CRM Operations Specialist

6 months ago

Toronto, Canada Indigo Full time

Description de l'entreprise

Dedicated to telling stories and creating experiences, Indigo is always looking for bright, energetic and customer-focused people who can help bring our exciting mission to life in one of our more than 170 Indigo, Indigospirit, Chapters and Coles stores across Canada. We offer a variety of exciting opportunities at our retail stores, distribution centres, and home office for people who share our passions and want to be part of a dynamic and enriching culture.

WHO WE ARE

We love books and all things beautiful
We are Canada's Cultural Department Store
Books are our heart and our soul and Great Books are JUST the Beginning

**We play by the following rules**:
We exist to add joy to our customers' lives each and every time they interact with us and our products
Our job is to create joyful moments for our customers
We treat each other the way we'd treat a valued friend
We inspire each other to do our best work
We seek to ignite creativity and innovation every day
We give back to the communities in which we operate

Description du poste

The Operations Specialist, CRM is responsible for supporting the continuous management and improvement of marketing data and infrastructure to directly support targeted campaigns. This role acts as the bridge between data engineering & data science to marketing teams, helping to understand, structure, and provide customer datapoints from Snowflake to Segment for self-service. This role is also responsible for maintaining rigorous documentation of CRM automated processes and promotion information to support execution in partnership with analysts.

KEY PERFORMANCE METRICS

Demonstrated improvement of customer marketing processes
Timely and accurate delivery of targeted offer execution
Improvements in quality and accuracy of customer data available to marketing teams
High independence in managing own day-to-day work deliverables
Collaboration with internal partners on key processes
Contribution to overall Customer Data & Analytics knowledge and methodology

KEY ACCOUNTABILITIES

Functional

Manage the automation of all CRM offers to increase operational efficiency and streamline internal workflows.
Create and own documentation for any new data processes and ensure that existing documented processes are up to date.
Support end-to-end testing of targeted offers in partnership with IT, Operations, and Performance Marketing teams.
Execute targeted offer campaigns, including customer activation and audience syncs, and work with CRM analysts and channel owners to ensure correct audience identification.
Create and maintain a targeted offers library to organize promotion details needed for execution and measurement.
Investigate customer service inquiries related to targeted offers
Partner with analysts, data science, and data engineering to consolidate customer marketing data and enable its availability to marketing teams
Act as an advocate for the customer by placing them at the forefront of all design and decision-making processes
Challenge the status quo and consistently identify areas for improvement, diagnose issues and work to resolve them

People

Collaborate with others to drive flexible and iterative solutions quickly and easily.
Share technical knowledge with others and seek to learn from those more knowledgeable than yourself.
Help others see the impacts of their efforts and proactively engage other functions to get input.
Encourage others to freely share their point of view and be open to feedback.

Cultural

Model Indigo's beliefs and convey a positive image in everything you do
Celebrate the diversity of thought and have an open mindset
Take an active role in fostering a culture of continual learning, taking risks without the fear of making mistakes
Embrace, champion, and influence change through your team and/or the organization

SCOPE

**Reports to**: Senior Manager, Customer Engagement
**Manager once Removed (MOR)**: Director, Loyalty

KEY RELATIONSHIPS

**Internal**:
Loyalty
Performance Marketing
Data Engineering
Data Science
IT

**External**:
3rd party data, service and solution providers

**Qualifications**:
QUALIFICATIONS

Work Experience / Education / Certifications

2+ years of CRM Administration experience
Post-secondary education in a quantitative field or equivalent experience
Ability to work with complex datasets
Strong SQL programming skills required - experience with Snowflake, an asset
Experience working with a customer data platform (e.g. Segment) preferred
Moderate to advanced Excel skills
Experience with version control (e.g. Git) and collaboration on codebases
Experience in CRM marketing, customer intelligence and campaign management is an asset

Competencies / Skills / Attributes

Process-oriented, high attention to detail, and strong organizational skills
Strong analytical skills with the ability to interpret data
Proactive and a demonstrated interest in customer data and digital marketing
Effective communication skills that

  • Enterprise Marketing Automation Specialist

    3 weeks ago

    Toronto, Ontario, Canada JAM CRM Full time

    We are JAM CRM, an award-winning CRM agency committed to delivering innovative solutions. We're seeking a skilled Enterprise Marketing Automation Specialist to join our team of experts in creating exceptional work and achieving outstanding results.Job SummaryThis is a challenging role that requires expertise in deploying complex marketing automation...

