Lease Development Specialist
6 months ago
DESCRIPTION DU POSTE
Le ou la spécialiste du développement de la location relève directement du chef de direction, solutions, vente au détail de Location SCI, une entreprise qui fournit des services de location captive pour les marques Alfa Romeo, Chrysler, Dodge, Jeep, RAM et Maserati. Ses principales fonctions consistent à gérer les relations, à offrir de la formation sur la location, à augmenter le volume de location grâce à la mise en œuvre de programmes et de stratégies de développement, à augmenter le taux de fidélisation des concessionnaires, à augmenter les achats aux enchères et à fournir un soutien et une assistance à nos équipes de crédit, de financement, de services de location, de fin de location et de remise en marché. En outre, la personne choisie sera chargée d’atteindre les objectifs mensuels et annuels basés sur les performances.
RESPONSABILITÉS
Établir et gérer des relations à tous les niveaux des concessions Stellantis et Maserati (DG, DP, personnel des ventes, DV, directeur des véhicules d’occasion, directeur des finances, etc.) dans une région définie:
- Agir au mieux des intérêts de toutes les parties, y compris de l’entreprise, en faisant preuve de cohérence et de professionnalisme dans tous les échanges.
- Gérer les informations et les activités requises sur les comptes à l’aide de Salesforce.
- Former le personnel des concessions pour qu’il puisse mieux vendre les contrats de location à leurs clients et les gérer, de la signature jusqu’à l’éventuel renouvellement, au rachat ou à la restitution du véhicule loué.
- Mettre en œuvre des stratégies de croissance du volume des locations qui se concentrent sur tous les aspects de notre entreprise (en amont, auprès de la clientèle, en aval).
- Soutenir les initiatives mensuelles des programmes de crédit, de financement, de services de location, de fin de location et de remise en marché; fournir un retour d’information et des idées pour de nouveaux programmes.
- Promouvoir et vendre les produits et programmes de Location SCI aux concessionnaires, y compris le Plan UsurePlus.
- Augmenter le volume des transactions de location par l’intermédiaire de diverses initiatives stratégiques auprès des prêteurs et des fournisseurs.
- Développer les relations avec les concessionnaires franchisés FCA et Maserati pour l’achat de véhicules de retour de location.
- Développer une base d’acheteurs en ligne et aux enchères physiques pour nos véhicules de retour de location.
- Mettre en œuvre des stratégies de fidélisation des clients à la location par l’intermédiaire de la gestion de portefeuilles.
- Soutenir le développement et la mise en œuvre de toute nouvelle modification des processus de travail entre les services internes et les concessionnaires FCA.
- Participer activement aux réunions de vente hebdomadaires (en mode virtuel pour l’instant) et aux réunions de vente annuelles, ainsi qu’aux conférences organisées à l’échelle de l’entreprise (en mode virtuel pour l’instant).
Atteindre les objectifs mensuels et annuels basés sur la performance en gérant les indicateurs clés de performance du programme de location, qui comprennent, mais ne sont pas limités à ce qui suit:
Taux d’acquisition
- Volume de financement des véhicules loués
- Volume de vente du Plan UsurePlus
- Approbation des demandes
- Transactions impeccables
- Taux de pénétration auprès des concessionnaires
- Moyennes des transactions financées par concessionnaire
Taux de rétention
- Taux de rachat des concessionnaires d’origine
- Gestion de portefeuille
- Taux de retour au concessionnaire d’origine
- Achats aux enchères des concessionnaires
Croissance des ventes
- Fidélisation - taux de renouvellement des locataires
- Taux de concessionnaires actifs
- Conquête - nouveaux concessionnaires acheteurs aux enchères
- Optimisation des canaux de distribution - part des concessionnaires achetant dans le cadre d’une vente fermée en amont
Satisfaction des concessionnaires
- Sondage annuel sur la satisfaction des concessionnaires - Que pouvons-nous faire en tant qu’entreprise pour impliquer davantage les concessionnaires FCA dans la location, la fidélisation et l’achat aux enchères?
COMPORTEMENT
- Persistance : faire preuve de ténacité et de volonté d’atteindre les objectifs.
- Sens de l’humour : parfois, il faut savoir en rire.
- Proactivité : travailler de façon autonome. Présenter de nouvelles idées à l’entreprise.
- Souplesse, faculté d’adaptation : s’adapter rapidement à l’évolution des priorités et des situations. Réagir efficacement aux situations complexes et aux changements. Réaliser que la routine peut parfois changer.
- Enthousiasme : démontrer une passion et un dévouement pour son travail. Être animé.e d’une attitude positive.
- Éthique professionnelle : manifester une ferme volonté de travailler fort et parfois
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