Digital Marketing Campaign Specialist
2 days ago
We are JAM CRM, a pioneering CRM agency based in Liberty Village. Our team of over 150 communication experts is dedicated to creating groundbreaking work and making our clients proud. We're looking for a highly skilled Digital Marketing Campaign Specialist to join our team.
Key Responsibilities:
- Manage multiple accounts for enterprise-level clients using Salesforce Marketing Cloud and Adobe Campaign.
- Deploy complex data-driven marketing campaigns on time, from setup to testing and live launch.
- Implement personalization, dynamic content, A/B testing, and performance reporting.
- Collaborate with the account team for client UAT testing and resolve issues with vendor platform support and deliverability teams.
- Recommend process improvements and develop efficiencies to manage client expectations.
- Provide technical expertise and guidance to the account team and clients on best practices and realistic accommodations.
Requirements:
- 1-3 years of experience in email marketing or a related field.
- Proven experience deploying emails through enterprise-level ESP/marketing automation tools like Salesforce Marketing Cloud or Adobe Campaign.
- Strong understanding of HTML and CSS.
- Familiarity with scripting languages like SQL.
- Knowledge of Canada's Anti-Spam regulation (CASL).
- Experience in data-driven and creative thinking to analyze campaign results.
- Excellent organizational, analytical, and problem-solving skills.
- Ability to work in a fast-paced environment with competing deadlines and priorities.
Compensation: $80,000 - $110,000 per year, depending on experience.
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