  • Senior Marketing Automation Specialist

    1 day ago

    Toronto, Ontario, Canada JAM CRM Full time

    We are JAM CRM, an award-winning, game-changing CRM agency located in Liberty Village. As a Senior Marketing Automation Specialist, you will play a key role in setting up, testing and deploying complex data-driven marketing campaigns for Canada's top brands.

  • Marketing Automation Specialist

    3 weeks ago

    Toronto, Ontario, Canada JAM CRM Full time

    Role OverviewWe are JAM CRM, a renowned CRM agency in Liberty Village, dedicated to delivering exceptional work for our clients. We're seeking a Marketing Automation Specialist to join our team of over 150 communication experts.This role involves working with account and development teams to set up, test, and deploy complex, dynamic marketing campaigns for...

  • Strategic Marketing Operations Specialist

    20 hours ago

    Toronto, Ontario, Canada JAM CRM Full time

    We are JAM CRM, an award-winning game-changer in the CRM industry.We're looking for a Strategic Marketing Operations Specialist to join our team of over 150 experts dedicated to creating incredible work and smashing personal and professional goals.You'll work with account and development teams to set up, test, and deploy complex data-driven marketing...

  • Creative Communications Specialist

    6 days ago

    Toronto, Ontario, Canada JAM CRM Full time

    About JAM CRMWe are a forward-thinking, award-winning CRM agency based in Liberty Village.Salary & BenefitsThe estimated salary for this role is $80,000 - $110,000 per year, depending on experience.Job DescriptionWe are seeking a skilled Creative Communications Specialist to join our team of over 150 experts dedicated to creating exceptional work and...

  • CRM Platform Operations Specialist

    5 hours ago

    Toronto, Canada Romspen Investment Corporation Full time

    Job Title: CRM Platform Operations SpecialistWe are seeking a highly skilled and experienced CRM Platform Operations Specialist to join our team at Romspen Investment Corporation.About the RoleThe successful candidate will work closely with the IT team and end-users to maintain and oversee daily CRM activities, as well as support new project initiatives....

  • CRM Specialist

    6 months ago

    Toronto, Canada Sunwing Vacations Group Full time

    **About Us**: **The Opportunity**: Under Sunwing Vacations, we are looking for a CRM Specialist to join us in making vacation dreams come true. As the CRM Specialist, you will be responsible for the end-to-end delivery of promotional and triggered CRM campaigns. You will also manage customer data and utilize marketing technology platforms to build target...

  • CRM Specialist

    3 months ago

    Toronto, Canada Uniqlo Canada Full time

    **Job Title**:CRM Specialist **Location**:Toronto (On-site) **Reporting to** **CRM Manager *** **About UNIQLO** UNIQLO is a brand of Fast Retailing Co. (FR), a global Japanese retail holding company that designs, manufactures and sells clothing under multiple brands including: GU, Theory, Helmut Lang, PLST (Plus T), COMPTOIR DES COTONNIERS, PRINCESSE...

  • IT Support Specialist

    1 month ago

    Toronto, Ontario, Ontario, Canada JAM CRM Full time

    We are JAM Direct, an award-winning, game-changing, forward-thinking, CRM agency tucked away in trendy Liberty Village. We’re looking for an IT Support Specialist to join our team of over 150 1:1 communication experts who are dedicated to creating incredible work, making our client’s proud, and smashing personal and professional goals along the way. With...

  • Senior CRM Operations Specialist

    3 weeks ago

    Greater Toronto Area, Canada Aiper Full time

    About the RoleAiper is seeking a highly skilled Senior CRM Operations Specialist to join our team. In this role, you will be responsible for ensuring that our CRM system is up-to-date and accurate, providing excellent support to our sales team, and maintaining all files and records according to company policies.

