Intermediate Specialist, Digital Marketing

2 weeks ago


Ottawa, Canada University of Ottawa Full time

Job Type:
Employee

Duration in Months (for fixed-term jobs):
N/A

Job Family:
Digital Marketing

of Open Positions:
1

Faculty/Service - Department:
PDI - Marketing and Communications

Campus:
Main Campus

Union Affiliation:
SSUO

Date Posted:
June 29, 2023

Closing Date:
July 10, 2023

Note: Applications will be accepted until 11:59 PM on the day prior to the Posting End Date above

Hours per week:
35

Salary Grade:
SSUO Grade 10

Salary Range:
$75,743.00 - $95,678.00

About The Professional Development Institute

The Professional Development Institute (PDI) of the University of Ottawa has been in the business of providing recognized career learning for over 40 years. Tens of thousands of decision makers and professionals at all levels in the public service and the private sector benefit from courses, programs and events to advance their knowledge and expertise. PDI’s experienced instructors are content and industry experts in their field and are trained to meet the specific needs of adult learners.

Position Purpose:
Reporting to the Manager of Marketing and Communications, the incumbent designs and implements innovative digital communication strategies to optimize the visibility of the faculty or service on various web platforms, including social media. Provides expert advice to members of the faculty or service with regard to writing and presenting web content to ensure that it is of high quality and complies with relevant policies and procedures. Responsible for the operational processes related to managing the faculty or service’s websites, including coordinating activities that continuously update content.

In this role, your responsibilities will include:

- Strategic planning: Designs and implements innovative digital communication strategies to ensure that the faculty or service’s websites display high quality content in optimized formats. Conducts analyses and surveys to ensure that these strategies meet the needs of the faculty or service, and issues recommendations.
- Expert advice: Provides expert advice to members of the faculty or service with regard to the presentation and writing of web content and the use of the web as a marketing and communication tool to optimize use of new technology and media platforms. Trains and guides web representatives in the faculty or service to ensure compliance with relevant policies and procedures and to ensure that web content management activities run smoothly.
- Website design and development: Coordinates the development and implementation of websites in accordance with the faculty or service’s strategic marketing and communications plan. Collaborates with various stakeholders to identify and develop the information layout and architecture that will best assist website users in obtaining accurate, meaningful and current information.
- Web content: Drafts, edits, translates and maintains content on faculty or service websites while ensuring language quality, compliance with relevant standards, and search engine optimization. Develops multimedia promotional materials and edits photos and videos as required. Manages the faculty or service’s multimedia accounts and as required, interacts with users and responds effectively to comments.

What you will bring:

- Bachelor’s degree in communication or related field, or an equivalent combination of education and work experience
- At least five years’ experience in a similar role
- Experience in developing, organizing, writing and editing website content
- Solid writing, editing and proofreading skills
- Strong interpersonal and communication skills
- Knowledge of web technologies
- Experience in working with web programming languages
- In-depth knowledge of standards used in web design and user friendliness
- Ability to develop digital communication strategies
- Knowledge of web accessibility guidelines and experience in following them
- Ability to handle competing priorities
- In-depth knowledge of web development and web design processes
- Experience in managing projects
- Strong organizational skills
- Bilingualism — English/French (spoken and written)

Key Competencies at uOttawa:
Here are the required competencies for all or our employees at uOttawa:
Planning: Organize in time a series of actions or events in order to realize an objective or a project. Plan and organize own work and priorities in regular daily activities.

Initiative: Demonstrate creativity and initiative to suggest improvements and encourage positive results. Is proactive and self-starting. Show availability and willingness to go above and beyond whenever it is possible.

Client Service Orientation: Help or serve others to meet their needs. This implies anticipating and identifying the needs of internal and external clients and finding solutions on how to meet them.

