Product Specialist, Hospital

2 weeks ago

Montréal, Canada Astellas Full time

At Astellas, we’re united by a single purpose: to positively impact patients’ lives by turning innovative science into value for patients and improving their health. Our patient-focused approach drives our strategic thinking and informs our day-to-day decision-making.

**Description**

Responsible for achieving annual sales forecasts through professional implementation of approved sales and marketing materials. Results are achieved by managing a complex, scientific, clinical and customer landscape as well as by navigating and understanding the complex network structure and interdependencies of therapeutic area agencies, centers, hospitals and private practice.

Product Specialists have a solid scientific understanding, clinical acumen and expert knowledge of Astellas and competitor products. This knowledge is essential to conduct knowledge exchange with multiple clinical specialties in the assigned therapeutic area on clinical trials, disease state, screening and patient identification, practice structure, clinical care pathways and integrated models of care to enhance patient outcomes. In addition, the Product Specialist engages with all targeted academic and community-based health care specialists in a professional and ethical manner to promote and educate on assigned Astellas products.

**Essential Job Duties**

Achieves annual sales forecasts through professional implementation of approved sales and marketing materials. Promotes assigned Astellas brands to all associated and relevant targeted academic and community-based health care specialties in a professional manner. Effective use of clinical studies to communicate the benefits of Astellas pharmaceutical brands.

Manages a complex scientific, clinical and customer landscape across the multi organ transplant therapeutic area. Also responsible for navigating and understanding the complex network structure and interdependencies of therapeutic area agencies, centers, hospitals and private practice along with stakeholder mapping.

Develops key account plans by leveraging knowledge of clinical and business landscape in the assigned therapeutic area in collaboration with the Franchise Lead and internal teams.

Creates and maintains an annual territory business plan to maximize business opportunities and achieve annual territory objectives while managing territory budgets. Contributes to the development and execution of national and regional strategies and tactics to ensure the achievement of annual sales goals within assigned geography.

Contributes to annual strategic brand planning and tactical idea generation as required. Provides prompt and accurate feedback of customer responses to marketing pieces.

Interacts with relevant stakeholders, including assigned therapeutic area nurses, pharmacists, and reimbursement navigators to ensure appropriate use of Astellas products, resolving and triaging reimbursement issues and ensuring product access. Experts on Astellas Patient Assistance Program including supportive services to increase patient care and access.

Partners with Patient Access Managers to drive regional access strategies, clinician engagement and messaging as appropriate. Close collaboration with Medical Affairs as appropriate and head office colleagues to align on activities and information sharing.

Identifies unmet educational needs of health care professionals and delivering non-promotional learning programs aligned with APCA Approved Education Strategies set forth by the brand team to facilitate exchange of information on related scientific and clinical issues. Organizes and conducts learning activity events adhering to Astellas Learning Programs SOP and IMC Code of Ethical Practices.

Creates and leads workshops at sales meetings as assigned by RSM. Assists with regional or national marketing initiatives and projects in part or in whole as agreed upon by Marketing and Franchise Lead.

Uncovers opportunities that enhance the eventual quality of patient care and create greater visibility for APCA as a partner in Canadian Health Care.

Completes all administrative responsibilities as outlined by the Franchise Lead or designate. Maintains a current database and customer interface history utilizing the software packages provided by APCA. Maintains a diary of ongoing performance in order to facilitate effective year end performance reviews and plan for ongoing development.

Attends important national and international conferences as agreed upon by the Franchise Lead and approved by Director. Attends three sales meetings per year and other APCA and external meetings as required.

Demonstrates consistent strong teamwork, winning attitude and positive approach.

Maintains at all times a professional, respectable and dignified image as a representative of APCA.

Maintains all company capital in good working order, including computers, office equipment and company vehicle etc.

Accountable for maintaining a thorough understanding and adherence to a

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