One last thing: Our four-day week continues in Summer 2024 CARFAX is seeking a Web Optimization Manager who will own, manage, and strategize our A|B Testing initiatives across the entire roadmap of product. This role will use the power of testing data to optimize products and enhance...

  • Product Manager, Digital Optimization

    3 weeks ago

    Toronto, Canada Air Canada Full time

    **Description** **Being part of Air Canada is to become part of an iconic Canadian symbol, recently ranked the best Airline in North America. Let your career take flight by joining our diverse and vibrant team at the leading edge of passenger aviation.** At Air Canada, we are passionate about building great digital customer experiences that help our...

  • Director Customer Optimization

    2 weeks ago

    Toronto, Canada BMO Financial Group Full time

    33 Dundas Street West Toronto Ontario,M5G 3C2 The Director Customer Optimization & Process Management develops and leads the strategy to optimize customer contacts within and across channels. The leader will work closely with P&BB product and channel leaders to drive incremental revenue and ensure that targeted communications are continually improving...

  • Product Manager

    2 months ago

    Toronto, Canada Forhyre Full time

    Are you passionate about the future of AI and its potential to transform business operations? Join ChatBotz.ai, an innovative company at the forefront of developing intelligent chatbot solutions. We are seeking a highly skilled and motivated Product Manager to lead our Conversational AI team. As a Product Manager - Conversational AI at ChatBotz.ai, you...

  • Director Customer Optimization

    2 weeks ago

    Toronto, Ontario, Canada BMO Full time

    Application Deadline: 04/29/2024Address:33 Dundas Street WestThe Director Customer Optimization & Process Management develops and leads the strategy to optimize customer contacts within and across channels. The leader will work closely with P&BB product and channel leaders to drive incremental revenue and ensure that targeted communications are continually...

  • Conversational AI Designer

    4 weeks ago

    Old Toronto, Canada Netomi Full time

    At Netomi AI, we are on a mission to create artificial intelligence that builds customer love for the world’s largest global brands.Some of the largest brands are already using Netomi AI’s platform to solve mission-critical problems. This would allow you to work with top-tier clients at the senior level and build your network. Backed by the world’s...

  • Conversational AI Designer

    4 weeks ago

    Old Toronto, Canada Netomi Full time

    At Netomi AI, we are on a mission to create artificial intelligence that builds customer love for the world’s largest global brands.Some of the largest brands are already using Netomi AI’s platform to solve mission-critical problems. This would allow you to work with top-tier clients at the senior level and build your network. Backed by the world’s...

  • Optimization Specialist

    2 weeks ago

    Toronto, Ontario, Canada Carfax Full time

    Isn't it time you bragged about where you work? At CARFAX, we do, every day. We pride ourselves on being mission-focused on helping to grow a brand built on accuracy and integrity. We care deeply about our products and our customers. We're more than just a company: We help millions of consumers make more-informed decisions every day. We know that our...

  • Conversational AI Developer

    4 weeks ago

    Toronto, Ontario, Canada Bell Full time

    Req Id: At Bell, we do more than build world-class networks, develop innovative services and create original multiplatform media content - we advance how Canadians connect with each other and the world. If you're ready to bring game-changing ideas to life and join a community that values, professional growth and employee wellness, we want you on the Bell...

  • Optimization Specialist

    4 weeks ago

    Toronto, Canada CARFAX Full time

    Description Join Team CARFAX as an Optimization Specialist   One last thing: Our 4-day summer work week continues in 2024 CARFAX’s marketing team works towards real-time, immediate-impact solutions that effect our long-term strategy goals in the world of automotive. We are helping shape the way both consumers and our dealer partners think about the...

  • Optimization Specialist

    13 hours ago

    Toronto, Canada CARFAX Full time

    Description Join Team CARFAX as an Optimization Specialist   One last thing: Our 4-day summer work week continues in 2024 CARFAX’s marketing team works towards real-time, immediate-impact solutions that effect our long-term strategy goals in the world of automotive. We are helping shape the way both consumers and our dealer partners think about the...