  • CRM Specialist

    2 months ago

    Toronto, Canada UNIQLO Full time

    Description Job Title : CRM Specialist Location : Toronto Reporting to CRM Manager About UNIQLO UNIQLO is a brand of Fast Retailing Co. (FR), a global Japanese retail holding company that designs, manufactures and sells clothing under multiple brands including: GU, Theory, Helmut Lang, PLST (Plus T), COMPTOIR DES COTONNIERS, PRINCESSE TAM TAM, and...

  • CRM Marketing Specialist

    6 months ago

    Toronto, Canada Sunwing Travel Group Full time

    **CRM Specialist** **About Us**: *** **The Opportunity**: - Under **Sunwing Vacations**, we are looking for a **CRM Specialist** to join us in making vacation dreams come true. As the CRM Specialist, you will be responsible for the end-to-end delivery of promotional and triggered CRM campaigns. You will also manage customer data and utilize marketing...

  • CRM Operations Specialist

    6 months ago

    Toronto, Canada Indigo Books & Music Full time

    **Description de l'entreprise** Dedicated to telling stories and creating experiences, Indigo is always looking for bright, energetic and customer-focused people who can help bring our exciting mission to life in one of our more than 170 Indigo, Indigospirit, Chapters and Coles stores across Canada. We offer a variety of exciting opportunities at our retail...

  • Enterprise Marketing Automation Specialist

    6 days ago

    Toronto, Ontario, Canada JAM CRM Full time

    We are JAM CRM, a leading Canadian CRM agency renowned for our innovative approach and exceptional client satisfaction. We're seeking an experienced Enterprise Marketing Automation Specialist to join our team of over 150 communication experts dedicated to delivering outstanding results.Key Responsibilities:To manage multiple Salesforce Marketing Cloud...

  • CRM Deployment Specialist

    4 months ago

    Toronto, Canada McDonald's Full time

    Position title: CRM Deployment Specialist Department: Global Technology Position band: Specialist (Global Grade 2) Reports to: Manager, RFM Data Management & Deployment Type of position: Full-Time The Opportunity Based in Toronto, the CRM Deployment Specialist will be responsible for deploying all campaigns within the Digital CRM Program. In...

  • CRM Deployment Specialist

    4 months ago

    Toronto, Canada McDonald's Full time

    Company Description:At McDonald's, we are committed to being the best, and that starts with finding the best people. We have built a team of extraordinary people from around the world. We are problem solvers, risk takers, innovators, and thought leaders that take our work seriously, but have fun doing it. We challenge ourselves to get smarter and sharper...

  • Digital Marketing Campaign Specialist

    1 day ago

    Toronto, Ontario, Canada JAM CRM Full time

    We are JAM CRM, a pioneering CRM agency based in Liberty Village. Our team of over 150 communication experts is dedicated to creating groundbreaking work and making our clients proud. We're looking for a highly skilled Digital Marketing Campaign Specialist to join our team.Key Responsibilities:Manage multiple accounts for enterprise-level clients using...

  • Senior CRM Operations Specialist

    4 days ago

    Toronto, Ontario, Canada Romspen Investment Corporation Full time

    Romspen Investment Corporation is a leading Canadian non-bank mortgage lender specializing in commercial and industrial real estate mortgages.We offer customized mortgage solutions for term, bridge, and construction financing with an overall portfolio of $3.1 billion and a 25-year investment history of over $8 billion in over 1000 real estate mortgages.The...

  • Senior CRM Operations Specialist

    6 days ago

    Toronto, Ontario, Canada Romspen Investment Corporation Full time

    Romspen Investment Corporation is a leading Canadian non-bank mortgage lender specializing in commercial and industrial real estate mortgages.We provide customized mortgage solutions for term, bridge, and construction financing.The Senior CRM Operations Specialist will work with the IT team and end users to maintain and oversee daily CRM activities, as well...

  • Highly Skilled IT Infrastructure Support Specialist

    2 days ago

    Toronto, Ontario, Canada JAM CRM Full time

    We are a dynamic and forward-thinking CRM agency, committed to delivering exceptional results for our clients. Our team of experts is dedicated to creating innovative solutions that drive success.This role offers an exciting opportunity to join our IT team as a highly skilled infrastructure support specialist. As part of our team, you will be responsible for...