Teamwork and Cooperation: Cooperate and work well with other members of the team to reach common goal(s). Accept and give constructive feedback. Able to adjust



  • Ottawa, Canada Salient Marketing Full time

    Salient Marketing in Ottawa is always looking for quality people ready to make a great addition to our team of digital experts. Our philosophy makes it easy for us to encourage and recognize excellence in every individual. If you feel you have great skills and a passion for digital marketing, take look at our current positions and give us a call. We look...


  • Ottawa, Canada University of Ottawa Full time

    The University of Ottawa—A crossroads of cultures and ideas The University of Ottawa is home to a dynamic community of over 50,000 students, faculty and staff, who live, work and study in both French and English. Our campus is a crossroad of cultures and ideas, where bold minds come together to inspire game-changing ideas. We believe in the power of...


  • Ottawa, Canada Queensway Carleton Hospital Full time

    **General Posting Information** **POSITION**: - Digital Fundraising and Marketing Specialist**DEPARTMENT**: - Foundation**CONDITIONS**: - Full-time**HOURS**: - Approximately 75.0 Bi-weekly Hours**SHIFTS**: - Days - **WAGE RANGE**: - Scale Minimum Maximum NONU $60,000/yr $70,000/yr**ABOUT QCH FOUNDATION** Queensway Carleton Hospital Foundation is the...


  • Ottawa, Canada University of Ottawa Full time

    Job Type: Employee Duration in Months (for fixed-term jobs): 12 Job Family: Digital Marketing of Open Positions: 1 Faculty/Service - Department: Manager, Digital Communications Campus: Main Campus Union Affiliation: SSUO Date Posted: November 30, 2023 Closing Date: December 11, 2023 Note: Applications will be accepted until 11:59 PM on the day...


  • Ottawa, Canada NOKIA Full time

    **Digital Marketing Specialist Student** **Come create the technology that helps the world act together** We are a B2B technology innovation leader pioneering the future where networks meet cloud. At Nokia you will have a positive impact on people's lives and help build the capabilities needed for a more productive, sustainable, and accessible world. Be...


  • Ottawa, Canada University of Ottawa Full time

    Job Type: Employee Duration in Months (for fixed-term jobs): 12 Job Family: Digital Marketing of Open Positions: 1 Faculty/Service - Department: Strategic Initiatives Campus: Vanier Hall Union Affiliation: SSUO Date Posted: May 11, 2023 Closing Date: May 22, 2023 Note: Applications will be accepted until 11:59 PM on the day prior to the Posting End...


  • Ottawa, Canada Make-A-Wish Canada Rêves d'enfants Canada Full time

    « La meilleure prescription que j’ai donnée est celle d’un rêve. » - Dr Jeremy Friedman, pédiatre en chef associé à l’hôpital de renommée mondiale SickKids de Toronto et conseiller médical pour Make-A-Wish® | Rêves d’enfantsMDCanada QUEL EST VOTRE PLUS GRAND RÊVE? Est-ce de faire partie d’une organisation axée sur l’enfant, qui...


  • Ottawa, Canada Team Saini. Powered By Jatinder Saini Full time

    Education: Secondary (high) school graduation certificateExperience: 1 year to less than 2 yearsWork settingPrivate company, corporation or industryTasksAnswer written and oral inquiriesAssist in the preparation of brochures, reports, newsletters and other materialDevelop portfolio of marketing materialsConduct online marketing, E-commerce and Website...


  • Ottawa, Canada Team Saini. Powered By Jatinder Saini Full time

    Education: Expérience: EducationSecondary (high) school graduation certificateWork settingPrivate company, corporation or industryTasksAnswer written and oral inquiriesAssist in the preparation of brochures, reports, newsletters and other materialDevelop portfolio of marketing materialsConduct online marketing, E-commerce and Website promotionsDevelop...


  • Ottawa, Canada Canadian Cancer Society Full time

    **JOB OVERVIEW** The Canadian Cancer Society (CCS) is seeking a **Direct Marketing Specialist** to support internal clients in fundraising, brand, advocacy, and education campaigns. We are looking for someone who takes deep personal accountability for their work, has a passion for excellence, and understands the importance of delivering value and building...


