Intern, Marketing

4 months ago

Toronto, Canada HarperCollins Publishers Full time

Overview:
We celebrate and support the differences that make each of us unique, striving to create a welcoming
workplace that ensures everyone has a voice and is able to do their best work. We welcome all applicants,
including those who identify with groups that are traditionally underrepresented in the publishing
industry including, but not limited to, Black, Indigenous, people of colour, members of the LGBTQIA2S+
community, and persons with disabilities.
Join us, and share your story.

**Job Summary**:
The Publicity & Marketing Intern is directly accountable for the execution of initiatives, promotional
plans and partnerships for the Harlequin Brand Group to increase awareness, develop audiences to drive
sales to meet the group’s strategic and financial objectives.

Reporting to the Manager, Harlequin Publicity and Communications, the Publicity & Marketing Intern will
work on a variety of initiatives for the Harlequin Brand Group’s publishing programs that fall under the
New Product & Business Development Initiatives team.

This team works closely with the brand marketing, editorial, art and sales departments to develop and
raise awareness for books and imprints through the creation of ads and sales collateral, and through
publicity efforts such as earned media coverage, bookstore events and campaigns, and industry events
like conferences and panels.

In this role, the Publicity & Marketing Intern will act as an ambassador for our books and authors, and be
responsible for researching bylines, media outlets and trends as well as creating press materials,
completing additional research projects and coordinating workback schedules and execution for ad
creative and sales collateral.

**Responsibilities**:
**Publicity Execution & Communication: (60%)**
- Within a team, research, organize and execute media campaigns, online reviews and features.
- Research media contacts and trends, and pitch journalists, book reviewers, and podcast

hosts/producers.
- Implement review copy mailings, including sending both digital and physical galleys/books, create

and manage media lists, and log media hits and interest.
- Staff support includes organizing mailings, creating shipping labels, ordering books from

warehouse, and coordinating mailings with our off-site warehouse.
- Pulling materials together at manager’s requests/needs.

**Marketing Execution & Communication (40%)**
- Help APM with sales materials including: copy writing, system inputs, execution and

communication
- Work with key stakeholders to ensure on-time development, presentation, communication and

execution of plans as per seasonal work-back schedules
- In partnership with the APM, promotions team and cross-functional groups participate in the

development and execution of marketing plans and creative to achieve objectives and ROI

Qualifications:
**Qualifications**:

- Ability to successfully manage multiple projects with strong time management and prioritization skills.
- Proven ability to deliver timely, accurate work product, manage multiple deadlines, and demonstrate solid follow through.
- Ability to pay close attention to detail in a fast-paced, deadline-driven environment.
- High level of organization and record-keeping.
- High degree of initiative and independence, and the ability to anticipate needs.

**Competencies and skills required to perform this job include**:

- Excellent written and verbal communication skills; collaboration, persuasion, and problem-solving skills, with the aptitude to communicate effectively in both individual and group settings.
- Proficiency in Microsoft Office suite, including a basic understanding of Outlook, Word, Excel, and PowerPoint.
- Creativity, enthusiasm, and a love of books are a must.

**What's in It For You?**
- The opportunity to be part of a company on the leading edge of publishing, working with a very talented team and exceptional books
- Hybrid work, flexible start/stop times
- Various virtual social activities to keep you connected - we love trivia
- Virtual author events and access to discounted books
- Working with passionate people

**About HarperCollins Canada and Harlequin**

**Harlequin** is a leading publisher of commercial fiction and narrative nonfiction. We publish more than 100 titles a month that reach audiences globally. Encompassing highly recognizable imprints that span a broad number of genres, we are home to many award-winning New York Times and USA TODAY bestselling authors. Harlequin is a division of **HarperCollins Publishers**, the second-largest consumer book publisher in the world. Through HarperCollins’s global publishing program, Harlequin titles are published in 17 countries and 16 languages.

Known worldwide for the quality of its list, **HarperCollins Canada** is the proud home of many bestselling and award-winning authors, including Esi Edugyan, Heather O’Neill, and Lawrence Hill. It is our vision to publish the best books of our generation and to work with

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