E-commerce Marketing Manager

3 months ago

Edmonton, Canada The Brick Full time

Is this job for you?:
The Brick is one of the top destinations for home furnishings in Canada. We’re known for our great value products, customer service and over 220 locations across the country and growing. Our website is also growing, and we’re expanding our efforts in digital marketing to accommodate the growing demand for online retail.

**Responsibilities**:

- Work closely with the marketing team to implement promotional changes on the website, aligning it with The Brick's marketing campaigns.
- Ensure consistent messaging and branding across all promotional materials and channels.
- Act as a liaison between external marketing teams (flyers, TV, digital) and internal E-commerce department stakeholders to ensure seamless communication and integration.
- Coordinate the timing and placement of marketing materials on the website to support external campaigns effectively.
- Collaborate with the design team to develop engaging homepage creative, including home hero banners and promotional banners.
- Ensure that the website's creative elements are visually appealing, on-brand, and aligned with marketing objectives.
- Manage vendor marketing initiatives on the website, such as website takeovers, paid banner placements, and paid product placements.
- Optimize vendor marketing programs to enhance customer experience and drive conversions.
- Utilize Adobe Workfront or other project management tools to coordinate the design team's tasks and ensure timely project delivery.
- Set and enforce proofing deadlines and maintain overall project timelines.
- Regularly review the website to ensure that all creative materials are accurately placed and align with the brand's visual identity.
- Identify opportunities for website enhancements to improve user experience and engagement.
- Oversee and implement strategic SEO initiatives to optimize website performance, enhance organic search visibility, and drive targeted traffic growth.
- Other tasks as assigned

Qualifications:

- Strong project management skills and the ability to handle multiple projects simultaneously.
- Proficiency in Adobe Workfront or similar project management software an asset.
- Excellent communication and collaboration skills to work effectively with cross-functional teams.
- Detail-oriented with a keen eye for creative elements and design consistency

Why The Brick?:

- Flexible “employer-paid” benefits including Health, Dental and Paramedical Services for you and your family
- Competitive pay
- Paid training
- Career progression program
- Access to free personal development training
- Employee discounts & Personal "Paid" days off
- Be a part of Canada’s largest home furnishings retailer
- We welcome all abilities to apply.

We thank all those who apply; however, only those applicants chosen for an interview will be contacted.

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