  • Ottawa, Canada Acosta Sales & Marketing Full time

    Samsung Digital Appliances - Field Marketing Representative - Ottawa General Information Company: PRE-CA Location: Ottawa, Ontario, K1V 7Z8 Ref #: M56886 Function: Corporate Employment Duration: Full-time Benefits: Premium offers a competitive salary along with a full benefits package including health, dental, vision, life insurance, long-term disability,...


  • Ottawa, Canada Acosta Sales & Marketing Full time

    Samsung Digital Appliances - Field Marketing Representative - Ottawa General Information Company: PRE-CA Location: Ottawa, Ontario, K1V 7Z8 Ref #: M56886 Function: Corporate Employment Duration: Full-time Benefits: Premium offers a competitive salary along with a full benefits package including health, dental, vision, life insurance, long-term disability,...


  • Ottawa, Canada Acosta Sales & Marketing Full time

    Samsung Digital Appliances - Field Marketing Representative - Ottawa General Information Company: PRE-CA Location: Ottawa, Ontario, K1V 7Z8 Ref #: M56886 Function: Corporate Employment Duration: Full-time Benefits: Premium offers a competitive salary along with a full benefits package including health, dental, vision, life insurance, long-term disability,...

  • Digital Marketer

    3 weeks ago


    Ottawa, Canada Intouch Insight Full time

    Content writing Test and maximize the usage of new technology (AI software) and tools to create SEO-rich content at scale. Responsible for growing the organic pipeline by writing engaging content that is optimized for key search terms in order to drive qualified traffic to our website. Website optimization Focus on website optimization to improve...


  • Ottawa, Canada SKYFALL BLUE Full time

    **Location**: Ottawa, ON **Company**: Skyfall Blue Digital Marketing Agency **About Skyfall Blue**: Skyfall Blue is a cutting-edge digital marketing agency based in Ottawa, specializing in crafting impactful digital experiences. We are a team of creative thinkers, innovators, and digital marketers who are passionate about pushing the boundaries of online...

  • Digital Marketer

    7 days ago


    Ottawa, Canada MTR Wo Full time

    Responsibilities: - Develop and implement digital marketing strategies to drive online traffic to the company website - Manage and optimize Google Ads campaigns to increase brand visibility and drive conversions - Conduct keyword research and optimize website content for search engine optimization (SEO) - Create and manage social media marketing campaigns...

  • Digital PR Specialist

    4 weeks ago


    Ottawa, Canada seoplus+ Full time

    seoplus+ is an innovative digital marketing agency helping small and medium-sized businesses reach their online potential by generating leads and increasing sales.    We are currently looking to hire a Digital PR Specialist. Someone who thrives in the fast-paced agency environment and is excited by the ever-evolving realms of public relations.  The...

  • Digital PR Specialist

    4 weeks ago


    Ottawa, Canada seoplus+ Full time

    seoplus+ is an innovative digital marketing agency helping small and medium-sized businesses reach their online potential by generating leads and increasing sales.  We are currently looking to hire a Digital PR Specialist. Someone who thrives in the fast-paced agency environment and is excited by the ever-evolving realms of public relations. The ideal...


  • Ottawa, Canada R.W. Tomlinson Limited Full time

    Tomlinson is currently seeking a Content Specialist that will work with the marketing team to plan, create and produce visual content for both internal and external uses. They will also assist other teams in the organization to create any requested content. This individual will play a role in ensuring all communications externally and internally match our...

  • Marketing Specialist

    3 weeks ago


    Ottawa, Canada Fortinet Full time

    DescriptionFortinet ( NASDAQ: FTNT ) is a global leader in cybersecurity, delivering a broad, integrated, and automated security fabric to enable customers to accelerate their digital journey. Fortinet secures the largest enterprise, service provider, and government organizations around the world. Fortinet empowers its customers with intelligent, seamless...